05.08.2024
After a relatively brief stint, Apple TV+ marketing chief Ricky Strauss is heading elsewhere.Apple TV+ logoStrauss was hired in early January of 2023. He led consumer marketing for Apple TV+,
Apple TV+ logo
Strauss was hired in early January of 2023. He led consumer marketing for Apple TV+, including both original series and films. He reported to Tor Myhren.
Prior to his marketing work on Apple TV+, he held a similar role for Disney and Hulu for nine years. Under his tenure as president of marketing at Disney the company relaunched Star Wars, and wrapped up the Marvel Infinity Stones saga. Perhaps most importantly, in his role as president of content and marketing the company launched the Disney+ streaming service in 2019.
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