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	<title>knocked &#8211; Latest Apple News</title>
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	<title>knocked &#8211; Latest Apple News</title>
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	<item>
		<title>Apple’s Irish tax escrow account has lost almost a billion dollars in the last year</title>
		<link>https://www.latest-apple-news.com/2023/07/07/apples-irish-tax-escrow-account-has-lost-almost-a-billion-dollars-in-the-last-year/</link>
		
		<dc:creator><![CDATA[tigaman webdesign]]></dc:creator>
		<pubDate>Fri, 07 Jul 2023 14:25:55 +0000</pubDate>
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		<guid isPermaLink="false">https://macdailynews.com/?p=264107</guid>

					<description><![CDATA[<p>The amount available at the end of the day for either Apple or the Irish government from lengthy legal proceedings over the company’s Irish…</p>
<p>The post <a rel="nofollow" href="https://macdailynews.com/2023/07/07/apples-irish-tax-escrow-account-has-lost-almost-a-billion-dollars-in-the-last-year/">Apple’s Irish tax escrow account has lost almost a billion dollars in the last year</a> appeared first on <a rel="nofollow" href="https://macdailynews.com/">MacDailyNews</a>.</p]]></description>
										<content:encoded><![CDATA[<p>The amount available at the end of the day for either Apple or the Irish government from lengthy legal proceedings over the company’s Irish tax affairs lost almost a billion dollars in the last year ahead of the final ruling.  If the EU wins, the sum will be handed over to the Irish government; if the EU loses, it will be returned to Apple.</p>
<p><a href="https://i0.wp.com/macdailynews.com/wp-content/uploads/2021/11/211111_apple_logo.png?ssl=1"><img decoding="async" loading="lazy" src="https://i0.wp.com/macdailynews.com/wp-content/uploads/2021/11/211111_apple_logo.png?resize=640%2C242&#038;ssl=1" alt="Apple logo" width="640" height="242" class="alignnone size-full wp-image-250304" srcset="https://i0.wp.com/macdailynews.com/wp-content/uploads/2021/11/211111_apple_logo.png?w=660&amp;ssl=1 660w, https://i0.wp.com/macdailynews.com/wp-content/uploads/2021/11/211111_apple_logo.png?resize=300%2C114&amp;ssl=1 300w" sizes="auto, (max-width: 640px) 100vw, 640px" data-recalc-dims="1" /></a></p>
<p><a href="https://www.irishtimes.com/business/2023/07/06/apples-irish-escrow-fund-loses-a-further-259m-as-ecj-ruling-awaited/">The Irish Times</a>:</p>
<blockquote>
<p>
A quick recap: the State set up the escrow account in 2018 to hold €14.3 billion of alleged back taxes and interest that the European Commission ordered it to collect from Apple, even as the State and the iPhone maker appealed the matter before the courts in Luxembourg.</p>
<p>Apple and the Government won their case in 2020, with the General Court in Luxembourg deciding that the commission failed to show to “the requisite legal standard” that the US tech giant secured an unfair tax advantage in the decade to 2014.</p>
<p>A hearing on the commission’s appeal against that decision was heard by the European Court of Justice last month, with the court’s advocate general set to deliver his influential opinion on November 9th – ahead of a final ruling.</p>
<p>The escrow account is mainly made up of investments in euro-zone government bonds, rather than cash. The Department of Finance said on Wednesday that a further €259 million was knocked off the fund’s value last year, to bring it down to less than €13.4 billion.
</p>
</blockquote>
<p><strong><span style="color: #ff0000;">MacDailyNews Take: </span></strong>When Apple wins, it should be compensated for the lost value of their money as it languished in escrow while mired in poorly performing euro-zone government bonds.</p>
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<p>The post <a rel="nofollow" href="https://macdailynews.com/2023/07/07/apples-irish-tax-escrow-account-has-lost-almost-a-billion-dollars-in-the-last-year/">Apple&#8217;s Irish tax escrow account has lost almost a billion dollars in the last year</a> appeared first on <a rel="nofollow" href="https://macdailynews.com/">MacDailyNews</a>.</p>
]]></content:encoded>
					
		
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		<item>
		<title>Apple Vision Pro looks insanely impressive – but my Vision Air 2 still feels right</title>
		<link>https://www.latest-apple-news.com/2023/06/06/apple-vision-pro-looks-insanely-impressive-but-my-vision-air-2-still-feels-right/</link>
		
		<dc:creator><![CDATA[tigaman webdesign]]></dc:creator>
		<pubDate>Tue, 06 Jun 2023 14:35:30 +0000</pubDate>
				<category><![CDATA[Latest Apple News]]></category>
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		<guid isPermaLink="false">https://9to5mac.com/?p=884917</guid>

					<description><![CDATA[
Apple’s Reality Vision Pro was in some ways one of the company’s worst-kept secrets. We’ve known for years that Apple was working on AR/VR devices, and our renders were close enough to give us a decent preview of the design.
But Apple still knocked it]]></description>
										<content:encoded><![CDATA[<div class="feat-image"><img decoding="async" src="https://9to5mac.com/wp-content/uploads/sites/6/2023/06/Screenshot-2023-06-05-at-2.30.55-PM.jpg?quality=82&#038;strip=all&#038;%23038;w=1600" /></div>
<p>Apple’s <s>Reality</s> Vision Pro was in some ways one of the company’s worst-kept secrets. We’ve known for years that Apple was working on AR/VR devices, and <a href="https://9to5mac.com/2023/05/31/reality-pro-headset-design-concept/"  rel="noreferrer noopener">our renders</a> were close enough to give us a decent preview of the design.</p>
<p>But Apple still knocked it out of the park yesterday! What we witnessed was the most impressive implementation of mixed reality that’s ever been seen, and also the most persuasive (partial) answer so far to the question, Why would anyone use this tech? …</p>
<p> <a href="https://9to5mac.com/2023/06/06/apple-vision-pro-first-impressions/#more-884917" data-post-id="884917" data-layer-pagetype="post" data-layer-postcategory="opinion,vision-pro" data-layer-viewtype="unknown" class="more-link">more…</a></p>
<p>The post <a rel="nofollow" href="https://9to5mac.com/2023/06/06/apple-vision-pro-first-impressions/">Apple Vision Pro looks insanely impressive – but my Vision Air 2 still feels right</a> appeared first on <a rel="nofollow" href="https://9to5mac.com/">9to5Mac</a>.</p>
]]></content:encoded>
					
		
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		<item>
		<title>Apple Vision Pro headset: Everything you need to know</title>
		<link>https://www.latest-apple-news.com/2023/06/05/apple-vision-pro-headset-everything-you-need-to-know/</link>
		
		<dc:creator><![CDATA[tigaman webdesign]]></dc:creator>
		<pubDate>Mon, 05 Jun 2023 19:01:26 +0000</pubDate>
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		<guid isPermaLink="false">http://www.latest-apple-news.com/?guid=6127d0656b9a14b12fa73a669f0e8062</guid>

					<description><![CDATA[Macworld






Apple&#8217;s announced the long rumored headset &#8211; which will be called Vision Pro, probably indicating that one day in the not so distant future we will see a less &#8216;Pro&#8217; version of the headset. 



Release date 



Ear]]></description>
										<content:encoded><![CDATA[<p><a rel="nofollow" href="https://www.macworld.com/">Macworld</a></p>
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<body></p>
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<div class="container"></div>
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<p>Apple&rsquo;s announced the long rumored headset &ndash; which will be called Vision Pro, probably indicating that one day in the not so distant future we will see a less &lsquo;Pro&rsquo; version of the headset. </p>
<h2 id="release-date">Release date </h2>
<p>Early next year. </p>
<h2 id="price">Price </h2>
<p>Vision Pro will start at $3,499. </p>
<h2 id="design">Design </h2>
<p>Modular design &ndash; can be tailored to fit you perfectly. Flexible straps to fit to your head, the Audio Pods fit near your ears. You can change the band for another size, or a different band. You can get custom optical inserts to correct vision if you need glasses. </p>
<h2 id="specs">Specs</h2>
<p>Display &ndash; more pixels than a 4K display for each eye. Enables video to be rendered at 4K resolution. Makes text sharp from any angle. </p>
<p>Audio &ndash; Sound feels like it is coming from the space around you. Personal sound, ambient spacial audio. Vision PRo matches the sound to your room using audio raytracing. Uses advance sensor array. </p>
<p>Interface &ndash; uses Lidar scanner and high performance eye tracking. &ldquo;So precise it frees up your hands.&rdquo; </p>
<p>Uses M2 chip. Runs virtually silent.  Uses R1 chip to process input from cameras and microphones. R1 eliminates lag to avoid latency. 8x faster than the blink of an eye. </p>
<h2 id="apps">Apps </h2>
<p>VisionOS &ndash; designed from the ground up for vision computing. New platform. Developers can use familiar tools to create apps. </p>
<p>Eye Sight &ndash; projects the correct perspective of your eyes to the people looking at you.</p>
<p>Video Conferencing &ndash; created a novel solution to the fact that you don&rsquo;t have a camera in front of you, and you have a mask on. With your persona you can appear in the other videos. It can also show your hand movements.</p>
<p>Eye Sight &ndash; projects the correct perspective of your eyes to the people looking at you.</p>
<p>Video Conferencing &ndash; created a novel solution to the fact that you don&rsquo;t have a camera in front of you, and you have a mask on. With your persona you can appear in the other videos. It can also show your hand movements.</p>
<p>SkyGuide &ndash; transfers you to space. </p>
<p>Lots of apps available at launch: Microsoft Office Apps, third party video conferencing apps, Adobe Lightroom. Contorlol.l.ed with your eyes. New App store to download apps for VisionOS as well as iOS and iPadOS. </p>
<p>Safari &ndash; scrolling. Text is easy to read at any angle. You can see all your open apps. </p>
<p>FaceTime &ndash; spacial. Take advantage of the room around you. See everyone life size. Their voice comes from the direction of their tile. </p>
<p>Content in apps isn&rsquo;t limited to 2D. You can look at objects in 3D. </p>
<p>Listen to music and use other apps side by side. Watch a movie together. </p>
<p>Arcade Games &ndash; you can play your favourite games, with 100 titles available on day one. Compatible with games controllers. </p>
<p>Spacial Videos and Photos &ndash; You can capture and then view images and feel like you are back where you took them. Go back to a moment in time with a Spacial Video or Photo. </p>
<p>Entertainment &ndash; Spacial Cinema can be adjusted to the perfect size. Surrounds you with spacial audio. Focus fully on the movie. You can watch 3D movies &ndash; it feels like you are looking into the movie itself. </p>
<p>Disney &ndash; Bob Iger CEO of Disney on stage to announce &ldquo;Apple Vision Pro can make our vision a reality&rdquo;. &ldquo;Bring Disney to our fans in ways we previously didn&rsquo;t think possible&rdquo;. Partnering to make Disney Plus available for Vision Pro on day one. </p>
<p>And with all the privacy and security features Apple is known for.  </p>
<h2 id="what-it-is-like-to-use">What it is like to use</h2>
<p>When you first put on Vision Pro you see your surroundings. You can freely move apps to fill the space around you, they can expend into your space. </p>
<p>Environments &ndash; extend and transform your space, enabling &ldquo;impossible experiences&rdquo;. </p>
<p>Control how immersed you are by turning the digital crown. </p>
<p>Apple Vision Pro relies on your hands, eyes and voice to browse. You browse the system by looking &ndash; it responds to your eyes. You can just look at a text input and begin dictating. </p>
<p>Design goal of Vision Pro: Never isolated from the people around you &ndash; it displays your eyes when there is someone near you. This provides cues to people and sends a clear signal to people that you can&rsquo;t see you. But if someone is near by they will appear in your view. And at the same time they will see your eyes. Easy to interact with the world around you. </p>
<p>Works seamlessly with familiar Bluetooth accessories. </p>
<p>Bring Mac wirelessly into Apple Vision Pro just by looking at it &ndash; will give you a 4K display. </p>
<p>Use when working remotely. Collaborate on the same document as your team. </p>
<p>We will update this story as the news breaks, please <a href="https://www.macworld.com/article/557878/apple-reality-headset-ar-vr-design-features-specs-price.html">reload this page</a> for the latest news.</p>
<p>&mdash; Here are the rumors &mdash;</p>
<p>It&rsquo;s looking more and more like Apple&rsquo;s next big thing won&rsquo;t be something that fits in your pocket or a bag. Rather it could be another wearable device&ndash;specifically an Apple headset that provides augmented and virtual reality&ndash;and it could be unveiled by Apple TODAY!  </p>
<p>This strongly rumored Apple VR headset has been dubbed &ldquo;Reality Pro&rdquo;, but nobody knows for sure what Apple will call the headset, or for that matter, what the Apple headset will do, but a combination of VR and AR looks likely to be offered. Analyst Ming Chi-Kuo said back in 2021 that Apple&rsquo;s &ldquo;goal is to replace the &zwnj;iPhone&zwnj; with AR in 10 years.&rdquo; </p>
<p>Here&rsquo;s everything we know so far about Apple&rsquo;s rumored mixed-reality headset that could arrive at <a href="https://www.macworld.com/article/678333/wwdc-ios-macos-watchos-hardware-keynote.html">WWDC</a> on June 5.</p>
<h2 class="toc" id="apple-ar-vr-headset-latest-rumors">Apple AR/VR headset: Latest rumors</h2>
<p><strong>June 2, 2023</strong>: Mark Gurman tweeted a list of the conditions that will probably stop you using the new Apple headset, including migraines, epilepsy, and pregnancy. </p>
<p><strong>May 30, 2023</strong>: Ross Young, CEO of Display Supply Chain Consultants claims to have received the final display specs for the AR headset. He says it will feature a <a href="https://www.macworld.com/article/1935837/apple-reality-headset-display-leak-resolution-brightness.html">1.41-inch 4K display for each eye</a>. </p>
<p><strong>May 22, 2023:</strong> Apple has apparently registered trademarks for &ldquo;<a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.macrumors.com/2023/05/21/xrproos-trademark-application/&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">xrProOS</a>&ldquo;, &ldquo;<a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.macrumors.com/2023/05/22/apple-trademark-activity-realityproos-realos/&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">realityproOS</a>&ldquo;, and &ldquo;realOS&rdquo; through shell companies (a common tactic with Apple for unannounced products).</p>
<p><strong>May 18, 2023</strong>: Mark Gurman discusses <a href="https://www.macworld.com/article/1922099/reality-pro-ar-headset-development-delays-glasses-confidence-tim-cook.html">Apple&rsquo;s uncertainty as to how successful the headset project will be</a> in a Bloomberg report. </p>
<p><strong>May 16, 2023</strong>: Apple appears to have trademarked xrOS in New Zealand using the name of a shell company.  </p>
<p><strong>May 15, 2023</strong>: Analyst Ming-Chi Kuo claims <a href="https://www.macworld.com/article/1917217/reality-pro-ar-headset-processor-camera-module-battery-suppliers.html">Apple is &ldquo;well prepared&rdquo; for next month&rsquo;s Reality Pro announcement</a>.</p>
<p><strong>April 24 2023:</strong> <a rel="nofollow" href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.bloomberg.com/news/newsletters/2023-04-23/apple-s-ar-vr-headset-plans-ipad-apps-fitness-sports-viewing-gaming-music-lgtgopgx&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" >Mark Gurman reports</a> that the battery pack, which is required for operation, is about the size of the MagSafe Battery Pack (about the same as a deck of cards). It has an integrated cable that cannot be removed, and the cable has a magnetic attachment to the headset that &ldquo;locks in&rdquo; with a clockwise turn to keep it from being knocked off while in use.</p>
<h2 class="toc" id="apple-ar-vr-headset-release-date">Apple AR/VR headset: Release date</h2>
<p>The most recent rumors come primarily from Bloomberg&rsquo;s Mark Gurman, who reports that the operating system (xrOS) and other software development for the headset are now in high gear with a release date aimed for 2023. A <a rel="nofollow" href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.bloomberg.com/news/articles/2023-02-15/apple-pushes-back-mixed-reality-headset-debut-two-months-to-june&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" >February 2023 report from Gurman</a> indicates that Apple will unveil the headset at WWDC in June 5, with a consumer release later in the year. </p>
<p>So we could see Apple unveil its Reality Pro headset at WWDC during the keynote on June 5. There may be a longer wait until the device goes on sale though. </p>
<p>There is some evidence that Apple is gearing up to launch the device soon. The company is presumed to have trademarked xrOS in New Zealand using a shell company: Deep Dive, which has previously been involved in xrOS trademark activity. Signs that this is Apple include the use of Apple&rsquo;s SF Pro typeface for the letters. The trademark application indicates that Apple is using xrOS not realityOS for the name of the operating system.  Apple has also registered trademarks for &ldquo;xrProOS&rdquo;, &ldquo;realityproOS&rdquo;, and &ldquo;realOS&rdquo;. </p>
<p>In January 2023 Apple released a preview version of a &ldquo;Devices&rdquo; app for Windows PCs (in which one would manage iPhones and other devices on a Windows PC as iTunes is phased out; Macs use Finder for this task) and Twitter user <a rel="nofollow" href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://twitter.com/aaronp613/status/1613299191433814017&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" >@aaronp613</a> discovered references in the code of this release to &ldquo;Reality OS&rdquo; and &ldquo;xrOS&rdquo;, the operating system code names for Apple&rsquo;s Reality headset.</p>
<h2 class="toc" id="apple-ar-vr-headset-name">Apple AR/VR headset: Name</h2>
<p>A Mark Gurman Bloomberg <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.bloomberg.com/news/features/2023-05-18/apple-s-mixed-reality-headset-may-define-tim-cook-s-legacy&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">report</a> on May 18 claimed that his sources had indicated that &ldquo;Reality&rdquo; will be part of the brand, with the first iteration of the headset being called Reality Pro and a more affordable model, that will launch in 2025 being named Reality One. </p>
<p>It is unclear what the operating system will be called. A company called &ldquo;Deep Dive LLC,&rdquo; believed to be a shell company for Apple to protect secret projects, filed for a trademark on &ldquo;xrOS&rdquo; in early May. It then later filed one for &ldquo;xrProOS.&rdquo; A company named &ldquo;Immersive Health Solutions LLC&rdquo; filed for trademarks on &ldquo;RealityproOS&rdquo; while a company by the name of &ldquo;Realityo Systems LLC&rdquo; filed for the term &ldquo;realOS.&rdquo; Fujitsu had a trademark on &ldquo;realOS&rdquo; since 2006, but that trademark was acquired by Realityo Systems LLC in 2022. Apple often uses small shell companies like these to secure trademarks and the like prior to the announcement of a new product or service.</p>
<h2 class="toc" id="apple-ar-vr-headset-price">Apple AR/VR headset: Price</h2>
<p>The headset is not expected to actually ship until later this year (and will be an expensive, limited-quantity item at the start). </p>
<p>As far as pricing is concerned, rumors suggest that the first iteration could be an extremely expensive device. Rumors from Bloomberg suggest a price of around $3,000, which will almost certainly keep the product from achieving mass appeal. The next version of the Reality Pro is said to be a significantly cost-reduced model, due a year or two after the first. That model should cut the price in half.</p>
<p>A report by XRDailyNews in late May 2023 indicated that the <a href="https://www.macworld.com/article/1923318/reality-pro-ar-headset-bill-of-materials-price-production-cost.html">materials used for the Apple headset will cost around $1,500</a>&ndash;the devices will of course cost a lot more than that, due to research and development costs, production, shipping, distribution, and other factors. In comparison, the Meta Quest materials cost around $750. </p>
<h2 class="toc" id="apple-ar-vr-headset-features-and-functionality">Apple AR/VR headset: Features and functionality</h2>
<p>We can only speculate at this stage about what Apple&rsquo;s rumored headset will do or be, and whether there is even need for such a device. </p>
<p>At least some people have, apparently, seen the device and have good things to say. For example, Oculus founder Palmer Luckey says it&rsquo;s &ldquo;so good&rdquo; and a source of Evan Blass @evleaks on Twitter was initially unimpressed by its &ldquo;&lsquo;underwhelming&rsquo; capabilities&rdquo;, but is now &ldquo;<a href="https://www.macworld.com/article/1792978/android-leaker-apple-headset-blown-away.html">blown away</a>&ldquo;. </p>
<figure class="wp-block-embed is-type-rich is-provider-twitter wp-block-embed-twitter">
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<blockquote class="twitter-tweet" data-width="500" data-dnt="true">
<p lang="en" dir="ltr">The Apple headset is so good.</p>
<p>&mdash; Palmer Luckey (@PalmerLuckey) <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://twitter.com/PalmerLuckey/status/1657828947877560323?ref_src=twsrc%5Etfw&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">May 14, 2023</a></p></blockquote>
<p><script async src="https://platform.twitter.com/widgets.js" charset="utf-8"></script>
</div>
</figure>
<p>It&rsquo;s not clear which technology the headset will showcase: <a href="https://www.macworld.com/article/1792115/apples-reality-pro-headset-explained-what-do-ar-vr-and-mr-mean.html">AR, VR, MR, XR</a> are all different forms of &lsquo;reality&rsquo; that the headset could present to us. Which one will it be or will it be all of them? </p>
<ul>
<li>VR = Virtual Reality (completely replaces your view)</li>
<li>AR = Augmented Reality (overlays real world with graphics and information)</li>
<li>MR = Mixed Reality (combining AR and VR) </li>
<li>XR = Extended Reality (combining AR, VR and MR)</li>
</ul>
<p>It seems most likely that we can expect a device that combines AR and VR, although what benefits such a combination would result in aren&rsquo;t clear. For example, the headset could overlay directions on the real world image of the street in front of you, but would a user want to wear a headset if it restricted their view of the outside world? An alternative use could be to join a conference call, but why would meeting people in a virtual environment be any better than watching people on a screen? </p>
<p>Existing devices from the competition include the Microsoft HoloLens and <a href="https://www.techadvisor.com/article/723592/best-vr-headsets.html">gaming headsets</a>, such as the PlayStation VR2 and Meta Quest 2. The HoloLens is really meant for industries such as healthcare and manufacturing, rather than consumer use (and has a price to match). The gaming headsets are consumer focused, but Apple&rsquo;s gaming prowess is debatable.  </p>
<p>Existing Apple apps will be part of xrOS. Apple is said to be focused on various apps and how they can be used with its headset. Alongside games, we can expect Apple to present users with the Books, TV, FaceTime and more apps as well as the ability to access email and messages, and apparently use Fitness and meditation apps. We can&rsquo;t imagine many people will want to do a workout with a headset on though&hellip; </p>
<h2 class="toc" id="apple-ar-vr-headset-technology">Apple AR/VR headset: Technology</h2>
<p>Rumors and leaks have suggested that Apple&rsquo;s headset will incorporate the following technology:</p>
<p>Advanced eye and hand tracking are said to be key features of the device&ndash;differentiators to set Reality Pro apart from rival devices. Several external cameras will monitor hand movements, and internal sensors will see where your eyes are looking. You&rsquo;ll be able to control something simply by looking at it, and then pinching your thumb and index finger together to select it. There will be no controllers or other pointing devices.</p>
<p>Bloomberg&rsquo;s Mark Gurman in May 2023 claimed that the user&rsquo;s surroundings will be displayed on the screen while an outward-facing display will show eye movement and facial expressions.</p>
<p>The headset will also incorporate gyroscopes and sensors to adjust what you see based on the direction you are facing. </p>
<p>Text input will be done by voice, or using an iPhone, iPad, or Mac keyboard. Eventually, users may be able to simply type in the air to input text, but Apple is apparently still working on that feature and isn&rsquo;t expected to have it available for launch. Unlike Apple Watch, an iPhone will not be required to set up or use Reality Pro.</p>
<p>The headset will apparently be able to smoothly transition between AR and VR modes by dialing a digital crown, can serve as an external display for a connected Mac, and perform many of the functions of an iPhone or iPad.</p>
<h2 class="toc" id="apple-ar-vr-headset-design">Apple AR/VR headset: Design</h2>
<p>According to Bloomberg&rsquo;s Mark Gurman&rsquo;s sources, Apple had initially wanted the headset to be similar to &ldquo;a pair of unobtrusive eyeglasses&rdquo; that &ldquo;would feel more like a fashion accessory than a computer strapped to your face.&rdquo; However, as per an 18 May 2023 report, Gurman claims the first iteration of the headset will be more like virtual reality (VR) &ldquo;ski goggles.&rdquo;</p>
<p>This confirms other reports that have indicated that, while the ultimate goal of Apple&rsquo;s AR project is apparently to produce <a href="https://www.macworld.com/article/234203/apples-ar-glasses-come-into-focus-with-rumored-specs-price-and-launch-date.html" data-type="URL" data-id="https://www.macworld.com/article/234203/apples-ar-glasses-come-into-focus-with-rumored-specs-price-and-launch-date.html">a pair of fashionable smart glasses</a>, the first version will reportedly be much bigger than that, weighing between 300-400 grams, <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://9to5mac.com/2021/12/08/kuo-apple-ar-vr-headset/&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">according to Ming-</a><a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://9to5mac.com/2021/12/08/kuo-apple-ar-vr-headset/&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" data-type="URL" data-id="https://9to5mac.com/2021/12/08/kuo-apple-ar-vr-headset/" rel="nofollow">Chi</a><a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://9to5mac.com/2021/12/08/kuo-apple-ar-vr-headset/&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow"> Kuo</a>. </p>
<p>The first-generation Apple headset is therefore expected to be an <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.theinformation.com/articles/new-apple-mixed-reality-headset-details-swappable-headbands-eye-tracking&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">Oculus-style headset</a> with a knit mesh-wrapped body similar to the AirPods Max. It could look something like a sleeker version of Google&rsquo;s Daydream headset, which also had a soft fabric body. </p>
<p>Apple has filed a <a href="https://www.macworld.com/article/334281/what-apple-patents-say-about-the-companys-vr-and-ar-ambitions.html">patent application</a> for a &ldquo;head-mounted display unit&rdquo; that detailed several areas of adjustment, suggesting comfort will be an area of focus. </p>
<p>Apple will also want to make the headset as light as possible. Supposedly the device is made of aluminum, glass, and carbon fiber to minimize weight. In January 2022 <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.macrumors.com/2022/01/05/kuo-apple-headset-pancake-lenses/&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" data-type="URL" data-id="https://www.macrumors.com/2022/01/05/kuo-apple-headset-pancake-lenses/" rel="nofollow">Ming-Chi Kuo reported</a> that Apple will be using &ldquo;pancake&rdquo; lenses to keep the weight and bulk down. </p>
<p>In order to keep the headset weight down and improve comfort, the headset will require an external battery pack to use. It is said to be similar to the iPhone MagSafe Battery Pack&ndash;around the size of a deck of cards. The pack will recharge via USB-C and connect to the headset via a proprietary round magnetic connector that you twist clockwise to lock into place so it doesn&rsquo;t come off during use. The pack is said to last around two hours, so you&rsquo;ll have to use another one for longer sessions.</p>
<p>Curiously, Kuo says Apple is already <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://9to5mac.com/2021/12/08/kuo-apple-ar-vr-headset/&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" data-type="URL" data-id="https://9to5mac.com/2021/12/08/kuo-apple-ar-vr-headset/" rel="nofollow">working on a second-generation model</a> (via 9to5Mac) expected to launch in 2024 with a &ldquo;significantly lighter&rdquo; and &ldquo;updated industrial&rdquo; design.</p>
<p>The New York Times <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.nytimes.com/2022/06/04/business/apple-virtual-reality-headset.html&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" data-type="URL" data-id="https://www.nytimes.com/2022/06/04/business/apple-virtual-reality-headset.html" rel="nofollow">reported in June</a> that the headset &ldquo;looks like a pair of ski goggles.&rdquo; <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.theinformation.com/articles/inside-the-tech-powering-apples-envelope-pushing-risky-mixed-reality-headset&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">The Information</a> says a small digital crown-like wheel on the side will let users seamlessly switch between fully virtual (VR) and seeing their surroundings (AR).</p>
<p>Freelancer.com held a contest for artists to create concepts of what the headset might look like. <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.freelancer.com/contest/What-will-the-Apple-VRAR-Headset-look-like-2196711/entries&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">Take a look at the designs</a>. The winner of the contest was <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.freelancer.com/u/ahmadcheni31&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">Ahmed Chenni</a>.</p>
<div class="extendedBlock-wrapper block-coreImage undefined">
<figure class="wp-block-image size-large"><img decoding="async" loading="lazy" src="https://b2c-contenthub.com/wp-content/uploads/2023/01/Lineup.jpg?quality=50&amp;strip=all&amp;w=1200" alt="This is Ahmed Chenni's concept of what Apple's upcoming AR/VR headset might look like. This image was created for Freelancer.com." class="wp-image-1484049" srcset="https://b2c-contenthub.com/wp-content/uploads/2023/01/Lineup.jpg?quality=50&amp;strip=all 2100w, https://b2c-contenthub.com/wp-content/uploads/2023/01/Lineup.jpg?resize=300%2C168&amp;quality=50&amp;strip=all 300w, https://b2c-contenthub.com/wp-content/uploads/2023/01/Lineup.jpg?resize=768%2C432&amp;quality=50&amp;strip=all 768w, https://b2c-contenthub.com/wp-content/uploads/2023/01/Lineup.jpg?resize=1200%2C675&amp;quality=50&amp;strip=all 1200w, https://b2c-contenthub.com/wp-content/uploads/2023/01/Lineup.jpg?resize=1536%2C864&amp;quality=50&amp;strip=all 1536w, https://b2c-contenthub.com/wp-content/uploads/2023/01/Lineup.jpg?resize=2048%2C1152&amp;quality=50&amp;strip=all 2048w, https://b2c-contenthub.com/wp-content/uploads/2023/01/Lineup.jpg?resize=1240%2C697&amp;quality=50&amp;strip=all 1240w, https://b2c-contenthub.com/wp-content/uploads/2023/01/Lineup.jpg?resize=150%2C84&amp;quality=50&amp;strip=all 150w" width="1200" height="675" sizes="auto, (max-width: 1200px) 100vw, 1200px" /><figcaption>
<p>This is Ahmed Chenni&rsquo;s concept of what Apple&rsquo;s upcoming AR/VR headset might look like. This image was created for Freelancer.com.</p>
</figcaption></figure>
<p><a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.freelancer.com/contest/What-will-the-Apple-VRAR-Headset-look-like-2196711/entries&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed"  class="imageCredit" rel="nofollow">Ahmed Chenni, Freelancer.com</a></div>
<h2 class="toc" id="apple-ar-vr-headset-audio">Apple AR/VR headset: Audio</h2>
<p>According to a report by <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.theinformation.com/articles/inside-the-tech-powering-apples-envelope-pushing-risky-mixed-reality-headset&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">The Information</a>, the latency for most wireless earbuds or headphones is too high for its purposes, so users will have to use one of two solutions. One is a headband with integrated speakers (much like that on the Meta Quest Pro), the other is to use recent AirPods models, which can enter an &ldquo;ultra-low latency&rdquo; mode when connected to the headset. The headset apparently contains the H2 processors (found in the 2nd-gen AirPods Pro).</p>
<h2 class="toc" id="apple-ar-vr-headset-displays">Apple AR/VR headset: Displays</h2>
<p>Ross Young, CEO of Display Supply Chain Consultants, claims to have seen the display specs for the AR headset. He claims the headset (which will be Micro OLED) will feature: </p>
<ul>
<li>Two 1.41 inch screens (measured diagonally)</li>
<li>4,000ppi per eye</li>
<li>More than 5,000 nits of brightness (peak brightness)</li>
</ul>
<figure class="wp-block-embed is-type-rich is-provider-twitter wp-block-embed-twitter">
<div class="wp-block-embed__wrapper">
<blockquote class="twitter-tweet" data-width="500" data-dnt="true">
<p lang="en" dir="ltr">You want more, I will give you more: Micro OLED specs for Apple&#8217;s AR/VR headset: <br />1.41&#8243; in diagonal <br />4000 PPI  <br />&gt;5000 nits of brightness</p>
<p>&mdash; Ross Young (@DSCCRoss) <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://twitter.com/DSCCRoss/status/1663595816521699331?ref_src=twsrc%5Etfw&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">May 30, 2023</a></p></blockquote>
<p><script async src="https://platform.twitter.com/widgets.js" charset="utf-8"></script>
</div>
</figure>
<p>These are impressive specs. The PlayStation VR2 headset offers a ppi of around 850 per screen. The HoloLens had a max brightness of 500 nits. None of the current devices on the market use Micro OLED, which offers better brightness and black levels than mini LED. </p>
<p>As a mixed-reality device, Apple&rsquo;s glasses are rumored to handle both virtual and augmented reality via a pair of high-resolution OLED 4K screens made by Sony, including eye-tracking technology. The headset will reportedly feature more than a dozen cameras and sensors, <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.theinformation.com/articles/new-apple-mixed-reality-headset-details-swappable-headbands-eye-tracking&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">according to The Information</a>, which will project a real-world view onto the screens as if you were looking through clear glass. It will presumably use either OLED or mini LED and incorporate Apple&rsquo;s Ceramic Shield coating as well.</p>
<p>In January, <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://9to5mac.com/2022/01/04/report-apples-upcoming-ar-vr-headset-will-feature-innovative-three-display-configuration/&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" data-type="URL" data-id="https://9to5mac.com/2022/01/04/report-apples-upcoming-ar-vr-headset-will-feature-innovative-three-display-configuration/" rel="nofollow">Display Supply Chain Consultants reported</a> that the headset will have &ldquo;three display modules&rdquo; comprised of two Micro OLED displays and one AMOLED panel. The AMOLED display is apparently a low-refresh display that faces <em>outward</em>, to show other people your facial expression and reduce the awkwardness of interacting with people wearing the headset.</p>
<p>Small internal motors are said to automatically adjust the lenses and displays to match the users&rsquo; IPD (inter-pupillary distance, which is how far apart your eyes are), giving a full field of view of 120 degrees.</p>
<h2 class="toc" id="apple-ar-vr-headset-processor-and-specs">Apple AR/VR headset: Processor and specs</h2>
<p>According to Kuo (<a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.macrumors.com/2021/11/25/kuo-apple-ar-headset-mac-level-computing/&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">via MacRumors</a>), Apple&rsquo;s AR headset will have two processors, with the higher-end processor being a sort of variant on the M2 processor used in Macs and iPads, and the secondary chip responsible for graphics and sensor-related functions for mixed reality. That second chip will be called the &ldquo;Reality Processor&rdquo; according to trademark applications. The sounds like a lot of processing power for a headset, but if the headset needs to power a pair of 4K displays, it will need a hefty chip. Reports also say that it will need to be tethered to an iPhone, much like the original Apple Watch.</p>
<p><a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.macrumors.com/2021/11/25/kuo-apple-ar-headset-mac-level-computing/&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">Kuo also reported</a> that the headset will support Wi-Fi 6E, which is also rumored to come to the iPhone 14. It will also presumably have at least 8GB of RAM and a 256GB hard drive. We don&rsquo;t know anything yet about the battery life, but Kuo says improving battery life will be a focus of the <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://9to5mac.com/2021/12/08/kuo-apple-ar-vr-headset/&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">second-generation model</a>. Kuo reports that the headset will come with the same 96W power adapter as the MacBook Pro, which suggests it will have a big battery. </p>
<p><a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.theinformation.com/articles/inside-the-tech-powering-apples-envelope-pushing-risky-mixed-reality-headset&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">The Information</a> says the device is powered by a main SoC with CPU, GPU, RAM, and storage, along with a secondary custom image signal processor that stitches together all the inputs from all the cameras into a single representation of the outside world, and it communicates with the SoC via a custom ultra-low-latency streaming codec developed by Apple.</p>
<p>The headset is said too employ both short-range and long-range LiDAR to develop a 3D map of your surroundings.</p>
<div class="extendedBlock-wrapper block-coreImage undefined">
<figure class="wp-block-image size-full"><img decoding="async" loading="lazy" src="https://b2c-contenthub.com/wp-content/uploads/2021/08/apple-ar-glasses-patent-illo.jpg?quality=50&amp;strip=all" alt="Apple AR glasses patent illustration" class="wp-image-353444" srcset="https://b2c-contenthub.com/wp-content/uploads/2021/08/apple-ar-glasses-patent-illo.jpg?quality=50&amp;strip=all 1200w, https://b2c-contenthub.com/wp-content/uploads/2021/08/apple-ar-glasses-patent-illo.jpg?resize=300%2C200&amp;quality=50&amp;strip=all 300w, https://b2c-contenthub.com/wp-content/uploads/2021/08/apple-ar-glasses-patent-illo.jpg?resize=768%2C512&amp;quality=50&amp;strip=all 768w, https://b2c-contenthub.com/wp-content/uploads/2021/08/apple-ar-glasses-patent-illo.jpg?resize=150%2C100&amp;quality=50&amp;strip=all 150w" width="1024" height="683" sizes="auto, (max-width: 1024px) 100vw, 1024px" /></figure>
<p class="imageCredit">Apple</p>
</div>
<h2 class="toc" id="apple-ar-vr-headset-apps-and-software">Apple AR/VR headset: Apps and software</h2>
<p>As a mixed-reality device, Apple&rsquo;s headset will also be able to handle both AR and VR applications, which opens the headset up to a variety of apps and <a href="https://www.macworld.com/article/1814982/services-secret-to-apple-headset.html">services</a>.</p>
<p>A Bloomberg report in April 2023 indicates that Apple has been working with &ldquo;a small number of developers for months to help them upgrade their existing software for mixed reality&rdquo; as well as developing AR/VR versions of Apple&rsquo;s core apps. These apps are said to be updated to make use of the mixed reality capabilities of the headset and look like their iPad counterparts. </p>
<p>Apparently, every app that comes pre-installed on an iPhone/iPad is going to get a custom app for the Reality Pro, including:</p>
<ul>
<li>Books</li>
<li>Calendars</li>
<li>Camera</li>
<li>Contacts</li>
<li>FaceTime &ndash; create a digital avatar and meet other users in a virtual meeting room.</li>
<li>Fitness &ndash; watch a fitness instructor in VR while you work out in a virtual location (might be difficult to work out wearing a headset).</li>
<li>Files</li>
<li>Freeform</li>
<li>GarageBand</li>
<li>Home</li>
<li>iMovie</li>
<li>Keynote</li>
<li>Mail</li>
<li>Maps</li>
<li>Messaging</li>
<li>Notes</li>
<li>Pages</li>
<li>Photos</li>
<li>Reminders</li>
<li>Music</li>
<li>News</li>
<li>Numbers</li>
<li>Safari</li>
<li>Stocks</li>
<li>TV &ndash; allowing users to view video content in a &lsquo;virtual theater&rsquo; or other virtual settings like the desert or moon.</li>
<li>Weather</li>
</ul>
<p>The headset is expected to come with new versions of core apps like Messages and Maps and reports claim that Apple recently enlisted the head of engineering for its iWork productivity apps, Notes app, and Apple News to work on the headset.</p>
<p>Gurman suggests that the headset will be able to run multiple apps at the same time in floating windows. Apps can be automatically opened as you enter a specific location as well. </p>
<p>Gaming is meant to be a major category for Reality Pro. <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.bloomberg.com/news/newsletters/2021-12-05/apple-verizon-t-mobile-at-t-iphone-13-apple-watch-ipad-rebates-not-working-kwtm0hum&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">Bloomberg&rsquo;s Mark Gurman</a> also said in December 2021 that gaming could have &ldquo;a strong focus&rdquo; on the platform as well as &ldquo;media consumption.&rdquo; </p>
<p>Apple will also surely have apps dedicated to AR, such as the Measure app and things like the tool that lets you see a 3D render of Apple products before you buy it. In a December report, Gurman said the iPhone&rsquo;s Animojis and VR FaceTime could be positioned as &ldquo;the new-age Zoom.&rdquo;</p>
<p>Apple is expected to feature advanced FaceTime-based video conferencing and virtual meeting rooms that will realistically render a user&rsquo;s face and body in virtual reality. Two users, each with a Reality Pro headset, could have a virtual meeting and feel like they&rsquo;re in the same room, it is said. This requires a lot of processing power and will therefore only be available in one-on-one chats; additional users would be displayed as icons or Memoji.</p>
<p>The New York Times <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.nytimes.com/2022/06/04/business/apple-virtual-reality-headset.html&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">reported in June</a> that Apple &ldquo;has enlisted Hollywood directors such as Jon Favreau&rdquo; to develop content for its upcoming headset. The report said Favreau is &ldquo;working to bring (Prehistoric Planet&rsquo;s) dinosaurs to life on the headset.&rdquo;</p>
<p>We&rsquo;re told that we can expect a software development kit and App Store for third-party applications as well.</p>
<h2 class="toc" id="apple-ar-vr-headset-problems-and-prohibitions">Apple AR/VR headset: Problems and prohibitions</h2>
<p>If you have any of the following conditions you may not be able to use an Apple headset. </p>
<figure class="wp-block-embed is-type-rich is-provider-twitter wp-block-embed-twitter">
<div class="wp-block-embed__wrapper">
<blockquote class="twitter-tweet" data-width="500" data-dnt="true">
<p lang="en" dir="ltr">If you&rsquo;re prone to inner ear infections, have ADHD/ADD, anxiety disorders, a pacemaker, epilepsy, blackouts/seizures or are pregnant, you may be warned against using the headset. In addition to Meniere&#8217;s disease, past traumatic brain injuries, post-concussion syndrome, migraines. <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://t.co/fuasZ1Cy8F&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">https://t.co/fuasZ1Cy8F</a></p>
<p>&mdash; Mark Gurman (@markgurman) <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://twitter.com/markgurman/status/1664709177195876391?ref_src=twsrc%5Etfw&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">June 2, 2023</a></p></blockquote>
<p><script async src="https://platform.twitter.com/widgets.js" charset="utf-8"></script>
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<p>Those are all standard limitations for VR headsets, but none the less it illustrates the fact that this headset won&rsquo;t be for everyone.  </p>
<p><category>Computer Accessories</category></body></div>
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		<item>
		<title>Apple Reality Pro headset guide: Apple’s AR/VR headset could launch next week!</title>
		<link>https://www.latest-apple-news.com/2023/05/31/apple-reality-pro-headset-guide-apples-ar-vr-headset-could-launch-next-week/</link>
		
		<dc:creator><![CDATA[tigaman webdesign]]></dc:creator>
		<pubDate>Wed, 31 May 2023 09:33:59 +0000</pubDate>
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		<guid isPermaLink="false">http://www.latest-apple-news.com/?guid=5dad00ab152debadac9e827c176aec1c</guid>

					<description><![CDATA[Macworld






It&#8217;s looking more and more like Apple&#8217;s next big thing won&#8217;t be something that fits in your pocket or a bag. Rather it could be another wearable device&#8211;specifically an Apple headset that provides augmented and vir]]></description>
										<content:encoded><![CDATA[<p><a rel="nofollow" href="https://www.macworld.com/">Macworld</a></p>
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<p>It&rsquo;s looking more and more like Apple&rsquo;s next big thing won&rsquo;t be something that fits in your pocket or a bag. Rather it could be another wearable device&ndash;specifically an Apple headset that provides augmented and virtual reality. </p>
<p>This strongly rumored Apple VR headset has been dubbed &ldquo;Reality Pro&rdquo;, but nobody knows for sure what Apple will call the headset, or for that matter, what the Apple headset will do, but a combination of VR and AR looks likely to be offered. Analyst Ming Chi-Kuo said back in 2021 that Apple&rsquo;s &ldquo;goal is to replace the &zwnj;iPhone&zwnj; with AR in 10 years.&rdquo; </p>
<p>Here&rsquo;s everything we know so far about Apple&rsquo;s rumored mixed-reality headset which could arrive in 2023&ndash;perhaps as soon as WWDC on June 5.</p>
<h2 class="toc" id="apple-ar-vr-headset-latest-rumors">Apple AR/VR headset: Latest rumors</h2>
<p><strong>May 30, 2023</strong>: Ross Young, CEO of Display Supply Chain Consultants claims to have received the final display specs for the AR headset. He says it will feature a <a href="https://www.macworld.com/article/1935837/apple-reality-headset-display-leak-resolution-brightness.html">1.41-inch 4K display for each eye</a>. </p>
<p><strong>May 22, 2023:</strong> Apple has apparently registered trademarks for &ldquo;<a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.macrumors.com/2023/05/21/xrproos-trademark-application/&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">xrProOS</a>&ldquo;, &ldquo;<a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.macrumors.com/2023/05/22/apple-trademark-activity-realityproos-realos/&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">realityproOS</a>&ldquo;, and &ldquo;realOS&rdquo; through shell companies (a common tactic with Apple for unannounced products).</p>
<p><strong>May 18, 2023</strong>: Mark Gurman discusses <a href="https://www.macworld.com/article/1922099/reality-pro-ar-headset-development-delays-glasses-confidence-tim-cook.html">Apple&rsquo;s uncertainty as to how successful the headset project will be</a> in a Bloomberg report. </p>
<p><strong>May 16, 2023</strong>: Apple appears to have trademarked xrOS in New Zealand using the name of a shell company.  </p>
<p><strong>May 15, 2023</strong>: Analyst Ming-Chi Kuo claims <a href="https://www.macworld.com/article/1917217/reality-pro-ar-headset-processor-camera-module-battery-suppliers.html">Apple is &ldquo;well prepared&rdquo; for next month&rsquo;s Reality Pro announcement</a>.</p>
<p><strong>April 24 2023:</strong> <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.bloomberg.com/news/newsletters/2023-04-23/apple-s-ar-vr-headset-plans-ipad-apps-fitness-sports-viewing-gaming-music-lgtgopgx&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed"  rel="nofollow">Mark Gurman reports</a> that the battery pack, which is required for operation, is about the size of the MagSafe Battery Pack (about the same as a deck of cards). It has an integrated cable that cannot be removed, and the cable has a magnetic attachment to the headset that &ldquo;locks in&rdquo; with a clockwise turn to keep from being knocked off while in use.</p>
<h2 class="toc" id="apple-ar-vr-headset-release-date">Apple AR/VR headset: Release date</h2>
<p>The most recent rumors come primarily from Bloomberg&rsquo;s Mark Gurman, who reports that the operating system (xrOS) and other software development for the headset is now in high gear with a release date aimed for 2023. A <a rel="nofollow" href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.bloomberg.com/news/articles/2023-02-15/apple-pushes-back-mixed-reality-headset-debut-two-months-to-june&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" >February 2023 report from Gurman</a> indicates that Apple will unveil the headset at <a href="https://www.macworld.com/article/678333/wwdc-ios-macos-watchos-hardware-keynote.html">WWDC in June</a>, with a consumer release later in the year. </p>
<p>So we could see Apple unveil its Reality Pro headset at WWDC during the keynote on June 5. There may be a longer wait until the device goes on sale though. </p>
<p>There is some evidence that Apple is gearing up to launch the device soon. The company is presumed to have trademarked xrOS in New Zealand using a shell company: Deep Dive, which has previously been involved in xrOS trademark activity. Signs that this is Apple include the use of Apple&rsquo;s SF Pro typeface for the letters. The trademark application indicates that Apple is using xrOS not realityOS for the name of the operating system.  Apple has also registered trademarks for &ldquo;xrProOS&rdquo;, &ldquo;realityproOS&rdquo;, and &ldquo;realOS&rdquo;. </p>
<p>In January 2023 Apple released a preview version of a &ldquo;Devices&rdquo; app for Windows PCs (in which one would manage iPhones and other devices on a Windows PC as iTunes is phased out; Macs use Finder for this task) and Twitter user <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://twitter.com/aaronp613/status/1613299191433814017&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed"  rel="nofollow">@aaronp613</a> discovered references in the code of this release to &ldquo;Reality OS&rdquo; and &ldquo;xrOS&rdquo;, the operating system code names for Apple&rsquo;s Reality headset.</p>
<p>However, what is less clear is whether the headset will be ready for the prime time at launch, or even before the end of 2023. A Financial Times report in March 2023 cited anonymous sources who claimed that while the operations team want to ship the new device as soon as possible, the design team would like to wait and launch a lighter and sleeker version several years down the line. Apple&rsquo;s Tim Cook, said to be frustrated by the time it&rsquo;s taken to get the product to market, has apparently overruled any calls for delay. The FT speculates that in Jony Ive&rsquo;s day nobody would have gone against the recommendations of the design team. </p>
<h2 class="toc" id="apple-ar-vr-headset-name">Apple AR/VR headset: Name</h2>
<p>A Mark Gurman Bloomberg <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.bloomberg.com/news/features/2023-05-18/apple-s-mixed-reality-headset-may-define-tim-cook-s-legacy&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">report</a> on May 18 claimed that his sources had indicated that &lsquo;Reality&rsquo; will be part of the brand, with the first iteration of the headset being called Reality Pro and a more affordable model, that will launch in 2025 being named Reality Once. </p>
<p>It is unclear what the operating system will be called. A company called &ldquo;Deep Dive LLC,&rdquo; believed to be a shell company for Apple to protect secret projects, filed for trademark on &ldquo;xrOS&rdquo; in early May. It then later filed one for &ldquo;xrProOS.&rdquo; A company named &ldquo;Immersive Health Solutions LLC&rdquo; filed for trademarks on &ldquo;RealityproOS&rdquo; while a company by the name of &ldquo;Realityo Systems LLC&rdquo; filed for the term &ldquo;realOS.&rdquo; Fujitsu had a trademark on &ldquo;realOS&rdquo; since 2006, but that trademark was acquired by Realityo Systems LLC in 2022. Apple often uses small shell companies like these to secure trademarks and the like prior to the announcement of a new product or service.</p>
<h2 class="toc" id="apple-ar-vr-headset-price">Apple AR/VR headset: Price</h2>
<p>The headset is not expected to actually ship until later this year (and will be an expensive, limited-quantity item at the start). </p>
<p>As far as pricing is concerned, rumors suggest that the first iteration could be an extremely expensive device. Rumors from Bloomberg suggest a price of around $3,000, which will almost certainly keep the product from achieving mass appeal. The next version of the Reality Pro is said to be a significantly cost-reduced model, due a year or two after the first. That model should cut the price in half.</p>
<p>A report by XRDailyNews in late May 2023 indicated that the <a href="https://www.macworld.com/article/1923318/reality-pro-ar-headset-bill-of-materials-price-production-cost.html">materials used for the Apple headset will cost around $1,500</a>&ndash;the devices will of course cost a lot more than that, due to research and development costs, production, shipping, distribution, and other factors. In comparison the Meta Quest materials cost around $750. </p>
<h2 class="toc" id="apple-ar-vr-headset-what-will-it-do">Apple AR/VR headset: What will it do&hellip;</h2>
<p>We can only speculate at this stage about what Apple&rsquo;s rumored headset will do or be, and whether there is even need for such a device. </p>
<p>At least some people have, apparently, seen the device and have good things to say. For example, Oculus founder Palmer Luckey says it&rsquo;s &ldquo;so good&rdquo; and a source of Evan Blass @evleaks on Twitter was initially unimpressed by its &ldquo;&lsquo;underwhelming&rsquo; capabilities&rdquo;, but is now &ldquo;<a href="https://www.macworld.com/article/1792978/android-leaker-apple-headset-blown-away.html">blown away</a>&ldquo;. </p>
<figure class="wp-block-embed is-type-rich is-provider-twitter wp-block-embed-twitter">
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<blockquote class="twitter-tweet" data-width="500" data-dnt="true">
<p lang="en" dir="ltr">The Apple headset is so good.</p>
<p>&mdash; Palmer Luckey (@PalmerLuckey) <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://twitter.com/PalmerLuckey/status/1657828947877560323?ref_src=twsrc%5Etfw&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">May 14, 2023</a></p></blockquote>
<p><script async src="https://platform.twitter.com/widgets.js" charset="utf-8"></script>
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</figure>
<p>It&rsquo;s not clear which technology the headset will showcase: <a href="https://www.macworld.com/article/1792115/apples-reality-pro-headset-explained-what-do-ar-vr-and-mr-mean.html">AR, VR, MR, XR</a> are all different forms of &lsquo;reality&rsquo; that the headset could present to us. Which one will it be or will it be all of them? </p>
<ul>
<li>VR = Virtual Reality (completely replaces your view)</li>
<li>AR = Augmented Reality (overlays real world with graphics and information)</li>
<li>MR = Mixed Reality (combining AR and VR) </li>
<li>XR = Extended Reality (combining AR, VR and MR)</li>
</ul>
<p>It seems most likely that we can expect a device that combines AR and VR, although what benefits such a combination would result in aren&rsquo;t clear. For example, the headset could overlay directions on the real world image of the street in front of you, but would a user want to wear a headset if it restricted their view of the outside world? An alternative use could be to join a conference call, but why would meeting people in a virtual environment be any better than watching people on a screen? </p>
<p>Existing devices from the competition include the Microsoft HoloLens and <a href="https://www.techadvisor.com/article/723592/best-vr-headsets.html">gaming headsets</a>, such as the PlayStation VR2 and Meta Quest 2. The HoloLens is really meant for industries such as healthcare and manufacturing, rather than consumer use (and has a price to match). The gaming headsets are consumer focused, but Apple&rsquo;s gaming prowess is debatable.  </p>
<p>Existing Apple apps will be part of xrOS. Apple is said to be focused on various apps and how they can be used with its headset. Alongside games, we can expect Apple to present users with the Books, TV, FaceTime and more apps as well as the ability to access email and messages, and apparently use Fitness and meditation apps. We can&rsquo;t imagine many people will want to do a workout with a headset on though&hellip; </p>
<h2 class="toc" id="apple-ar-vr-headset-how-it-will-work">Apple AR/VR headset: How it will work</h2>
<p>Rumors and leaks have suggested that Apple&rsquo;s headset will incorporate the following technology:</p>
<p>Advanced eye and hand tracking are said to be key features of the device&ndash;differentiators to set Reality Pro apart from rival devices. Several external cameras will monitor hand movements, and internal sensors will see where your eyes are looking. You&rsquo;ll be able to control something simply by looking at it, and then pinching your thumb and index finger together to select it. There will be no controllers or other pointing devices.</p>
<p>Bloomberg&rsquo;s Mark Gurman in May 2023 claimed that the user&rsquo;s surroundings will be displayed on screen while an outward-facing display will show eye movement and facial expressions.</p>
<p>The headset will also incorporate gyroscopes and sensors to adjust what you see based on the direction you are facing. </p>
<p>Text input will be done by voice, or using an iPhone, iPad, or Mac keyboard. Eventually, users may be able to simply type in the air to input text, but Apple is apparently still working on that feature and isn&rsquo;t expected to have it available for launch. Unlike Apple Watch, an iPhone will not be required to set up or use Reality Pro.</p>
<p>The headset will apparently be able to smoothly transition between AR and VR modes by dialling a digital crown, can serve as an external display for an connected Mac, and perform many of the functions of an iPhone or iPad.</p>
<h2 class="toc" id="apple-ar-vr-headset-design">Apple AR/VR headset: Design</h2>
<p>According to Bloomberg&rsquo;s Mark Gurman&rsquo;s sources, Apple had initially wanted the headset to be similar to &ldquo;a pair of unobtrusive eyeglasses&rdquo; that &ldquo;would feel more like a fashion accessory than a computer strapped to your face.&rdquo; However, as per an 18 May 2023 report, Gurman claims the first iteration of the headset will be more like virtual reality (VR) &ldquo;ski goggles.&rdquo;</p>
<p>This confirms other reports that have indicated that, while the ultimate goal of Apple&rsquo;s AR project is apparently to produce <a href="https://www.macworld.com/article/234203/apples-ar-glasses-come-into-focus-with-rumored-specs-price-and-launch-date.html" data-type="URL" data-id="https://www.macworld.com/article/234203/apples-ar-glasses-come-into-focus-with-rumored-specs-price-and-launch-date.html">a pair of fashionable smart glasses</a>, the first version will reportedly be much bigger than that, weighing between 300-400 grams, <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://9to5mac.com/2021/12/08/kuo-apple-ar-vr-headset/&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">according to Ming-</a><a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://9to5mac.com/2021/12/08/kuo-apple-ar-vr-headset/&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" data-type="URL" data-id="https://9to5mac.com/2021/12/08/kuo-apple-ar-vr-headset/" rel="nofollow">Chi</a><a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://9to5mac.com/2021/12/08/kuo-apple-ar-vr-headset/&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow"> Kuo</a>. </p>
<p>The first-generation Apple headset is therefore expected to be an <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.theinformation.com/articles/new-apple-mixed-reality-headset-details-swappable-headbands-eye-tracking&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">Oculus-style headset</a> with a knit mesh-wrapped body similar to the AirPods Max. It could look something like a sleeker version of Google&rsquo;s Daydream headset, which also had a soft fabric body. </p>
<p>Apple has filed a <a href="https://www.macworld.com/article/334281/what-apple-patents-say-about-the-companys-vr-and-ar-ambitions.html">patent application</a> for a &ldquo;head-mounted display unit&rdquo; that detailed several areas of adjustment, suggesting comfort will be an area of focus. </p>
<p>Apple will also want to make the headset as light as possible. Supposedly the device is made of aluminum, glass, and carbon fiber to minimize weight. In January 2022 <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.macrumors.com/2022/01/05/kuo-apple-headset-pancake-lenses/&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" data-type="URL" data-id="https://www.macrumors.com/2022/01/05/kuo-apple-headset-pancake-lenses/" rel="nofollow">Ming-Chi Kuo reported</a> that Apple will be using &ldquo;pancake&rdquo; lenses to keep the weight and bulk down. </p>
<p>In order to keep the headset weight down and improve comfort, the headset will require an external battery pack to use. It is said to be similar to the iPhone MagSafe Battery Pack&ndash;around the size of a deck of cards. The pack will recharge via USB-C and connect to the headset via a proprietary round magnetic connector that you twist clockwise to lock into place so it doesn&rsquo;t come off during use. The pack is said to last around two hours, so you&rsquo;ll have to use another one for longer sessions.</p>
<p>Curiously, Kuo says Apple is already <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://9to5mac.com/2021/12/08/kuo-apple-ar-vr-headset/&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" data-type="URL" data-id="https://9to5mac.com/2021/12/08/kuo-apple-ar-vr-headset/" rel="nofollow">working on a second-generation model</a> (via 9to5Mac) expected to launch in 2024 with a &ldquo;significantly lighter&rdquo; and &ldquo;updated industrial&rdquo; design.</p>
<p>The New York Times <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.nytimes.com/2022/06/04/business/apple-virtual-reality-headset.html&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" data-type="URL" data-id="https://www.nytimes.com/2022/06/04/business/apple-virtual-reality-headset.html" rel="nofollow">reported in June</a> that the headset &ldquo;looks like a pair of ski goggles.&rdquo; <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.theinformation.com/articles/inside-the-tech-powering-apples-envelope-pushing-risky-mixed-reality-headset&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">The Information</a> says a small digital crown-like wheel on the side will let users seamlessly switch between fully virtual (VR) and seeing their surroundings (AR).</p>
<p>Freelancer.com held a contest for artists to create concepts of what the headset might look like. <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.freelancer.com/contest/What-will-the-Apple-VRAR-Headset-look-like-2196711/entries&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">Take a look at the designs</a>. The winner of the contest was <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.freelancer.com/u/ahmadcheni31&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">Ahmed Chenni</a>.</p>
<div class="extendedBlock-wrapper block-coreImage undefined">
<figure class="wp-block-image size-large"><img decoding="async" loading="lazy" src="https://b2c-contenthub.com/wp-content/uploads/2023/01/Lineup.jpg?quality=50&amp;strip=all&amp;w=1200" alt="This is Ahmed Chenni's concept of what Apple's upcoming AR/VR headset might look like. This image was created for Freelancer.com." class="wp-image-1484049" srcset="https://b2c-contenthub.com/wp-content/uploads/2023/01/Lineup.jpg?quality=50&amp;strip=all 2100w, https://b2c-contenthub.com/wp-content/uploads/2023/01/Lineup.jpg?resize=300%2C168&amp;quality=50&amp;strip=all 300w, https://b2c-contenthub.com/wp-content/uploads/2023/01/Lineup.jpg?resize=768%2C432&amp;quality=50&amp;strip=all 768w, https://b2c-contenthub.com/wp-content/uploads/2023/01/Lineup.jpg?resize=1200%2C675&amp;quality=50&amp;strip=all 1200w, https://b2c-contenthub.com/wp-content/uploads/2023/01/Lineup.jpg?resize=1536%2C864&amp;quality=50&amp;strip=all 1536w, https://b2c-contenthub.com/wp-content/uploads/2023/01/Lineup.jpg?resize=2048%2C1152&amp;quality=50&amp;strip=all 2048w, https://b2c-contenthub.com/wp-content/uploads/2023/01/Lineup.jpg?resize=1240%2C697&amp;quality=50&amp;strip=all 1240w, https://b2c-contenthub.com/wp-content/uploads/2023/01/Lineup.jpg?resize=150%2C84&amp;quality=50&amp;strip=all 150w" width="1200" height="675" sizes="auto, (max-width: 1200px) 100vw, 1200px" /><figcaption>
<p>This is Ahmed Chenni&rsquo;s concept of what Apple&rsquo;s upcoming AR/VR headset might look like. This image was created for Freelancer.com.</p>
</figcaption></figure>
<p><a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.freelancer.com/contest/What-will-the-Apple-VRAR-Headset-look-like-2196711/entries&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed"  class="imageCredit" rel="nofollow">Ahmed Chenni, Freelancer.com</a></div>
<h2 class="toc" id="apple-ar-vr-headset-audio">Apple AR/VR headset: Audio</h2>
<p>According to a report by <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.theinformation.com/articles/inside-the-tech-powering-apples-envelope-pushing-risky-mixed-reality-headset&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">The Information</a>, the latency for most wireless earbuds or headphones is too high for its purposes, so users will have to use one of two solutions. One is a headband with integrated speakers (much like that on the Meta Quest Pro), the other is to use recent AirPods models, which can enter an &ldquo;ultra-low latency&rdquo; mode when connected to the headset. The headset apparently contains the H2 processors (found in the 2nd-gen AirPods Pro).</p>
<h2 class="toc" id="apple-ar-vr-headset-displays">Apple AR/VR headset: Displays</h2>
<p>Ross Young, CEO of Display Supply Chain Consultants, claims to have seen the display specs for the AR headset. He claims the headset (which will be Micro OLED) will feature: </p>
<ul>
<li>Two 1.41 inch screens (measured diagonally)</li>
<li>4,000ppi per eye</li>
<li>More than 5,000 nits of brightness (peak brightness)</li>
</ul>
<figure class="wp-block-embed is-type-rich is-provider-twitter wp-block-embed-twitter">
<div class="wp-block-embed__wrapper">
<blockquote class="twitter-tweet" data-width="500" data-dnt="true">
<p lang="en" dir="ltr">You want more, I will give you more: Micro OLED specs for Apple&#8217;s AR/VR headset: <br />1.41&#8243; in diagonal <br />4000 PPI  <br />&gt;5000 nits of brightness</p>
<p>&mdash; Ross Young (@DSCCRoss) <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://twitter.com/DSCCRoss/status/1663595816521699331?ref_src=twsrc%5Etfw&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">May 30, 2023</a></p></blockquote>
<p><script async src="https://platform.twitter.com/widgets.js" charset="utf-8"></script>
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</figure>
<p>These are impressive specs. The PlayStation VR2 headset offers a ppi of around 850 per screen. The HoloLens had a max brightness of 500 nits. None of the current devices on the market use Micro OLED, which offers better brightness and black levels than mini LED. </p>
<p>As a mixed-reality device, Apple&rsquo;s glasses are rumored to handle both virtual and augmented reality via a pair of high-resolution OLED 4K screens made by Sony, including eye-tracking technology. The headset will reportedly feature more than a dozen cameras and sensors, <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.theinformation.com/articles/new-apple-mixed-reality-headset-details-swappable-headbands-eye-tracking&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">according to The Information</a>, which will project a real-world view onto the screens as if you were looking through clear glass. It will presumably use either OLED or mini LED and incorporate Apple&rsquo;s Ceramic Shield coating as well.</p>
<p>In January, <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://9to5mac.com/2022/01/04/report-apples-upcoming-ar-vr-headset-will-feature-innovative-three-display-configuration/&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" data-type="URL" data-id="https://9to5mac.com/2022/01/04/report-apples-upcoming-ar-vr-headset-will-feature-innovative-three-display-configuration/" rel="nofollow">Display Supply Chain Consultants reported</a> that the headset will have &ldquo;three display modules&rdquo; comprised of two Micro OLED displays and one AMOLED panel. The AMOLED display is apparently a low-refresh display that faces <em>outward</em>, to show other people your facial expression and reduce the awkwardness of interacting with people wearing the headset.</p>
<p>Small internal motors are said to automatically adjust the lenses and displays to match the users&rsquo; IPD (inter-pupillary distance, which is how far apart your eyes are), giving a full field of view of 120 degrees.</p>
<h2 class="toc" id="apple-ar-vr-headset-processor-and-specs">Apple AR/VR headset: Processor and specs</h2>
<p>According to Kuo (<a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.macrumors.com/2021/11/25/kuo-apple-ar-headset-mac-level-computing/&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">via MacRumors</a>), Apple&rsquo;s AR headset will have two processors, with the higher-end processor being a sort of variant on the M2 processor used in Macs and iPads, and the secondary chip responsible for graphics and sensor-related functions for mixed reality. That second chip will be called the &ldquo;Reality Processor&rdquo; according to trademark applications. The sounds like a lot of processing power for a headset, but if the headset needs to power a pair of 4K displays, it will need a hefty chip. Reports also say that it will need to be tethered to an iPhone, much like the original Apple Watch.</p>
<p><a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.macrumors.com/2021/11/25/kuo-apple-ar-headset-mac-level-computing/&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">Kuo also reported</a> that the headset will support Wi-Fi 6E, which is also rumored to come to the iPhone 14. It will also presumably have at least 8GB of RAM and a 256GB hard drive. We don&rsquo;t know anything yet about the battery life, but Kuo says improving battery life will be a focus of the <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://9to5mac.com/2021/12/08/kuo-apple-ar-vr-headset/&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">second-generation model</a>. Kuo reports that the headset will come with the same 96W power adapter as the MacBook Pro, which suggests it will have a big battery. </p>
<p><a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.theinformation.com/articles/inside-the-tech-powering-apples-envelope-pushing-risky-mixed-reality-headset&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">The Information</a> says the device is powered by a main SoC with CPU, GPU, RAM, and storage, along with a secondary custom image signal processor that stitches together all the inputs from all the cameras into a single representation of the outside world, and it communicates with the SoC via a custom ultra-low-latency streaming codec developed by Apple.</p>
<p>The headset is said too employ both short-range and long-range LiDAR to develop a 3D map of your surroundings.</p>
<div class="extendedBlock-wrapper block-coreImage undefined">
<figure class="wp-block-image size-full"><img decoding="async" loading="lazy" src="https://b2c-contenthub.com/wp-content/uploads/2021/08/apple-ar-glasses-patent-illo.jpg?quality=50&amp;strip=all" alt="Apple AR glasses patent illustration" class="wp-image-353444" srcset="https://b2c-contenthub.com/wp-content/uploads/2021/08/apple-ar-glasses-patent-illo.jpg?quality=50&amp;strip=all 1200w, https://b2c-contenthub.com/wp-content/uploads/2021/08/apple-ar-glasses-patent-illo.jpg?resize=300%2C200&amp;quality=50&amp;strip=all 300w, https://b2c-contenthub.com/wp-content/uploads/2021/08/apple-ar-glasses-patent-illo.jpg?resize=768%2C512&amp;quality=50&amp;strip=all 768w, https://b2c-contenthub.com/wp-content/uploads/2021/08/apple-ar-glasses-patent-illo.jpg?resize=150%2C100&amp;quality=50&amp;strip=all 150w" width="1024" height="683" sizes="auto, (max-width: 1024px) 100vw, 1024px" /></figure>
<p class="imageCredit">Apple</p>
</div>
<h2 class="toc" id="apple-ar-vr-headset-apps-and-software">Apple AR/VR headset: Apps and software</h2>
<p>As a mixed-reality device, Apple&rsquo;s headset will also be able to handle both AR and VR applications, which opens the headset up to a variety of apps and <a href="https://www.macworld.com/article/1814982/services-secret-to-apple-headset.html">services</a>.</p>
<p>A Bloomberg report in April 2023 indicates that Apple has been working with &ldquo;a small number of developers for months to help them upgrade their existing software for mixed reality&rdquo; as well as developing AR/VR versions of Apple&rsquo;s core apps. These apps are said to be updated to make use of the mixed reality capabilities of the headset and look like their iPad counterparts. </p>
<p>Apparently every app that comes pre-installed on an iPhone/iPad is going to get a custom app for the Reality Pro, including:</p>
<ul>
<li>Books</li>
<li>Calendars</li>
<li>Camera</li>
<li>Contacts</li>
<li>FaceTime &ndash; create a digital avatar and meet other users in a virtual meeting room.</li>
<li>Fitness &ndash; watch a fitness instructor in VR while you work out in a virtual location (might be difficult to work out wearing a headset).</li>
<li>Files</li>
<li>Freeform</li>
<li>GarageBand</li>
<li>Home</li>
<li>iMovie</li>
<li>Keynote</li>
<li>Mail</li>
<li>Maps</li>
<li>Messaging</li>
<li>Notes</li>
<li>Pages</li>
<li>Photos</li>
<li>Reminders</li>
<li>Music</li>
<li>News</li>
<li>Numbers</li>
<li>Safari</li>
<li>Stocks</li>
<li>TV &ndash; allowing users to view video content in a &lsquo;virtual theater&rsquo; or other virtual settings like the desert or moon.</li>
<li>Weather</li>
</ul>
<p>The headset is expected to come with new versions of core apps like Messages and Maps, and reports claim that Apple recently enlisted the head of engineering for its iWork productivity apps, Notes app, and Apple News to work on the headset.</p>
<p>Gurman suggests that the headset will be able to run multiple apps at the same time in floating windows. Apps can be automatically opened as you enter a specific location as well. </p>
<p>Gaming is meant to be a major category for the Reality Pro. <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.bloomberg.com/news/newsletters/2021-12-05/apple-verizon-t-mobile-at-t-iphone-13-apple-watch-ipad-rebates-not-working-kwtm0hum&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">Bloomberg&rsquo;s Mark Gurman</a> also said in December 2021 that gaming could have &ldquo;a strong focus&rdquo; on the platform as well as &ldquo;media consumption.&rdquo; </p>
<p>Apple will also surely have apps dedicated to AR, such as the Measure app and things like the tool that lets you see a 3D render of Apple products before you buy it. In a December report, Gurman said the iPhone&rsquo;s Animojis and VR FaceTime could be positioned as &ldquo;the new-age Zoom.&rdquo;</p>
<p>Apple is expected to feature advanced FaceTime-based video conferencing and virtual meeting rooms that will realistically render a user&rsquo;s face and body in virtual reality. Two users, each with a Reality Pro headset, could have a virtual meeting and feel like they&rsquo;re in the same room, it is said. This requires a lot of processing power and will therefore only be available in one-on-one chats; additional users would be displayed as icons or Memoji.</p>
<p>The New York Times <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.nytimes.com/2022/06/04/business/apple-virtual-reality-headset.html&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">reported in June</a> that Apple &ldquo;has enlisted Hollywood directors such as Jon Favreau&rdquo; to develop content for its upcoming headset. The report said Favreau is &ldquo;working to bring (Prehistoric Planet&rsquo;s) dinosaurs to life on the headset.&rdquo;</p>
<p>We&rsquo;re told that we can expect a software development kit and App Store for third-party applications as well.</p>
<h2 class="toc" id="apple-ar-vr-headset-will-it-be-a-success">Apple AR/VR headset: Will it be a success? </h2>
<p>According to Mark Gurman, Apple VIPs such as Craig Federighi and Johny Srouji are skeptical about the headset being a success. Apple has apparently adjusted its goal of selling three million units a year down to 900,000.</p>
<p><category>Computer Accessories</category></body></div>
]]></content:encoded>
					
		
		<enclosure url="" length="0" type="" />

			</item>
		<item>
		<title>Apple Reality Pro MR headset: Everything you need to know</title>
		<link>https://www.latest-apple-news.com/2023/05/31/apple-reality-pro-mr-headset-everything-you-need-to-know/</link>
		
		<dc:creator><![CDATA[tigaman webdesign]]></dc:creator>
		<pubDate>Wed, 31 May 2023 09:33:59 +0000</pubDate>
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		<guid isPermaLink="false">http://www.latest-apple-news.com/?guid=6e7f868995660faacd6be746bddacc10</guid>

					<description><![CDATA[Macworld






It&#8217;s looking more and more like Apple&#8217;s next big thing won&#8217;t be something that fits in your pocket or a bag. Rather it could be another wearable device&#8211;specifically an Apple headset that provides augmented and vir]]></description>
										<content:encoded><![CDATA[<p><a rel="nofollow" href="https://www.macworld.com/">Macworld</a></p>
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<p>It&rsquo;s looking more and more like Apple&rsquo;s next big thing won&rsquo;t be something that fits in your pocket or a bag. Rather it could be another wearable device&ndash;specifically an Apple headset that provides augmented and virtual reality. </p>
<p>This strongly rumored Apple VR headset has been dubbed &ldquo;Reality Pro&rdquo;, but nobody knows for sure what Apple will call the headset, or for that matter, what the Apple headset will do, but a combination of VR and AR looks likely to be offered. Analyst Ming Chi-Kuo said back in 2021 that Apple&rsquo;s &ldquo;goal is to replace the &zwnj;iPhone&zwnj; with AR in 10 years.&rdquo; </p>
<p>Here&rsquo;s everything we know so far about Apple&rsquo;s rumored mixed-reality headset which could arrive in 2023&ndash;perhaps as soon as WWDC on June 5.</p>
<h2 class="toc" id="apple-ar-vr-headset-latest-rumors">Apple AR/VR headset: Latest rumors</h2>
<p><strong>May 30, 2023</strong>: Ross Young, CEO of Display Supply Chain Consultants claims to have received the final display specs for the AR headset. He says it will feature a <a href="https://www.macworld.com/article/1935837/apple-reality-headset-display-leak-resolution-brightness.html">1.41-inch 4K display for each eye</a>. </p>
<p><strong>May 22, 2023:</strong> Apple has apparently registered trademarks for &ldquo;<a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.macrumors.com/2023/05/21/xrproos-trademark-application/&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">xrProOS</a>&ldquo;, &ldquo;<a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.macrumors.com/2023/05/22/apple-trademark-activity-realityproos-realos/&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">realityproOS</a>&ldquo;, and &ldquo;realOS&rdquo; through shell companies (a common tactic with Apple for unannounced products).</p>
<p><strong>May 18, 2023</strong>: Mark Gurman discusses <a href="https://www.macworld.com/article/1922099/reality-pro-ar-headset-development-delays-glasses-confidence-tim-cook.html">Apple&rsquo;s uncertainty as to how successful the headset project will be</a> in a Bloomberg report. </p>
<p><strong>May 16, 2023</strong>: Apple appears to have trademarked xrOS in New Zealand using the name of a shell company.  </p>
<p><strong>May 15, 2023</strong>: Analyst Ming-Chi Kuo claims <a href="https://www.macworld.com/article/1917217/reality-pro-ar-headset-processor-camera-module-battery-suppliers.html">Apple is &ldquo;well prepared&rdquo; for next month&rsquo;s Reality Pro announcement</a>.</p>
<p><strong>April 24 2023:</strong> <a rel="nofollow" href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.bloomberg.com/news/newsletters/2023-04-23/apple-s-ar-vr-headset-plans-ipad-apps-fitness-sports-viewing-gaming-music-lgtgopgx&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" >Mark Gurman reports</a> that the battery pack, which is required for operation, is about the size of the MagSafe Battery Pack (about the same as a deck of cards). It has an integrated cable that cannot be removed, and the cable has a magnetic attachment to the headset that &ldquo;locks in&rdquo; with a clockwise turn to keep it from being knocked off while in use.</p>
<h2 class="toc" id="apple-ar-vr-headset-release-date">Apple AR/VR headset: Release date</h2>
<p>The most recent rumors come primarily from Bloomberg&rsquo;s Mark Gurman, who reports that the operating system (xrOS) and other software development for the headset are now in high gear with a release date aimed for 2023. A <a rel="nofollow" href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.bloomberg.com/news/articles/2023-02-15/apple-pushes-back-mixed-reality-headset-debut-two-months-to-june&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" >February 2023 report from Gurman</a> indicates that Apple will unveil the headset at <a href="https://www.macworld.com/article/678333/wwdc-ios-macos-watchos-hardware-keynote.html">WWDC in June</a>, with a consumer release later in the year. </p>
<p>So we could see Apple unveil its Reality Pro headset at WWDC during the keynote on June 5. There may be a longer wait until the device goes on sale though. </p>
<p>There is some evidence that Apple is gearing up to launch the device soon. The company is presumed to have trademarked xrOS in New Zealand using a shell company: Deep Dive, which has previously been involved in xrOS trademark activity. Signs that this is Apple include the use of Apple&rsquo;s SF Pro typeface for the letters. The trademark application indicates that Apple is using xrOS not realityOS for the name of the operating system.  Apple has also registered trademarks for &ldquo;xrProOS&rdquo;, &ldquo;realityproOS&rdquo;, and &ldquo;realOS&rdquo;. </p>
<p>In January 2023 Apple released a preview version of a &ldquo;Devices&rdquo; app for Windows PCs (in which one would manage iPhones and other devices on a Windows PC as iTunes is phased out; Macs use Finder for this task) and Twitter user <a rel="nofollow" href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://twitter.com/aaronp613/status/1613299191433814017&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" >@aaronp613</a> discovered references in the code of this release to &ldquo;Reality OS&rdquo; and &ldquo;xrOS&rdquo;, the operating system code names for Apple&rsquo;s Reality headset.</p>
<h2 class="toc" id="apple-ar-vr-headset-name">Apple AR/VR headset: Name</h2>
<p>A Mark Gurman Bloomberg <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.bloomberg.com/news/features/2023-05-18/apple-s-mixed-reality-headset-may-define-tim-cook-s-legacy&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">report</a> on May 18 claimed that his sources had indicated that &ldquo;Reality&rdquo; will be part of the brand, with the first iteration of the headset being called Reality Pro and a more affordable model, that will launch in 2025 being named Reality One. </p>
<p>It is unclear what the operating system will be called. A company called &ldquo;Deep Dive LLC,&rdquo; believed to be a shell company for Apple to protect secret projects, filed for a trademark on &ldquo;xrOS&rdquo; in early May. It then later filed one for &ldquo;xrProOS.&rdquo; A company named &ldquo;Immersive Health Solutions LLC&rdquo; filed for trademarks on &ldquo;RealityproOS&rdquo; while a company by the name of &ldquo;Realityo Systems LLC&rdquo; filed for the term &ldquo;realOS.&rdquo; Fujitsu had a trademark on &ldquo;realOS&rdquo; since 2006, but that trademark was acquired by Realityo Systems LLC in 2022. Apple often uses small shell companies like these to secure trademarks and the like prior to the announcement of a new product or service.</p>
<h2 class="toc" id="apple-ar-vr-headset-price">Apple AR/VR headset: Price</h2>
<p>The headset is not expected to actually ship until later this year (and will be an expensive, limited-quantity item at the start). </p>
<p>As far as pricing is concerned, rumors suggest that the first iteration could be an extremely expensive device. Rumors from Bloomberg suggest a price of around $3,000, which will almost certainly keep the product from achieving mass appeal. The next version of the Reality Pro is said to be a significantly cost-reduced model, due a year or two after the first. That model should cut the price in half.</p>
<p>A report by XRDailyNews in late May 2023 indicated that the <a href="https://www.macworld.com/article/1923318/reality-pro-ar-headset-bill-of-materials-price-production-cost.html">materials used for the Apple headset will cost around $1,500</a>&ndash;the devices will of course cost a lot more than that, due to research and development costs, production, shipping, distribution, and other factors. In comparison, the Meta Quest materials cost around $750. </p>
<h2 class="toc" id="apple-ar-vr-headset-fearures-and-functionality">Apple AR/VR headset: Fearures and functionality</h2>
<p>We can only speculate at this stage about what Apple&rsquo;s rumored headset will do or be, and whether there is even need for such a device. </p>
<p>At least some people have, apparently, seen the device and have good things to say. For example, Oculus founder Palmer Luckey says it&rsquo;s &ldquo;so good&rdquo; and a source of Evan Blass @evleaks on Twitter was initially unimpressed by its &ldquo;&lsquo;underwhelming&rsquo; capabilities&rdquo;, but is now &ldquo;<a href="https://www.macworld.com/article/1792978/android-leaker-apple-headset-blown-away.html">blown away</a>&ldquo;. </p>
<figure class="wp-block-embed is-type-rich is-provider-twitter wp-block-embed-twitter">
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<p lang="en" dir="ltr">The Apple headset is so good.</p>
<p>&mdash; Palmer Luckey (@PalmerLuckey) <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://twitter.com/PalmerLuckey/status/1657828947877560323?ref_src=twsrc%5Etfw&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">May 14, 2023</a></p></blockquote>
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<p>It&rsquo;s not clear which technology the headset will showcase: <a href="https://www.macworld.com/article/1792115/apples-reality-pro-headset-explained-what-do-ar-vr-and-mr-mean.html">AR, VR, MR, XR</a> are all different forms of &lsquo;reality&rsquo; that the headset could present to us. Which one will it be or will it be all of them? </p>
<ul>
<li>VR = Virtual Reality (completely replaces your view)</li>
<li>AR = Augmented Reality (overlays real world with graphics and information)</li>
<li>MR = Mixed Reality (combining AR and VR) </li>
<li>XR = Extended Reality (combining AR, VR and MR)</li>
</ul>
<p>It seems most likely that we can expect a device that combines AR and VR, although what benefits such a combination would result in aren&rsquo;t clear. For example, the headset could overlay directions on the real world image of the street in front of you, but would a user want to wear a headset if it restricted their view of the outside world? An alternative use could be to join a conference call, but why would meeting people in a virtual environment be any better than watching people on a screen? </p>
<p>Existing devices from the competition include the Microsoft HoloLens and <a href="https://www.techadvisor.com/article/723592/best-vr-headsets.html">gaming headsets</a>, such as the PlayStation VR2 and Meta Quest 2. The HoloLens is really meant for industries such as healthcare and manufacturing, rather than consumer use (and has a price to match). The gaming headsets are consumer focused, but Apple&rsquo;s gaming prowess is debatable.  </p>
<p>Existing Apple apps will be part of xrOS. Apple is said to be focused on various apps and how they can be used with its headset. Alongside games, we can expect Apple to present users with the Books, TV, FaceTime and more apps as well as the ability to access email and messages, and apparently use Fitness and meditation apps. We can&rsquo;t imagine many people will want to do a workout with a headset on though&hellip; </p>
<h2 class="toc" id="apple-ar-vr-headset-technology">Apple AR/VR headset: Technology</h2>
<p>Rumors and leaks have suggested that Apple&rsquo;s headset will incorporate the following technology:</p>
<p>Advanced eye and hand tracking are said to be key features of the device&ndash;differentiators to set Reality Pro apart from rival devices. Several external cameras will monitor hand movements, and internal sensors will see where your eyes are looking. You&rsquo;ll be able to control something simply by looking at it, and then pinching your thumb and index finger together to select it. There will be no controllers or other pointing devices.</p>
<p>Bloomberg&rsquo;s Mark Gurman in May 2023 claimed that the user&rsquo;s surroundings will be displayed on the screen while an outward-facing display will show eye movement and facial expressions.</p>
<p>The headset will also incorporate gyroscopes and sensors to adjust what you see based on the direction you are facing. </p>
<p>Text input will be done by voice, or using an iPhone, iPad, or Mac keyboard. Eventually, users may be able to simply type in the air to input text, but Apple is apparently still working on that feature and isn&rsquo;t expected to have it available for launch. Unlike Apple Watch, an iPhone will not be required to set up or use Reality Pro.</p>
<p>The headset will apparently be able to smoothly transition between AR and VR modes by dialing a digital crown, can serve as an external display for a connected Mac, and perform many of the functions of an iPhone or iPad.</p>
<h2 class="toc" id="apple-ar-vr-headset-design">Apple AR/VR headset: Design</h2>
<p>According to Bloomberg&rsquo;s Mark Gurman&rsquo;s sources, Apple had initially wanted the headset to be similar to &ldquo;a pair of unobtrusive eyeglasses&rdquo; that &ldquo;would feel more like a fashion accessory than a computer strapped to your face.&rdquo; However, as per an 18 May 2023 report, Gurman claims the first iteration of the headset will be more like virtual reality (VR) &ldquo;ski goggles.&rdquo;</p>
<p>This confirms other reports that have indicated that, while the ultimate goal of Apple&rsquo;s AR project is apparently to produce <a href="https://www.macworld.com/article/234203/apples-ar-glasses-come-into-focus-with-rumored-specs-price-and-launch-date.html" data-type="URL" data-id="https://www.macworld.com/article/234203/apples-ar-glasses-come-into-focus-with-rumored-specs-price-and-launch-date.html">a pair of fashionable smart glasses</a>, the first version will reportedly be much bigger than that, weighing between 300-400 grams, <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://9to5mac.com/2021/12/08/kuo-apple-ar-vr-headset/&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">according to Ming-</a><a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://9to5mac.com/2021/12/08/kuo-apple-ar-vr-headset/&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" data-type="URL" data-id="https://9to5mac.com/2021/12/08/kuo-apple-ar-vr-headset/" rel="nofollow">Chi</a><a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://9to5mac.com/2021/12/08/kuo-apple-ar-vr-headset/&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow"> Kuo</a>. </p>
<p>The first-generation Apple headset is therefore expected to be an <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.theinformation.com/articles/new-apple-mixed-reality-headset-details-swappable-headbands-eye-tracking&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">Oculus-style headset</a> with a knit mesh-wrapped body similar to the AirPods Max. It could look something like a sleeker version of Google&rsquo;s Daydream headset, which also had a soft fabric body. </p>
<p>Apple has filed a <a href="https://www.macworld.com/article/334281/what-apple-patents-say-about-the-companys-vr-and-ar-ambitions.html">patent application</a> for a &ldquo;head-mounted display unit&rdquo; that detailed several areas of adjustment, suggesting comfort will be an area of focus. </p>
<p>Apple will also want to make the headset as light as possible. Supposedly the device is made of aluminum, glass, and carbon fiber to minimize weight. In January 2022 <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.macrumors.com/2022/01/05/kuo-apple-headset-pancake-lenses/&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" data-type="URL" data-id="https://www.macrumors.com/2022/01/05/kuo-apple-headset-pancake-lenses/" rel="nofollow">Ming-Chi Kuo reported</a> that Apple will be using &ldquo;pancake&rdquo; lenses to keep the weight and bulk down. </p>
<p>In order to keep the headset weight down and improve comfort, the headset will require an external battery pack to use. It is said to be similar to the iPhone MagSafe Battery Pack&ndash;around the size of a deck of cards. The pack will recharge via USB-C and connect to the headset via a proprietary round magnetic connector that you twist clockwise to lock into place so it doesn&rsquo;t come off during use. The pack is said to last around two hours, so you&rsquo;ll have to use another one for longer sessions.</p>
<p>Curiously, Kuo says Apple is already <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://9to5mac.com/2021/12/08/kuo-apple-ar-vr-headset/&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" data-type="URL" data-id="https://9to5mac.com/2021/12/08/kuo-apple-ar-vr-headset/" rel="nofollow">working on a second-generation model</a> (via 9to5Mac) expected to launch in 2024 with a &ldquo;significantly lighter&rdquo; and &ldquo;updated industrial&rdquo; design.</p>
<p>The New York Times <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.nytimes.com/2022/06/04/business/apple-virtual-reality-headset.html&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" data-type="URL" data-id="https://www.nytimes.com/2022/06/04/business/apple-virtual-reality-headset.html" rel="nofollow">reported in June</a> that the headset &ldquo;looks like a pair of ski goggles.&rdquo; <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.theinformation.com/articles/inside-the-tech-powering-apples-envelope-pushing-risky-mixed-reality-headset&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">The Information</a> says a small digital crown-like wheel on the side will let users seamlessly switch between fully virtual (VR) and seeing their surroundings (AR).</p>
<p>Freelancer.com held a contest for artists to create concepts of what the headset might look like. <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.freelancer.com/contest/What-will-the-Apple-VRAR-Headset-look-like-2196711/entries&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">Take a look at the designs</a>. The winner of the contest was <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.freelancer.com/u/ahmadcheni31&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">Ahmed Chenni</a>.</p>
<div class="extendedBlock-wrapper block-coreImage undefined">
<figure class="wp-block-image size-large"><img decoding="async" loading="lazy" src="https://b2c-contenthub.com/wp-content/uploads/2023/01/Lineup.jpg?quality=50&amp;strip=all&amp;w=1200" alt="This is Ahmed Chenni's concept of what Apple's upcoming AR/VR headset might look like. This image was created for Freelancer.com." class="wp-image-1484049" srcset="https://b2c-contenthub.com/wp-content/uploads/2023/01/Lineup.jpg?quality=50&amp;strip=all 2100w, https://b2c-contenthub.com/wp-content/uploads/2023/01/Lineup.jpg?resize=300%2C168&amp;quality=50&amp;strip=all 300w, https://b2c-contenthub.com/wp-content/uploads/2023/01/Lineup.jpg?resize=768%2C432&amp;quality=50&amp;strip=all 768w, https://b2c-contenthub.com/wp-content/uploads/2023/01/Lineup.jpg?resize=1200%2C675&amp;quality=50&amp;strip=all 1200w, https://b2c-contenthub.com/wp-content/uploads/2023/01/Lineup.jpg?resize=1536%2C864&amp;quality=50&amp;strip=all 1536w, https://b2c-contenthub.com/wp-content/uploads/2023/01/Lineup.jpg?resize=2048%2C1152&amp;quality=50&amp;strip=all 2048w, https://b2c-contenthub.com/wp-content/uploads/2023/01/Lineup.jpg?resize=1240%2C697&amp;quality=50&amp;strip=all 1240w, https://b2c-contenthub.com/wp-content/uploads/2023/01/Lineup.jpg?resize=150%2C84&amp;quality=50&amp;strip=all 150w" width="1200" height="675" sizes="auto, (max-width: 1200px) 100vw, 1200px" /><figcaption>
<p>This is Ahmed Chenni&rsquo;s concept of what Apple&rsquo;s upcoming AR/VR headset might look like. This image was created for Freelancer.com.</p>
</figcaption></figure>
<p><a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.freelancer.com/contest/What-will-the-Apple-VRAR-Headset-look-like-2196711/entries&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed"  class="imageCredit" rel="nofollow">Ahmed Chenni, Freelancer.com</a></div>
<h2 class="toc" id="apple-ar-vr-headset-audio">Apple AR/VR headset: Audio</h2>
<p>According to a report by <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.theinformation.com/articles/inside-the-tech-powering-apples-envelope-pushing-risky-mixed-reality-headset&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">The Information</a>, the latency for most wireless earbuds or headphones is too high for its purposes, so users will have to use one of two solutions. One is a headband with integrated speakers (much like that on the Meta Quest Pro), the other is to use recent AirPods models, which can enter an &ldquo;ultra-low latency&rdquo; mode when connected to the headset. The headset apparently contains the H2 processors (found in the 2nd-gen AirPods Pro).</p>
<h2 class="toc" id="apple-ar-vr-headset-displays">Apple AR/VR headset: Displays</h2>
<p>Ross Young, CEO of Display Supply Chain Consultants, claims to have seen the display specs for the AR headset. He claims the headset (which will be Micro OLED) will feature: </p>
<ul>
<li>Two 1.41 inch screens (measured diagonally)</li>
<li>4,000ppi per eye</li>
<li>More than 5,000 nits of brightness (peak brightness)</li>
</ul>
<figure class="wp-block-embed is-type-rich is-provider-twitter wp-block-embed-twitter">
<div class="wp-block-embed__wrapper">
<blockquote class="twitter-tweet" data-width="500" data-dnt="true">
<p lang="en" dir="ltr">You want more, I will give you more: Micro OLED specs for Apple&#8217;s AR/VR headset: <br />1.41&#8243; in diagonal <br />4000 PPI  <br />&gt;5000 nits of brightness</p>
<p>&mdash; Ross Young (@DSCCRoss) <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://twitter.com/DSCCRoss/status/1663595816521699331?ref_src=twsrc%5Etfw&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">May 30, 2023</a></p></blockquote>
<p><script async src="https://platform.twitter.com/widgets.js" charset="utf-8"></script>
</div>
</figure>
<p>These are impressive specs. The PlayStation VR2 headset offers a ppi of around 850 per screen. The HoloLens had a max brightness of 500 nits. None of the current devices on the market use Micro OLED, which offers better brightness and black levels than mini LED. </p>
<p>As a mixed-reality device, Apple&rsquo;s glasses are rumored to handle both virtual and augmented reality via a pair of high-resolution OLED 4K screens made by Sony, including eye-tracking technology. The headset will reportedly feature more than a dozen cameras and sensors, <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.theinformation.com/articles/new-apple-mixed-reality-headset-details-swappable-headbands-eye-tracking&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">according to The Information</a>, which will project a real-world view onto the screens as if you were looking through clear glass. It will presumably use either OLED or mini LED and incorporate Apple&rsquo;s Ceramic Shield coating as well.</p>
<p>In January, <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://9to5mac.com/2022/01/04/report-apples-upcoming-ar-vr-headset-will-feature-innovative-three-display-configuration/&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" data-type="URL" data-id="https://9to5mac.com/2022/01/04/report-apples-upcoming-ar-vr-headset-will-feature-innovative-three-display-configuration/" rel="nofollow">Display Supply Chain Consultants reported</a> that the headset will have &ldquo;three display modules&rdquo; comprised of two Micro OLED displays and one AMOLED panel. The AMOLED display is apparently a low-refresh display that faces <em>outward</em>, to show other people your facial expression and reduce the awkwardness of interacting with people wearing the headset.</p>
<p>Small internal motors are said to automatically adjust the lenses and displays to match the users&rsquo; IPD (inter-pupillary distance, which is how far apart your eyes are), giving a full field of view of 120 degrees.</p>
<h2 class="toc" id="apple-ar-vr-headset-processor-and-specs">Apple AR/VR headset: Processor and specs</h2>
<p>According to Kuo (<a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.macrumors.com/2021/11/25/kuo-apple-ar-headset-mac-level-computing/&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">via MacRumors</a>), Apple&rsquo;s AR headset will have two processors, with the higher-end processor being a sort of variant on the M2 processor used in Macs and iPads, and the secondary chip responsible for graphics and sensor-related functions for mixed reality. That second chip will be called the &ldquo;Reality Processor&rdquo; according to trademark applications. The sounds like a lot of processing power for a headset, but if the headset needs to power a pair of 4K displays, it will need a hefty chip. Reports also say that it will need to be tethered to an iPhone, much like the original Apple Watch.</p>
<p><a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.macrumors.com/2021/11/25/kuo-apple-ar-headset-mac-level-computing/&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">Kuo also reported</a> that the headset will support Wi-Fi 6E, which is also rumored to come to the iPhone 14. It will also presumably have at least 8GB of RAM and a 256GB hard drive. We don&rsquo;t know anything yet about the battery life, but Kuo says improving battery life will be a focus of the <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://9to5mac.com/2021/12/08/kuo-apple-ar-vr-headset/&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">second-generation model</a>. Kuo reports that the headset will come with the same 96W power adapter as the MacBook Pro, which suggests it will have a big battery. </p>
<p><a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.theinformation.com/articles/inside-the-tech-powering-apples-envelope-pushing-risky-mixed-reality-headset&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">The Information</a> says the device is powered by a main SoC with CPU, GPU, RAM, and storage, along with a secondary custom image signal processor that stitches together all the inputs from all the cameras into a single representation of the outside world, and it communicates with the SoC via a custom ultra-low-latency streaming codec developed by Apple.</p>
<p>The headset is said too employ both short-range and long-range LiDAR to develop a 3D map of your surroundings.</p>
<div class="extendedBlock-wrapper block-coreImage undefined">
<figure class="wp-block-image size-full"><img decoding="async" loading="lazy" src="https://b2c-contenthub.com/wp-content/uploads/2021/08/apple-ar-glasses-patent-illo.jpg?quality=50&amp;strip=all" alt="Apple AR glasses patent illustration" class="wp-image-353444" srcset="https://b2c-contenthub.com/wp-content/uploads/2021/08/apple-ar-glasses-patent-illo.jpg?quality=50&amp;strip=all 1200w, https://b2c-contenthub.com/wp-content/uploads/2021/08/apple-ar-glasses-patent-illo.jpg?resize=300%2C200&amp;quality=50&amp;strip=all 300w, https://b2c-contenthub.com/wp-content/uploads/2021/08/apple-ar-glasses-patent-illo.jpg?resize=768%2C512&amp;quality=50&amp;strip=all 768w, https://b2c-contenthub.com/wp-content/uploads/2021/08/apple-ar-glasses-patent-illo.jpg?resize=150%2C100&amp;quality=50&amp;strip=all 150w" width="1024" height="683" sizes="auto, (max-width: 1024px) 100vw, 1024px" /></figure>
<p class="imageCredit">Apple</p>
</div>
<h2 class="toc" id="apple-ar-vr-headset-apps-and-software">Apple AR/VR headset: Apps and software</h2>
<p>As a mixed-reality device, Apple&rsquo;s headset will also be able to handle both AR and VR applications, which opens the headset up to a variety of apps and <a href="https://www.macworld.com/article/1814982/services-secret-to-apple-headset.html">services</a>.</p>
<p>A Bloomberg report in April 2023 indicates that Apple has been working with &ldquo;a small number of developers for months to help them upgrade their existing software for mixed reality&rdquo; as well as developing AR/VR versions of Apple&rsquo;s core apps. These apps are said to be updated to make use of the mixed reality capabilities of the headset and look like their iPad counterparts. </p>
<p>Apparently, every app that comes pre-installed on an iPhone/iPad is going to get a custom app for the Reality Pro, including:</p>
<ul>
<li>Books</li>
<li>Calendars</li>
<li>Camera</li>
<li>Contacts</li>
<li>FaceTime &ndash; create a digital avatar and meet other users in a virtual meeting room.</li>
<li>Fitness &ndash; watch a fitness instructor in VR while you work out in a virtual location (might be difficult to work out wearing a headset).</li>
<li>Files</li>
<li>Freeform</li>
<li>GarageBand</li>
<li>Home</li>
<li>iMovie</li>
<li>Keynote</li>
<li>Mail</li>
<li>Maps</li>
<li>Messaging</li>
<li>Notes</li>
<li>Pages</li>
<li>Photos</li>
<li>Reminders</li>
<li>Music</li>
<li>News</li>
<li>Numbers</li>
<li>Safari</li>
<li>Stocks</li>
<li>TV &ndash; allowing users to view video content in a &lsquo;virtual theater&rsquo; or other virtual settings like the desert or moon.</li>
<li>Weather</li>
</ul>
<p>The headset is expected to come with new versions of core apps like Messages and Maps and reports claim that Apple recently enlisted the head of engineering for its iWork productivity apps, Notes app, and Apple News to work on the headset.</p>
<p>Gurman suggests that the headset will be able to run multiple apps at the same time in floating windows. Apps can be automatically opened as you enter a specific location as well. </p>
<p>Gaming is meant to be a major category for Reality Pro. <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.bloomberg.com/news/newsletters/2021-12-05/apple-verizon-t-mobile-at-t-iphone-13-apple-watch-ipad-rebates-not-working-kwtm0hum&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">Bloomberg&rsquo;s Mark Gurman</a> also said in December 2021 that gaming could have &ldquo;a strong focus&rdquo; on the platform as well as &ldquo;media consumption.&rdquo; </p>
<p>Apple will also surely have apps dedicated to AR, such as the Measure app and things like the tool that lets you see a 3D render of Apple products before you buy it. In a December report, Gurman said the iPhone&rsquo;s Animojis and VR FaceTime could be positioned as &ldquo;the new-age Zoom.&rdquo;</p>
<p>Apple is expected to feature advanced FaceTime-based video conferencing and virtual meeting rooms that will realistically render a user&rsquo;s face and body in virtual reality. Two users, each with a Reality Pro headset, could have a virtual meeting and feel like they&rsquo;re in the same room, it is said. This requires a lot of processing power and will therefore only be available in one-on-one chats; additional users would be displayed as icons or Memoji.</p>
<p>The New York Times <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.nytimes.com/2022/06/04/business/apple-virtual-reality-headset.html&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">reported in June</a> that Apple &ldquo;has enlisted Hollywood directors such as Jon Favreau&rdquo; to develop content for its upcoming headset. The report said Favreau is &ldquo;working to bring (Prehistoric Planet&rsquo;s) dinosaurs to life on the headset.&rdquo;</p>
<p>We&rsquo;re told that we can expect a software development kit and App Store for third-party applications as well.</p>
<p><category>Computer Accessories</category></body></div>
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		<item>
		<title>Apple Reality Pro headset: New trademarks filed by alleged shell companies</title>
		<link>https://www.latest-apple-news.com/2023/05/22/apple-reality-pro-headset-new-trademarks-filed-by-alleged-shell-companies/</link>
		
		<dc:creator><![CDATA[tigaman webdesign]]></dc:creator>
		<pubDate>Mon, 22 May 2023 16:31:54 +0000</pubDate>
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		<guid isPermaLink="false">http://www.latest-apple-news.com/?guid=dbba960732ea241e741aa0fe7a341c1f</guid>

					<description><![CDATA[Macworld






It&#8217;s looking more and more like Apple&#8217;s next big thing won&#8217;t be something that fits in your pocket or a bag. Rather it could be another wearable device&#8211;specifically an Apple headset that provides augmented and vir]]></description>
										<content:encoded><![CDATA[<p><a rel="nofollow" href="https://www.macworld.com/">Macworld</a></p>
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<p>It&rsquo;s looking more and more like Apple&rsquo;s next big thing won&rsquo;t be something that fits in your pocket or a bag. Rather it could be another wearable device&ndash;specifically an Apple headset that provides augmented and virtual reality. </p>
<p>this strongly rumored Apple VR headset has been dubbed &ldquo;Reality Pro&rdquo;, but nobody knows for sure what Apple will call it&rsquo;s headset, or for that matter, what the Apple headset will do, but a combination of VR and AR looks likely to be offered. Analyst Ming Chi-Kuo said back in 2021 that Apple&rsquo;s &ldquo;goal is to replace the &zwnj;iPhone&zwnj; with AR in 10 years.&rdquo; </p>
<p>Here&rsquo;s everything we know so far about Apple&rsquo;s rumored mixed-reality headset which could arrive in 2023&ndash;perhaps as soon as WWDC in June.</p>
<h2 class="toc" id="apple-ar-vr-headset-latest-rumors">Apple AR/VR headset: Latest rumors</h2>
<p><strong>May 22, 2023:</strong> Apple has apparently registered trademarks for &ldquo;<a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.macrumors.com/2023/05/21/xrproos-trademark-application/&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">xrProOS</a>&ldquo;, &ldquo;<a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.macrumors.com/2023/05/22/apple-trademark-activity-realityproos-realos/&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">realityproOS</a>&ldquo;, and &ldquo;realOS&rdquo; through shell companies (a common tactic with Apple for unannounced products).</p>
<p><strong>May 18, 2023</strong>: Mark Gurman discusses <a href="https://www.macworld.com/article/1922099/reality-pro-ar-headset-development-delays-glasses-confidence-tim-cook.html">Apple&rsquo;s uncertainty as to how successful the headset project will be</a> in a Bloomberg report. </p>
<p><strong>May 16, 2023</strong>: Apple has trademarked xrOS in New Zealand, using a the name of a shell company.  </p>
<p><strong>May 15, 2023</strong>: Analyst Ming-Chi Kuo claims <a href="https://www.macworld.com/article/1917217/reality-pro-ar-headset-processor-camera-module-battery-suppliers.html">Apple is &ldquo;well prepared&rdquo; for next month&rsquo;s Reality Pro announcement</a>.</p>
<p><strong>April 24 2023:</strong> <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.bloomberg.com/news/newsletters/2023-04-23/apple-s-ar-vr-headset-plans-ipad-apps-fitness-sports-viewing-gaming-music-lgtgopgx&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">Mark Gurman reports</a> that the battery pack, which is required for operation, is about the size of the MagSafe Battery Pack (about the same as a deck of cards). It has an integrated cable that cannot be removed, and the cable has a magnetic attachment to the headset that &ldquo;locks in&rdquo; with a clockwise turn to keep from being knocked off while in use.</p>
<h2 class="toc" id="apple-ar-vr-headset-release-date">Apple AR/VR headset: Release date</h2>
<p>The most recent rumors come primarily from Bloomberg&rsquo;s Mark Gurman, who reports that the operating system (xrOS) and other software development for the headset is now in high gear with a release date aimed for 2023. A <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.bloomberg.com/news/articles/2023-02-15/apple-pushes-back-mixed-reality-headset-debut-two-months-to-june&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">February 2023 update from Gurman</a> indicates that Apple will unveil the headset at <a href="https://www.macworld.com/article/678333/wwdc-ios-macos-watchos-hardware-keynote.html">WWDC in June</a>, with a consumer release later in the year.</p>
<p>There is some evidence that Apple is gearing up to launch the device soon. The company is presumed to have trademarked xrOS in New Zealand using a shell company: Deep Dive, which has previously been involved in xrOS trademark activity. Signs that this is Apple include the use of Apple&rsquo;s SF Pro typeface for the letters. The trademark application indicates that Apple is using xrOS not realityOS for the name of the operating system.   </p>
<p>In January 2023 Apple released a preview version of a &ldquo;Devices&rdquo; app for Windows PCs (in which one would manage iPhones and other devices on a Windows PC as iTunes is phased out; Macs use Finder for this task) and Twitter user <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://twitter.com/aaronp613/status/1613299191433814017&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">@aaronp613</a> discovered references in the code of this release to &ldquo;Reality OS&rdquo; and &ldquo;xrOS&rdquo;, the operating system code names for Apple&rsquo;s Reality headset.</p>
<p>However, what is less clear is whether the headset will be ready for the prime time at launch, or even before the end of 2023. A Financial Times report in March 2023 cited anonymous sources who claimed that while the operations team want to ship the new device as soon as possible, the design team would like to wait and launch a lighter and sleeker version several years down the line. Apple&rsquo;s Tim Cook, said to be frustrated by the time it&rsquo;s taken to get the product to market, has apparently overruled any calls for delay. The FT speculates that in Jony Ive&rsquo;s day nobody would have gone against the recommendations of the design team. </p>
<h2 class="toc" id="apple-ar-vr-headset-name">Apple AR/VR headset: Name</h2>
<p>A Mark Gurman Bloomberg <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.bloomberg.com/news/features/2023-05-18/apple-s-mixed-reality-headset-may-define-tim-cook-s-legacy&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">report</a> on May 18 claimed that his sources had indicated that &lsquo;Reality&rsquo; will be part of the brand, with the first iteration of the headset being called Reality Pro and a more affordable model, that will launch in 2025 being named Reality Once. </p>
<p>It is unclear what the operating system will be called. A company called &ldquo;Deep Dive LLC,&rdquo; believed to be a shell company for Apple to protect secret projects, filed for trademark on &ldquo;xrOS&rdquo; in early May. It then later filed one for &ldquo;xrProOS.&rdquo; A company named &ldquo;Immersive Health Solutions LLC&rdquo; filed for trademarks on &ldquo;RealityproOS&rdquo; while a company by the name of &ldquo;Realityo Systems LLC&rdquo; filed for the term &ldquo;realOS.&rdquo; Fujitsu had a trademark on &ldquo;realOS&rdquo; since 2006, but that trademark was acquired by Realityo Systems LLC in 2022. Apple often uses small shell companies like these to secure trademarks and the like prior to the announcement of a new product or service.</p>
<h2 class="toc" id="apple-ar-vr-headset-price">Apple AR/VR headset: Price</h2>
<p>The headset is not expected to actually ship until later this year (and will be an expensive, limited-quantity item at the start). </p>
<p>As far as pricing is concerned, rumors suggest that the first iteration could be an extremely expensive device. Rumors from Bloomberg suggest a price of around $3,000, which will almost certainly keep the product from achieving mass appeal. The next version of the Reality Pro is said to be a significantly cost-reduced model, due a year or two after the first. That model should cut the price in half.</p>
<h2 class="toc" id="apple-ar-vr-headset-what-will-it-do">Apple AR/VR headset: What will it do&hellip;</h2>
<p>We can only speculate at this stage about what Apple&rsquo;s rumored headset will do or be, and whether there is even need for such a device. </p>
<p>At least some people have, apparently, seen the device and have good things to say. For example, Oculus founder Palmer Luckey says it&rsquo;s &ldquo;so good&rdquo; and a source of Evan Blass @evleaks on Twitter was initially unimpressed by its &ldquo;&lsquo;underwhelming&rsquo; capabilities&rdquo;, but is now &ldquo;<a href="https://www.macworld.com/article/1792978/android-leaker-apple-headset-blown-away.html">blown away</a>&ldquo;. </p>
<figure class="wp-block-embed is-type-rich is-provider-twitter wp-block-embed-twitter">
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<blockquote class="twitter-tweet" data-width="500" data-dnt="true">
<p lang="en" dir="ltr">The Apple headset is so good.</p>
<p>&mdash; Palmer Luckey (@PalmerLuckey) <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://twitter.com/PalmerLuckey/status/1657828947877560323?ref_src=twsrc%5Etfw&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">May 14, 2023</a></p></blockquote>
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<p>It&rsquo;s not clear which technology the headset will showcase: <a href="https://www.macworld.com/article/1792115/apples-reality-pro-headset-explained-what-do-ar-vr-and-mr-mean.html">AR, VR, MR, XR</a> are all different forms of &lsquo;reality&rsquo; that the headset could present to us. Which one will it be or will it be all of them? </p>
<ul>
<li>VR = Virtual Reality (completely replaces your view)</li>
<li>AR = Augmented Reality (overlays real world with graphics and information)</li>
<li>MR = Mixed Reality (combining AR and VR) </li>
<li>XR = Extended Reality (combining AR, VR and MR)</li>
</ul>
<p>It seems most likely that we can expect a device that combines AR and VR, although what benefits such a combination would result in aren&rsquo;t clear. For example, the headset could overlay directions on the real world image of the street in front of you, but would a user want to wear a headset if it restricted their view of the outside world? An alternative use could be to join a conference call, but why would meeting people in a virtual environment be any better than watching people on a screen? </p>
<p>Existing devices from the competition include the Microsoft HoloLens and <a href="https://www.techadvisor.com/article/723592/best-vr-headsets.html">gaming headsets</a>, such as the PlayStation VR2 and Meta Quest 2. The HoloLens is really meant for industries such as healthcare and manufacturing, rather than consumer use (and has a price to match). The gaming headsets are consumer focused, but Apple&rsquo;s gaming prowess is debatable.  </p>
<p>Existing Apple apps will be part of xrOS. Apple is said to be focused on various apps and how they can be used with its headset. Alongside games, we can expect Apple to present users with the Books, TV, FaceTime and more apps as well as the ability to access email and messages, and apparently use Fitness and meditation apps. We can&rsquo;t imagine many people will want to do a workout with a headset on though&hellip; </p>
<h2 class="toc" id="apple-ar-vr-headset-how-it-will-work">Apple AR/VR headset: How it will work</h2>
<p>Rumors and leaks have suggested that Apple&rsquo;s headset will incorporate the following technology:</p>
<p>Advanced eye and hand tracking are said to be key features of the device&ndash;differentiators to set Reality Pro apart from rival devices. Several external cameras will monitor hand movements, and internal sensors will see where your eyes are looking. You&rsquo;ll be able to control something simply by looking at it, and then pinching your thumb and index finger together to select it. There will be no controllers or other pointing devices.</p>
<p>Bloomberg&rsquo;s Mark Gurman in May 2023 claimed that the user&rsquo;s surroundings will be displayed on screen while an outward-facing display will show eye movement and facial expressions.</p>
<p>The headset will also incorporate gyroscopes and sensors to adjust what you see based on the direction you are facing. </p>
<p>Text input will be done by voice, or using an iPhone, iPad, or Mac keyboard. Eventually, users may be able to simply type in the air to input text, but Apple is apparently still working on that feature and isn&rsquo;t expected to have it available for launch. Unlike Apple Watch, an iPhone will not be required to set up or use Reality Pro.</p>
<p>The headset will apparently be able to smoothly transition between AR and VR modes by dialling a digital crown, can serve as an external display for an connected Mac, and perform many of the functions of an iPhone or iPad.</p>
<h2 class="toc" id="apple-ar-vr-headset-design">Apple AR/VR headset: Design</h2>
<p>According to Bloomberg&rsquo;s Mark Gurman&rsquo;s sources, Apple had initially wanted the headset to be similar to &ldquo;a pair of unobtrusive eyeglasses&rdquo; that &ldquo;would feel more like a fashion accessory than a computer strapped to your face.&rdquo; However, as per an 18 May 2023 report, Gurman claims the first iteration of the headset will be more like virtual reality (VR) &ldquo;ski goggles.&rdquo;</p>
<p>This confirms other reports that have indicated that, while the ultimate goal of Apple&rsquo;s AR project is apparently to produce <a href="https://www.macworld.com/article/234203/apples-ar-glasses-come-into-focus-with-rumored-specs-price-and-launch-date.html" data-type="URL" data-id="https://www.macworld.com/article/234203/apples-ar-glasses-come-into-focus-with-rumored-specs-price-and-launch-date.html">a pair of fashionable smart glasses</a>, the first version will reportedly be much bigger than that, weighing between 300-400 grams, <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://9to5mac.com/2021/12/08/kuo-apple-ar-vr-headset/&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">according to Ming-</a><a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://9to5mac.com/2021/12/08/kuo-apple-ar-vr-headset/&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" data-type="URL" data-id="https://9to5mac.com/2021/12/08/kuo-apple-ar-vr-headset/" rel="nofollow">Chi</a><a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://9to5mac.com/2021/12/08/kuo-apple-ar-vr-headset/&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow"> Kuo</a>. </p>
<p>The first-generation Apple headset is therefore expected to be an <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.theinformation.com/articles/new-apple-mixed-reality-headset-details-swappable-headbands-eye-tracking&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">Oculus-style headset</a> with a knit mesh-wrapped body similar to the AirPods Max. It could look something like a sleeker version of Google&rsquo;s Daydream headset, which also had a soft fabric body. </p>
<p>Apple has filed a <a href="https://www.macworld.com/article/334281/what-apple-patents-say-about-the-companys-vr-and-ar-ambitions.html">patent application</a> for a &ldquo;head-mounted display unit&rdquo; that detailed several areas of adjustment, suggesting comfort will be an area of focus. </p>
<p>Apple will also want to make the headset as light as possible. Supposedly the device is made of aluminum, glass, and carbon fiber to minimize weight. In January 2022 <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.macrumors.com/2022/01/05/kuo-apple-headset-pancake-lenses/&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" data-type="URL" data-id="https://www.macrumors.com/2022/01/05/kuo-apple-headset-pancake-lenses/" rel="nofollow">Ming-Chi Kuo reported</a> that Apple will be using &ldquo;pancake&rdquo; lenses to keep the weight and bulk down. </p>
<p>In order to keep the headset weight down and improve comfort, the headset will require an external battery pack to use. It is said to be similar to the iPhone MagSafe Battery Pack&ndash;around the size of a deck of cards. The pack will recharge via USB-C and connect to the headset via a proprietary round magnetic connector that you twist clockwise to lock into place so it doesn&rsquo;t come off during use. The pack is said to last around two hours, so you&rsquo;ll have to use another one for longer sessions.</p>
<p>Curiously, Kuo says Apple is already <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://9to5mac.com/2021/12/08/kuo-apple-ar-vr-headset/&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" data-type="URL" data-id="https://9to5mac.com/2021/12/08/kuo-apple-ar-vr-headset/" rel="nofollow">working on a second-generation model</a> (via 9to5Mac) expected to launch in 2024 with a &ldquo;significantly lighter&rdquo; and &ldquo;updated industrial&rdquo; design.</p>
<p>The New York Times <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.nytimes.com/2022/06/04/business/apple-virtual-reality-headset.html&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" data-type="URL" data-id="https://www.nytimes.com/2022/06/04/business/apple-virtual-reality-headset.html" rel="nofollow">reported in June</a> that the headset &ldquo;looks like a pair of ski goggles.&rdquo; <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.theinformation.com/articles/inside-the-tech-powering-apples-envelope-pushing-risky-mixed-reality-headset&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">The Information</a> says a small digital crown-like wheel on the side will let users seamlessly switch between fully virtual (VR) and seeing their surroundings (AR).</p>
<p>Freelancer.com held a contest for artists to create concepts of what the headset might look like. <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.freelancer.com/contest/What-will-the-Apple-VRAR-Headset-look-like-2196711/entries&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">Take a look at the designs</a>. The winner of the contest was <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.freelancer.com/u/ahmadcheni31&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">Ahmed Chenni</a>.</p>
<div class="extendedBlock-wrapper block-coreImage undefined">
<figure class="wp-block-image size-large"><img decoding="async" loading="lazy" src="https://b2c-contenthub.com/wp-content/uploads/2023/01/Lineup.jpg?quality=50&amp;strip=all&amp;w=1200" alt="This is Ahmed Chenni's concept of what Apple's upcoming AR/VR headset might look like. This image was created for Freelancer.com." class="wp-image-1484049" srcset="https://b2c-contenthub.com/wp-content/uploads/2023/01/Lineup.jpg?quality=50&amp;strip=all 2100w, https://b2c-contenthub.com/wp-content/uploads/2023/01/Lineup.jpg?resize=300%2C168&amp;quality=50&amp;strip=all 300w, https://b2c-contenthub.com/wp-content/uploads/2023/01/Lineup.jpg?resize=768%2C432&amp;quality=50&amp;strip=all 768w, https://b2c-contenthub.com/wp-content/uploads/2023/01/Lineup.jpg?resize=1200%2C675&amp;quality=50&amp;strip=all 1200w, https://b2c-contenthub.com/wp-content/uploads/2023/01/Lineup.jpg?resize=1536%2C864&amp;quality=50&amp;strip=all 1536w, https://b2c-contenthub.com/wp-content/uploads/2023/01/Lineup.jpg?resize=2048%2C1152&amp;quality=50&amp;strip=all 2048w, https://b2c-contenthub.com/wp-content/uploads/2023/01/Lineup.jpg?resize=1240%2C697&amp;quality=50&amp;strip=all 1240w, https://b2c-contenthub.com/wp-content/uploads/2023/01/Lineup.jpg?resize=150%2C84&amp;quality=50&amp;strip=all 150w" width="1200" height="675" sizes="auto, (max-width: 1200px) 100vw, 1200px" /><figcaption>
<p>This is Ahmed Chenni&rsquo;s concept of what Apple&rsquo;s upcoming AR/VR headset might look like. This image was created for Freelancer.com.</p>
</figcaption></figure>
<p><a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.freelancer.com/contest/What-will-the-Apple-VRAR-Headset-look-like-2196711/entries&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed"  class="imageCredit" rel="nofollow">Ahmed Chenni, Freelancer.com</a></div>
<h2 class="toc" id="apple-ar-vr-headset-audio">Apple AR/VR headset: Audio</h2>
<p>According to a report by <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.theinformation.com/articles/inside-the-tech-powering-apples-envelope-pushing-risky-mixed-reality-headset&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">The Information</a>, the latency for most wireless earbuds or headphones is too high for its purposes, so users will have to use one of two solutions. One is a headband with integrated speakers (much like that on the Meta Quest Pro), the other is to use recent AirPods models, which can enter an &ldquo;ultra-low latency&rdquo; mode when connected to the headset. The headset apparently contains the H2 processors (found in the 2nd-gen AirPods Pro).</p>
<h2 class="toc" id="apple-ar-vr-headset-displays">Apple AR/VR headset: Displays</h2>
<p>As a mixed-reality device, Apple&rsquo;s glasses are rumored to handle both virtual and augmented reality via a pair of high-resolution OLED 4K screens made by Sony, including eye-tracking technology. The headset will reportedly feature more than a dozen cameras and sensors, <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.theinformation.com/articles/new-apple-mixed-reality-headset-details-swappable-headbands-eye-tracking&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">according to The Information</a>, which will project a real-world view onto the screens as if you were looking through clear glass. It will presumably use either OLED or mini LED and incorporate Apple&rsquo;s Ceramic Shield coating as well.</p>
<p>In January, <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://9to5mac.com/2022/01/04/report-apples-upcoming-ar-vr-headset-will-feature-innovative-three-display-configuration/&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" data-type="URL" data-id="https://9to5mac.com/2022/01/04/report-apples-upcoming-ar-vr-headset-will-feature-innovative-three-display-configuration/" rel="nofollow">Display Supply Chain Consultants reported</a> that the headset will have &ldquo;three display modules&rdquo; comprised of two Micro OLED displays and one AMOLED panel. The AMOLED display is apparently a low-refresh display that faces <em>outward</em>, to show other people your facial expression and reduce the awkwardness of interacting with people wearing the headset.</p>
<p>Small internal motors are said to automatically adjust the lenses and displays to match the users&rsquo; IPD (inter-pupillary distance, which is how far apart your eyes are), giving a full field of view of 120 degrees.</p>
<h2 class="toc" id="apple-ar-vr-headset-processor-and-specs">Apple AR/VR headset: Processor and specs</h2>
<p>According to Kuo (<a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.macrumors.com/2021/11/25/kuo-apple-ar-headset-mac-level-computing/&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">via MacRumors</a>), Apple&rsquo;s AR headset will have two processors, with the higher-end processor being a sort of variant on the M2 processor used in Macs and iPads, and the secondary chip responsible for graphics and sensor-related functions for mixed reality. That second chip will be called the &ldquo;Reality Processor&rdquo; according to trademark applications. The sounds like a lot of processing power for a headset, but if the headset needs to power a pair of 4K displays, it will need a hefty chip. Reports also say that it will need to be tethered to an iPhone, much like the original Apple Watch.</p>
<p><a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.macrumors.com/2021/11/25/kuo-apple-ar-headset-mac-level-computing/&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">Kuo also reported</a> that the headset will support Wi-Fi 6E, which is also rumored to come to the iPhone 14. It will also presumably have at least 8GB of RAM and a 256GB hard drive. We don&rsquo;t know anything yet about the battery life, but Kuo says improving battery life will be a focus of the <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://9to5mac.com/2021/12/08/kuo-apple-ar-vr-headset/&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">second-generation model</a>. Kuo reports that the headset will come with the same 96W power adapter as the MacBook Pro, which suggests it will have a big battery. </p>
<p><a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.theinformation.com/articles/inside-the-tech-powering-apples-envelope-pushing-risky-mixed-reality-headset&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">The Information</a> says the device is powered by a main SoC with CPU, GPU, RAM, and storage, along with a secondary custom image signal processor that stitches together all the inputs from all the cameras into a single representation of the outside world, and it communicates with the SoC via a custom ultra-low-latency streaming codec developed by Apple.</p>
<p>The headset is said too employ both short-range and long-range LiDAR to develop a 3D map of your surroundings.</p>
<div class="extendedBlock-wrapper block-coreImage undefined">
<figure class="wp-block-image size-full"><img decoding="async" loading="lazy" src="https://b2c-contenthub.com/wp-content/uploads/2021/08/apple-ar-glasses-patent-illo.jpg?quality=50&amp;strip=all" alt="Apple AR glasses patent illustration" class="wp-image-353444" srcset="https://b2c-contenthub.com/wp-content/uploads/2021/08/apple-ar-glasses-patent-illo.jpg?quality=50&amp;strip=all 1200w, https://b2c-contenthub.com/wp-content/uploads/2021/08/apple-ar-glasses-patent-illo.jpg?resize=300%2C200&amp;quality=50&amp;strip=all 300w, https://b2c-contenthub.com/wp-content/uploads/2021/08/apple-ar-glasses-patent-illo.jpg?resize=768%2C512&amp;quality=50&amp;strip=all 768w, https://b2c-contenthub.com/wp-content/uploads/2021/08/apple-ar-glasses-patent-illo.jpg?resize=150%2C100&amp;quality=50&amp;strip=all 150w" width="1024" height="683" sizes="auto, (max-width: 1024px) 100vw, 1024px" /></figure>
<p class="imageCredit">Apple</p>
</div>
<h2 class="toc" id="apple-ar-vr-headset-apps-and-software">Apple AR/VR headset: Apps and software</h2>
<p>As a mixed-reality device, Apple&rsquo;s headset will also be able to handle both AR and VR applications, which opens the headset up to a variety of apps and <a href="https://www.macworld.com/article/1814982/services-secret-to-apple-headset.html">services</a>.</p>
<p>A Bloomberg report in April 2023 indicates that Apple has been working with &ldquo;a small number of developers for months to help them upgrade their existing software for mixed reality&rdquo; as well as developing AR/VR versions of Apple&rsquo;s core apps. These apps are said to be updated to make use of the mixed reality capabilities of the headset and look like their iPad counterparts. </p>
<p>Apparently every app that comes pre-installed on an iPhone/iPad is going to get a custom app for the Reality Pro, including:</p>
<ul>
<li>Books</li>
<li>Calendars</li>
<li>Camera</li>
<li>Contacts</li>
<li>FaceTime &ndash; create a digital avatar and meet other users in a virtual meeting room.</li>
<li>Fitness &ndash; watch a fitness instructor in VR while you work out in a virtual location (might be difficult to work out wearing a headset).</li>
<li>Files</li>
<li>Freeform</li>
<li>GarageBand</li>
<li>Home</li>
<li>iMovie</li>
<li>Keynote</li>
<li>Mail</li>
<li>Maps</li>
<li>Messaging</li>
<li>Notes</li>
<li>Pages</li>
<li>Photos</li>
<li>Reminders</li>
<li>Music</li>
<li>News</li>
<li>Numbers</li>
<li>Safari</li>
<li>Stocks</li>
<li>TV &ndash; allowing users to view video content in a &lsquo;virtual theater&rsquo; or other virtual settings like the desert or moon.</li>
<li>Weather</li>
</ul>
<p>The headset is expected to come with new versions of core apps like Messages and Maps, and reports claim that Apple recently enlisted the head of engineering for its iWork productivity apps, Notes app, and Apple News to work on the headset.</p>
<p>Gurman suggests that the headset will be able to run multiple apps at the same time in floating windows. Apps can be automatically opened as you enter a specific location as well. </p>
<p>Gaming is meant to be a major category for the Reality Pro. <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.bloomberg.com/news/newsletters/2021-12-05/apple-verizon-t-mobile-at-t-iphone-13-apple-watch-ipad-rebates-not-working-kwtm0hum&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">Bloomberg&rsquo;s Mark Gurman</a> also said in December 2021 that gaming could have &ldquo;a strong focus&rdquo; on the platform as well as &ldquo;media consumption.&rdquo; </p>
<p>Apple will also surely have apps dedicated to AR, such as the Measure app and things like the tool that lets you see a 3D render of Apple products before you buy it. In a December report, Gurman said the iPhone&rsquo;s Animojis and VR FaceTime could be positioned as &ldquo;the new-age Zoom.&rdquo;</p>
<p>Apple is expected to feature advanced FaceTime-based video conferencing and virtual meeting rooms that will realistically render a user&rsquo;s face and body in virtual reality. Two users, each with a Reality Pro headset, could have a virtual meeting and feel like they&rsquo;re in the same room, it is said. This requires a lot of processing power and will therefore only be available in one-on-one chats; additional users would be displayed as icons or Memoji.</p>
<p>The New York Times <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.nytimes.com/2022/06/04/business/apple-virtual-reality-headset.html&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">reported in June</a> that Apple &ldquo;has enlisted Hollywood directors such as Jon Favreau&rdquo; to develop content for its upcoming headset. The report said Favreau is &ldquo;working to bring (Prehistoric Planet&rsquo;s) dinosaurs to life on the headset.&rdquo;</p>
<p>We&rsquo;re told that we can expect a software development kit and App Store for third-party applications as well.</p>
<h2 class="toc" id="apple-ar-vr-headset-will-it-be-a-success">Apple AR/VR headset: Will it be a success? </h2>
<p>According to Mark Gurman, Apple VIPs such as Craig Federighi and Johny Srouji are skeptical about the headset being a success. Apple has apparently adjusted its goal of selling three million units a year down to 900,000.</p>
<p><category>Computer Accessories</category></body></div>
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		<title>Apple Reality Pro headset: Everything we know about Apple’s AR/VR headset</title>
		<link>https://www.latest-apple-news.com/2023/05/15/apple-reality-pro-headset-everything-we-know-about-apples-ar-vr-headset/</link>
		
		<dc:creator><![CDATA[tigaman webdesign]]></dc:creator>
		<pubDate>Mon, 15 May 2023 13:51:40 +0000</pubDate>
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		<guid isPermaLink="false">http://www.latest-apple-news.com/?guid=d3fc11759cc7abd5c07b97d4a617f1d3</guid>

					<description><![CDATA[Macworld






It&#8217;s looking more and more like Apple&#8217;s next big thing won&#8217;t be something that fits in your pocket or a bag. Rather it could be another wearable device&#8211;specifically a headset that provides augmented and virtual re]]></description>
										<content:encoded><![CDATA[<p><a rel="nofollow" href="https://www.macworld.com/">Macworld</a></p>
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<p>It&rsquo;s looking more and more like Apple&rsquo;s next big thing won&rsquo;t be something that fits in your pocket or a bag. Rather it could be another wearable device&ndash;specifically a headset that provides augmented and virtual reality, this strongly rumored mixed-reality headset has been dubbed &ldquo;Reality Pro&rdquo;. Analyst Ming Chi-Kuo said in 2021 that Apple&rsquo;s &ldquo;goal is to replace the &zwnj;iPhone&zwnj; with AR in 10 years.&rdquo; Here&rsquo;s everything we know so far about Apple&rsquo;s rumored mixed-reality headset which could be coming in 2023.</p>
<h2 class="toc" id="apple-ar-vr-headset-latest-rumors">Apple AR/VR headset: Latest rumors</h2>
<p><strong>April 24 2023:</strong> <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.bloomberg.com/news/newsletters/2023-04-23/apple-s-ar-vr-headset-plans-ipad-apps-fitness-sports-viewing-gaming-music-lgtgopgx&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">Mark Gurman reports</a> that the battery pack, which is required for operation, is about the size of the MagSafe Battery Pack (about the same as a deck of cards). It has an integrated cable that cannot be removed, and the cable has a magnetic attachment to the headset that &ldquo;locks in&rdquo; with a clockwise turn to keep from being knocked off while in use.</p>
<p><strong>April 20 2023</strong>: Evan Blass @evleaks on Twitter, tweets that a person he knows who has been demoing the headset was initially unimpressed by its &ldquo;&lsquo;underwhelming&rsquo; capabilities&rdquo;, but is now &ldquo;<a href="https://www.macworld.com/article/1792978/android-leaker-apple-headset-blown-away.html">blown away</a>&ldquo;. </p>
<p><strong>April 18, 2023</strong>: Bloomberg&rsquo;s Mark Gurman shares details of the <a href="https://www.macworld.com/article/1790170/reality-pro-headset-apps-games-fitness-books-facetime.html">impressive range of software</a> that will be included with the Apple headset. </p>
<p><strong>March 30, 2023:</strong> Analyst <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://twitter.com/mingchikuo/status/1641406406107758598&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">Ming-Chi Kuo tweeted</a> that Apple has pushed back the production to mid-to-late Q3 of 2023, which <a href="https://www.macworld.com/article/1677504/ar-headset-iphone-moment-wwdc.html">raises the possibility</a> that it will not make an appearance at <a href="https://www.macworld.com/article/678333/wwdc-ios-macos-watchos-hardware-keynote.html">WWDC on June 5.</a> </p>
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<blockquote class="twitter-tweet" data-width="500" data-dnt="true">
<p lang="en" dir="ltr">Because Apple isn&#8217;t very optimistic about the AR/MR headset announcement recreating the astounding &#8220;iPhone moment,&#8221; the mass production schedule for assembly has been pushed back by another 1-2 months to mid-to-late 3Q23. The delay also adds uncertainty to whether the new device&hellip;</p>
<p>&mdash; &#37101;&#26126;&#37668; (Ming-Chi Kuo) (@mingchikuo) <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://twitter.com/mingchikuo/status/1641406406107758598?ref_src=twsrc%5Etfw&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">March 30, 2023</a></p></blockquote>
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<p><strong>March 26, 2023:</strong> <a href="https://www.macworld.com/article/1672293/apple-ar-headset-division-dissension.html">Mark Gurman reports</a> that Apple held a private company headset demo for a select number of employees.</p>
<p><strong>March 26, 2023:</strong> The <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.nytimes.com/2023/03/26/technology/apple-augmented-reality-dissent.html&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">New York Times reports</a> that &ldquo;dissension&rdquo; has risen amongst the ranks of Apple employees about the viability of the headset as a platform.</p>
<p><strong>March 13, 2023</strong>: Tim Cook apparently &lsquo;overruled&rsquo; AR/VR headset <a href="https://www.macworld.com/article/1655723/ar-vr-headset-2023-launch-design-team-tim-cook.html">design team&rsquo;s objections</a> to 2023 launch, according to a Financial Times report.</p>
<p><strong>February 15, 2023:</strong> <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.bloomberg.com/news/articles/2023-02-15/apple-pushes-back-mixed-reality-headset-debut-two-months-to-june&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">Mark Gurman reports</a> that his sources tell him the mixed reality headset will not be ready for an unveiling in the spring, and will instead be unveiled at WWDC in June.</p>
<p><strong>January 19, 2023:</strong> <a href="https://www.macworld.com/article/1476453/apple-ar-glasses-postponed-technical-challenges.html">Mark Gurman indicated</a> that Apple&rsquo;s <a href="https://www.macworld.com/article/671552/apple-ar-glasses-release-date-price-specs-rumours.html">AR glasses</a> are on hold due to technical issues. </p>
<h2 class="toc" id="apple-ar-vr-headset-release-date">Apple AR/VR headset: Release date</h2>
<p>The most recent rumors come primarily from Bloomberg&rsquo;s Mark Gurman, who reports that the operating system (xrOS) and other software development for the headset is now in high gear with a release date aimed for 2023. A <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.bloomberg.com/news/articles/2023-02-15/apple-pushes-back-mixed-reality-headset-debut-two-months-to-june&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">February 2023 update from Gurman</a> indicates that Apple will unveil the headset at <a href="https://www.macworld.com/article/678333/wwdc-ios-macos-watchos-hardware-keynote.html">WWDC in June</a>, with a consumer release later in the year.</p>
<p>There is some evidence that Apple is gearing up to launch the device. In January 2023 Apple released a preview version of a &ldquo;Devices&rdquo; app for Windows PCs (in which one would manage iPhones and other devices on a Windows PC as iTunes is phased out; Macs use Finder for this task) and Twitter user <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://twitter.com/aaronp613/status/1613299191433814017&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">@aaronp613</a> discovered references in the code of this release to &ldquo;Reality OS&rdquo; and &ldquo;xrOS&rdquo;, the operating system code names for Apple&rsquo;s Reality headset.</p>
<p>However, what is less clear is whether the headset will be ready for the prime time at launch, or even before the end of 2023. A Financial Times report in March 2023 cited anonymous sources who claimed that while the operations team want to ship the new device as soon as possible, the design team would like to wait and launch a lighter and sleeker version several years down the line. Apple&rsquo;s Tim Cook, said to be frustrated by the time it&rsquo;s taken to get the product to market, has apparently overruled any calls for delay. The FT speculates that in Jony Ive&rsquo;s day nobody would have gone against the recommendations of the design team. </p>
<h2 class="toc" id="apple-ar-vr-headset-name">Apple AR/VR headset: Name</h2>
<p>The headset is supposedly going to be called &ldquo;Reality Pro,&rdquo; though rumors about Apple&rsquo;s final consumer brand names are notoriously sketchy.</p>
<h2 class="toc" id="apple-ar-vr-headset-price">Apple AR/VR headset: Price</h2>
<p>The headset is not expected to actually ship until later this year (and will be an expensive, limited-quantity item at the start). </p>
<p>As far as pricing is concerned, rumors suggest that the first iteration could be an extremely expensive device. Rumors from Bloomberg suggest a price of around $3,000, which will almost certainly keep the product from achieving mass appeal. The next version of the Reality Pro is said to be a significantly cost-reduced model, due a year or two after the first. That model should cut the price in half.</p>
<h2 class="toc" id="apple-ar-vr-headset-how-it-will-work-and-what-will-it-do">Apple AR/VR headset: How it will work and what will it do&hellip;</h2>
<p>We can only speculate at this stage about what Apple&rsquo;s rumored headset will do or be, and whether there is even need for such a device. </p>
<p>It&rsquo;s not even clear which technology the headset will showcase: <a href="https://www.macworld.com/article/1792115/apples-reality-pro-headset-explained-what-do-ar-vr-and-mr-mean.html">AR, VR, MR, XR</a> are all different forms of &lsquo;reality&rsquo; that the headset could present to us. Which one will it be or will it be all of them? </p>
<ul>
<li>VR = Virtual Reality (completely replaces your view)</li>
<li>AR = Augmented Reality (overlays real world with graphics and information)</li>
<li>MR = Mixed Reality (combining AR and VR) </li>
<li>XR = Extended Reality (combining AR, VR and MR)</li>
</ul>
<p>It seems most likely that we can expect a device that combines AR and VR, although what benefits such a combination would result in aren&rsquo;t clear. For example, the headset could overlay directions on the real world image of the street in front of you, but would a user want to wear a headset if it restricted their view of the outside world? An alternative use could be to join a conference call, but why would meeting people in a virtual environment be any better than watching people on a screen? </p>
<p>Existing devices from the competition include the Microsoft HoloLens and <a href="https://www.techadvisor.com/article/723592/best-vr-headsets.html">gaming headsets</a>, such as the PlayStation VR2 and Meta Quest 2. The HoloLens is really meant for industries such as healthcare and manufacturing, rather than consumer use (and has a price to match). The gaming headsets are consumer focused, but Apple&rsquo;s gaming prowess is debatable.  </p>
<p>Apple is said to be focused on various apps and how they can be used with its headset, though. Alongside games, we can expect Apple to present users with the Books, TV, FaceTime, and apparently Fitness apps among others. We can&rsquo;t imagine many people will want to do a workout with a headset on though&hellip; </p>
<p>Rumors and leaks have suggested that Apple&rsquo;s headset will incorporate the following technology:</p>
<p>Advanced eye and hand tracking are said to be key features of the device&ndash;differentiators to set Reality Pro apart from rival devices. Several external cameras will monitor hand movements, and internal sensors will see where your eyes are looking. You&rsquo;ll be able to control something simply by looking at it, and then pinching your thumb and index finger together to select it. There will be no controllers or other pointing devices.</p>
<p>The headset will also incorporate gyroscopes and sensors to adjust what you see based on the direction you are facing. </p>
<p>Text input will be done by voice, or using an iPhone, iPad, or Mac keyboard. Eventually, users may be able to simply type in the air to input text, but Apple is apparently still working on that feature and isn&rsquo;t expected to have it available for launch. Unlike Apple Watch, an iPhone will not be required to set up or use Reality Pro.</p>
<p>The headset will apparently be able to smoothly transition between AR and VR modes by dialling a digital crown, can serve as an external display for an connected Mac, and perform many of the functions of an iPhone or iPad.</p>
<h2 class="toc" id="apple-ar-vr-headset-design">Apple AR/VR headset: Design</h2>
<p>While the ultimate goal of Apple&rsquo;s AR project is to produce <a href="https://www.macworld.com/article/234203/apples-ar-glasses-come-into-focus-with-rumored-specs-price-and-launch-date.html" data-type="URL" data-id="https://www.macworld.com/article/234203/apples-ar-glasses-come-into-focus-with-rumored-specs-price-and-launch-date.html">a pair of fashionable smart glasses</a>, the first version will reportedly be much bigger than that, weighing between 300-400 grams, <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://9to5mac.com/2021/12/08/kuo-apple-ar-vr-headset/&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">according to Ming-</a><a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://9to5mac.com/2021/12/08/kuo-apple-ar-vr-headset/&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" data-type="URL" data-id="https://9to5mac.com/2021/12/08/kuo-apple-ar-vr-headset/" rel="nofollow">Chi</a><a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://9to5mac.com/2021/12/08/kuo-apple-ar-vr-headset/&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow"> Kuo</a>. According to reports, the first-generation Apple headset will be an <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.theinformation.com/articles/new-apple-mixed-reality-headset-details-swappable-headbands-eye-tracking&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">Oculus-style headset</a> with a knit mesh-wrapped body similar to the AirPods Max. It could look something like a sleeker version of Google&rsquo;s Daydream headset, which also had a soft fabric body. A <a href="https://www.macworld.com/article/334281/what-apple-patents-say-about-the-companys-vr-and-ar-ambitions.html">patent application</a> for a &ldquo;head-mounted display unit&rdquo; also detailed several areas of adjustment, meaning comfort will be an area of focus. Supposedly the device is made of aluminum, glass, and carbon fiber to minimize weight.</p>
<p>However, we don&rsquo;t know much else about the design of Apple&rsquo;s AR device. While Jon Prosser reported that Apple is working on a prototype pair of AR glasses, more recent rumors suggest that a bona fide pair of glasses is likely still years away from production. In January, <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.macrumors.com/2022/01/05/kuo-apple-headset-pancake-lenses/&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" data-type="URL" data-id="https://www.macrumors.com/2022/01/05/kuo-apple-headset-pancake-lenses/" rel="nofollow">Ming-Chi Kuo reported</a> that Apple will be using &ldquo;pancake&rdquo; lenses to keep the weight and bulk down. The current design is said to resemble high-tech ski goggles.</p>
<p>In order to keep the headset weight down and improve comfort, the headset will require an external battery pack to use. It is said to be similar to the iPhone MagSafe Battery Pack&ndash;around the size of a deck of cards. The pack will recharge via USB-C and connect to the headset via a proprietary round magnetic connector that you twist clockwise to lock into place so it doesn&rsquo;t come off during use. The pack is said to last around two hours, so you&rsquo;ll have to use another one for longer sessions.</p>
<p>Curiously, Kuo says Apple is already <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://9to5mac.com/2021/12/08/kuo-apple-ar-vr-headset/&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" data-type="URL" data-id="https://9to5mac.com/2021/12/08/kuo-apple-ar-vr-headset/" rel="nofollow">working on a second-generation model</a> (via 9to5Mac) expected to launch in 2024 with a &ldquo;significantly lighter&rdquo; and &ldquo;updated industrial&rdquo; design.</p>
<p>The New York Times <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.nytimes.com/2022/06/04/business/apple-virtual-reality-headset.html&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" data-type="URL" data-id="https://www.nytimes.com/2022/06/04/business/apple-virtual-reality-headset.html" rel="nofollow">reported in June</a> that the headset &ldquo;looks like a pair of ski goggles.&rdquo; <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.theinformation.com/articles/inside-the-tech-powering-apples-envelope-pushing-risky-mixed-reality-headset&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">The Information</a> says a small digital crown-like wheel on the side will let users seamlessly switch between fully virtual (VR) and seeing their surroundings (AR).</p>
<p>Freelancer.com held a contest for artists to create concepts of what the headset might look like. <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.freelancer.com/contest/What-will-the-Apple-VRAR-Headset-look-like-2196711/entries&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">Take a look at the designs</a>. The winner of the contest was <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.freelancer.com/u/ahmadcheni31&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">Ahmed Chenni</a>.</p>
<div class="extendedBlock-wrapper block-coreImage undefined">
<figure class="wp-block-image size-large"><img decoding="async" loading="lazy" src="https://b2c-contenthub.com/wp-content/uploads/2023/01/Lineup.jpg?quality=50&amp;strip=all&amp;w=1200" alt="This is Ahmed Chenni's concept of what Apple's upcoming AR/VR headset might look like. This image was created for Freelancer.com." class="wp-image-1484049" srcset="https://b2c-contenthub.com/wp-content/uploads/2023/01/Lineup.jpg?quality=50&amp;strip=all 2100w, https://b2c-contenthub.com/wp-content/uploads/2023/01/Lineup.jpg?resize=300%2C168&amp;quality=50&amp;strip=all 300w, https://b2c-contenthub.com/wp-content/uploads/2023/01/Lineup.jpg?resize=768%2C432&amp;quality=50&amp;strip=all 768w, https://b2c-contenthub.com/wp-content/uploads/2023/01/Lineup.jpg?resize=1200%2C675&amp;quality=50&amp;strip=all 1200w, https://b2c-contenthub.com/wp-content/uploads/2023/01/Lineup.jpg?resize=1536%2C864&amp;quality=50&amp;strip=all 1536w, https://b2c-contenthub.com/wp-content/uploads/2023/01/Lineup.jpg?resize=2048%2C1152&amp;quality=50&amp;strip=all 2048w, https://b2c-contenthub.com/wp-content/uploads/2023/01/Lineup.jpg?resize=1240%2C697&amp;quality=50&amp;strip=all 1240w, https://b2c-contenthub.com/wp-content/uploads/2023/01/Lineup.jpg?resize=150%2C84&amp;quality=50&amp;strip=all 150w" width="1200" height="675" sizes="auto, (max-width: 1200px) 100vw, 1200px" /><figcaption>
<p>This is Ahmed Chenni&rsquo;s concept of what Apple&rsquo;s upcoming AR/VR headset might look like. This image was created for Freelancer.com.</p>
</figcaption></figure>
<p><a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.freelancer.com/contest/What-will-the-Apple-VRAR-Headset-look-like-2196711/entries&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed"  class="imageCredit" rel="nofollow">Ahmed Chenni, Freelancer.com</a></div>
<h2 class="toc" id="apple-ar-vr-headset-audio">Apple AR/VR headset: Audio</h2>
<p>According to a report by <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.theinformation.com/articles/inside-the-tech-powering-apples-envelope-pushing-risky-mixed-reality-headset&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">The Information</a>, the latency for most wireless earbuds or headphones is too high for its purposes, so users will have to use one of two solutions. One is a headband with integrated speakers (much like that on the Meta Quest Pro), the other is to use recent AirPods models, which can enter an &ldquo;ultra-low latency&rdquo; mode when connected to the headset. The headset apparently contains the H2 processors (found in the 2nd-gen AirPods Pro).</p>
<h2 class="toc" id="apple-ar-vr-headset-displays">Apple AR/VR headset: Displays</h2>
<p>As a mixed-reality device, Apple&rsquo;s glasses are rumored to handle both virtual and augmented reality via a pair of high-resolution OLED 4K screens made by Sony, including eye-tracking technology. The headset will reportedly feature more than a dozen cameras and sensors, <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.theinformation.com/articles/new-apple-mixed-reality-headset-details-swappable-headbands-eye-tracking&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">according to The Information</a>, which will project a real-world view onto the screens as if you were looking through clear glass. It will presumably use either OLED or mini LED and incorporate Apple&rsquo;s Ceramic Shield coating as well.</p>
<p>In January, <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://9to5mac.com/2022/01/04/report-apples-upcoming-ar-vr-headset-will-feature-innovative-three-display-configuration/&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" data-type="URL" data-id="https://9to5mac.com/2022/01/04/report-apples-upcoming-ar-vr-headset-will-feature-innovative-three-display-configuration/" rel="nofollow">Display Supply Chain Consultants reported</a> that the headset will have &ldquo;three display modules&rdquo; comprised of two Micro OLED displays and one AMOLED panel. The AMOLED display is apparently a low-refresh display that faces <em>outward</em>, to show other people your facial expression and reduce the awkwardness of interacting with people wearing the headset.</p>
<p>Small internal motors are said to automatically adjust the lenses and displays to match the users&rsquo; IPD (inter-pupillary distance, which is how far apart your eyes are), giving a full field of view of 120 degrees.</p>
<h2 class="toc" id="apple-ar-vr-headset-processor-and-specs">Apple AR/VR headset: Processor and specs</h2>
<p>According to Kuo (<a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.macrumors.com/2021/11/25/kuo-apple-ar-headset-mac-level-computing/&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">via MacRumors</a>), Apple&rsquo;s AR headset will have two processors, with the higher-end processor being a sort of variant on the M2 processor used in Macs and iPads, and the secondary chip responsible for graphics and sensor-related functions for mixed reality. That second chip will be called the &ldquo;Reality Processor&rdquo; according to trademark applications. The sounds like a lot of processing power for a headset, but if the headset needs to power a pair of 4K displays, it will need a hefty chip. Reports also say that it will need to be tethered to an iPhone, much like the original Apple Watch.</p>
<p><a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.macrumors.com/2021/11/25/kuo-apple-ar-headset-mac-level-computing/&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">Kuo also reported</a> that the headset will support Wi-Fi 6E, which is also rumored to come to the iPhone 14. It will also presumably have at least 8GB of RAM and a 256GB hard drive. We don&rsquo;t know anything yet about the battery life, but Kuo says improving battery life will be a focus of the <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://9to5mac.com/2021/12/08/kuo-apple-ar-vr-headset/&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">second-generation model</a>. Kuo reports that the headset will come with the same 96W power adapter as the MacBook Pro, which suggests it will have a big battery. </p>
<p><a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.theinformation.com/articles/inside-the-tech-powering-apples-envelope-pushing-risky-mixed-reality-headset&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">The Information</a> says the device is powered by a main SoC with CPU, GPU, RAM, and storage, along with a secondary custom image signal processor that stitches together all the inputs from all the cameras into a single representation of the outside world, and it communicates with the SoC via a custom ultra-low-latency streaming codec developed by Apple.</p>
<p>The headset is said too employ both short-range and long-range LiDAR to develop a 3D map of your surroundings.</p>
<div class="extendedBlock-wrapper block-coreImage undefined">
<figure class="wp-block-image size-full"><img decoding="async" loading="lazy" src="https://b2c-contenthub.com/wp-content/uploads/2021/08/apple-ar-glasses-patent-illo.jpg?quality=50&amp;strip=all" alt="Apple AR glasses patent illustration" class="wp-image-353444" srcset="https://b2c-contenthub.com/wp-content/uploads/2021/08/apple-ar-glasses-patent-illo.jpg?quality=50&amp;strip=all 1200w, https://b2c-contenthub.com/wp-content/uploads/2021/08/apple-ar-glasses-patent-illo.jpg?resize=300%2C200&amp;quality=50&amp;strip=all 300w, https://b2c-contenthub.com/wp-content/uploads/2021/08/apple-ar-glasses-patent-illo.jpg?resize=768%2C512&amp;quality=50&amp;strip=all 768w, https://b2c-contenthub.com/wp-content/uploads/2021/08/apple-ar-glasses-patent-illo.jpg?resize=150%2C100&amp;quality=50&amp;strip=all 150w" width="1024" height="683" sizes="auto, (max-width: 1024px) 100vw, 1024px" /></figure>
<p class="imageCredit">Apple</p>
</div>
<h2 class="toc" id="apple-ar-vr-headset-apps-and-software">Apple AR/VR headset: Apps and software</h2>
<p>As a mixed-reality device, Apple&rsquo;s headset will also be able to handle both AR and VR applications, which opens the headset up to a variety of apps and <a href="https://www.macworld.com/article/1814982/services-secret-to-apple-headset.html">services</a>.</p>
<p>A Bloomberg report in April 2023 indicates that Apple has been working with &ldquo;a small number of developers for months to help them upgrade their existing software for mixed reality&rdquo; as well as developing AR/VR versions of Apple&rsquo;s core apps. These apps are said to be updated to make use of the mixed reality capabilities of the headset and look like their iPad counterparts. </p>
<p>Apparently every app that comes pre-installed on an iPhone/iPad is going to get a custom app for the Reality Pro, including:</p>
<ul>
<li>Books</li>
<li>Calendars</li>
<li>Camera</li>
<li>Contacts</li>
<li>FaceTime &ndash; create a digital avatar and meet other users in a virtual meeting room.</li>
<li>Fitness &ndash; watch a fitness instructor in VR while you work out in a virtual location (might be difficult to work out wearing a headset).</li>
<li>Files</li>
<li>Freeform</li>
<li>GarageBand</li>
<li>Home</li>
<li>iMovie</li>
<li>Keynote</li>
<li>Mail</li>
<li>Maps</li>
<li>Messaging</li>
<li>Notes</li>
<li>Pages</li>
<li>Photos</li>
<li>Reminders</li>
<li>Music</li>
<li>News</li>
<li>Numbers</li>
<li>Safari</li>
<li>Stocks</li>
<li>TV &ndash; allowing users to view video content in a &lsquo;virtual theater&rsquo; or other virtual settings like the desert or moon.</li>
<li>Weather</li>
</ul>
<p>The headset is expected to come with new versions of core apps like Messages and Maps, and reports claim that Apple recently enlisted the head of engineering for its iWork productivity apps, Notes app, and Apple News to work on the headset.</p>
<p>Gurman suggests that the headset will be able to run multiple apps at the same time in floating windows. Apps can be automatically opened as you enter a specific location as well. </p>
<p>Gaming is meant to be a major category for the Reality Pro. <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.bloomberg.com/news/newsletters/2021-12-05/apple-verizon-t-mobile-at-t-iphone-13-apple-watch-ipad-rebates-not-working-kwtm0hum&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">Bloomberg&rsquo;s Mark Gurman</a> also said in December 2021 that gaming could have &ldquo;a strong focus&rdquo; on the platform as well as &ldquo;media consumption.&rdquo; </p>
<p>Apple will also surely have apps dedicated to AR, such as the Measure app and things like the tool that lets you see a 3D render of Apple products before you buy it. In a December report, Gurman said the iPhone&rsquo;s Animojis and VR FaceTime could be positioned as &ldquo;the new-age Zoom.&rdquo;</p>
<p>Apple is expected to feature advanced FaceTime-based video conferencing and virtual meeting rooms that will realistically render a user&rsquo;s face and body in virtual reality. Two users, each with a Reality Pro headset, could have a virtual meeting and feel like they&rsquo;re in the same room, it is said. This requires a lot of processing power and will therefore only be available in one-on-one chats; additional users would be displayed as icons or Memoji.</p>
<p>The New York Times <a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.nytimes.com/2022/06/04/business/apple-virtual-reality-headset.html&amp;xcust=1-1-557878-1-0-0&amp;sref=https://www.macworld.com/feed" rel="nofollow">reported in June</a> that Apple &ldquo;has enlisted Hollywood directors such as Jon Favreau&rdquo; to develop content for its upcoming headset. The report said Favreau is &ldquo;working to bring (Prehistoric Planet&rsquo;s) dinosaurs to life on the headset.&rdquo;</p>
<p>We&rsquo;re told that we can expect a software development kit and App Store for third-party applications as well.</p>
<p><category>Computer Accessories</category></body></div>
]]></content:encoded>
					
		
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			</item>
		<item>
		<title>Best deals on iPhone 12 (and iPhone 12 mini and 12 Pro)</title>
		<link>https://www.latest-apple-news.com/2023/05/03/best-deals-on-iphone-12-and-iphone-12-mini-and-12-pro/</link>
		
		<dc:creator><![CDATA[tigaman webdesign]]></dc:creator>
		<pubDate>Wed, 03 May 2023 07:39:54 +0000</pubDate>
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<div>
<section class="wp-block-bigbite-multi-title"><div class="container"></div></section>



<p>If you’re looking to buy an iPhone 12 (or 12 mini, 12 Pro, or 12 Pro Max), now is a great time to hunt for deals. Retailers want to get rid of old stock, and there are great deals on the iPhone 12 range, whether you want to buy SIM-free or on contract. There are some great discounts on refurbished models too.</p>



<p>In this article we look at every major retailer and contract provider to find the best deals for the iPhone 12, 12 mini, 12 Pro and 12 Pro Max. In a separate article we round up the <a href="https://www.macworld.com/article/672801/best-iphone-deals.html">best iPhone deals</a> overall; we also look at the <a href="https://www.macworld.com/article/541154/apple-deals.html">best Apple deals</a> in an even broader article.</p>



<p>Find out how the <a href="https://www.macworld.com/article/538617/iphone-12-vs-iphone-13-mini-design-display-camera-specs.html">iPhone 12 compares to the iPhone 13 mini</a>, both of which start at the same price of $599/£649.</p>



<h2>iPhone 12 range prices</h2>



<p>The 12-series iPhones were launched in fall 2020, but since then we’ve seen some significant changes to the range in terms of price and availability.</p>



<p>When Apple released the iPhone 13 in September 2021, Apple discontinued the iPhone 12 Pro and 12 Pro Max and dropped the price of the iPhone 12 and 12 mini. The following year, when the company brought out the 14-series handsets, the iPhone 12 mini was discontinued too, while the iPhone 12 got another price cut.</p>



<p>Here are the entry-level prices for each model (with the minimum storage allocation). We offer more detailed pricing information in the section for each model.</p>



<figure class="wp-block-table legacyTable"><table><tbody><tr><td> </td><td><strong>Launch price</strong></td><td><strong>Fall 2021 price</strong></td><td><strong>Current price</strong></td></tr><tr><td>iPhone 12 mini</td><td>From $699/£699</td><td>From $599/£579</td><td>Discontinued</td></tr><tr><td>iPhone 12</td><td>From $799/£799</td><td>From $699/£679</td><td><a href="https://go.redirectingat.com/?id=111346X1569486&#38;url=https://www.apple.com/shop/buy-iphone/iphone-12&#38;xcust=1-1-675379-1-0-0&#38;sref=https://www.macworld.com/feed" target="_blank" rel="nofollow noopener">From $599/£649</a></td></tr><tr><td>iPhone 12 Pro</td><td>From $999/£999</td><td>Discontinued</td><td>Discontinued</td></tr><tr><td>iPhone 12 Pro Max</td><td>From $1,099/£1,099</td><td>Discontinued</td><td>Discontinued</td></tr></tbody></table></figure>



<p>While the 12 mini, 12 Pro and 12 Pro Max are no longer available from Apple, they can be found (usually at a hefty discount) from other retailers, which are trying to get rid of stock to make room for the new models. Check the price-comparison tables below to find the lowest price.</p>



<h2 class="toc">Best iPhone 12 mini deals</h2>


<div class="extendedBlock-wrapper block-coreImage undefined"><figure class="wp-block-image"><img src="https://images.macworld.co.uk/cmsdata/features/3796680/apple_iphone_12_mini_review_thumb.jpg" alt="Apple iPhone 12 mini" loading="lazy"></figure></div>



<h3>How much does the iPhone 12 mini cost?</h3>



<p>The smallest of the iPhone 12 range, the iPhone 12 mini features a 5.4-inch screen, which is only slightly larger than the <a title="Best iPhone SE deals" href="https://www.macworld.com/article/674015/best-iphone-se-deals.html">iPhone SE (2022)</a>. Apple stopped selling it following the launch of the iPhone 14, but we can look at past prices to get an idea of what’s reasonable to pay now.</p>



<p>Here are the original launch prices, from fall 2020:</p>



<ul><li>64GB: $699 / £699 / AU$1,199</li><li>128GB: $749 / £749 / AU$1,279</li><li>256GB: $849 / £849 / AU$1,449</li></ul>



<p>And here are the reduced prices, from fall 2021:</p>



<ul><li>64GB: $599 / £579 / AU$999</li><li>128GB: $649 / £629 / AU$1,079</li><li>256GB: $749 / £729 / AU$1,249</li></ul>



<p>In other words, it would be reasonable to assume that Apple would have knocked off another $100 or so in 2022, just as it did for the standard iPhone 12, discussed below.</p>



<h3>Best iPhone 12 mini SIM-free deals</h3>



<p>You can keep up with the latest SIM-free prices across a wide range of retailers using our automated price-comparison table below. If the table isn’t showing, that means there are no available supplies in your region, and you’ll need to consider an alternative.</p>



				<div class="wp-block-price-comparison price-comparison ">
			<div class="price-comparison__record price-comparison__record--header">
				<div>
					<span>Retailer</span>
				</div>
				<div class="price-comparison__price">
					<span>Price</span>
				</div>
			</div>

														<div class="price-comparison__record">
							<div class="price-comparison__image">
																	<img src="https://www.macworld.com/wp-content/themes/idg-base-theme/dist/static/img/amazon-logo.svg" alt="Amazon" loading="lazy">
															</div>
							<div class="price-comparison__price">
								<span>$615.56</span>
							</div>
							<div>
								<a class="price-comparison__view-button" href="https://go.redirectingat.com/?id=111346X1569486&#38;url=https://www.amazon.com/dp/B08L5NH3YR?tag=macworld05-20&#38;linkCode=ogi&#38;th=1&#38;psc=1&#38;xcust=1-1-675379-4-663607-9934&#38;sref=https://www.macworld.com/feed" data-vars-product-name="iPhone 12 mini" data-vars-product-id="663607" data-vars-category="iPhone" data-vars-manufacturer-id="9934" data-vars-manufacturer="Apple" data-vars-vendor="" data-vars-po="" data-product="663607" data-vars-link-position-id="000" data-vars-link-position="Price Comparison Body" data-vars-outbound-link="https://www.amazon.com/dp/B08L5NH3YR?tag=macworld05-20&#38;linkCode=ogi&#38;th=1&#38;psc=1" target="_blank" rel="nofollow noopener">View Deal</a>							</div>
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					<span class="price-comparison__footer-text">
													Price comparison from over 24,000 stores worldwide												</span>
									</div>
						</div>
		


<h3>Best iPhone 12 mini contract deals</h3>



<p>Here are the U.S. providers to check for iPhone 12 mini contracts.</p>



<ul><li><a title="AT&#38;T iPhone 12 Pro Max" rel="nofollow noopener" href="https://go.redirectingat.com/?id=111346X1569486&#38;url=https://www.att.com/buy/phones/apple-iphone-12-mini-64gb-blue.html&#38;xcust=1-1-675379-1-0-0&#38;sref=https://www.macworld.com/feed" target="_blank">AT&#38;T</a></li><li><a href="https://go.redirectingat.com/?id=111346X1569486&#38;url=https://www.t-mobile.com/cell-phone/apple-iphone-12-mini&#38;xcust=1-1-675379-1-0-0&#38;sref=https://www.macworld.com/feed" target="_blank" rel="nofollow noopener">T-Mobile</a></li><li><a title="Verizon" rel="nofollow noopener" href="https://go.redirectingat.com/?id=111346X1569486&#38;url=https://www.verizon.com/smartphones/apple-iphone-12-mini/&#38;xcust=1-1-675379-1-0-0&#38;sref=https://www.macworld.com/feed" target="_blank">Verizon</a></li></ul>



<p>U.K. readers should try the following:</p>



<ul><li><a title="Affordable Mobiles iPhone 12 mini" rel="nofollow noopener" href="https://www.awin1.com/cread.php?awinmid=380&#38;awinaffid=531979&#38;clickref=1-1-675379-1-0-0&#38;ued=https://www.affordablemobiles.co.uk/apple/iphone-12-mini-deals?contracts=1" target="_blank">Affordable Mobiles</a></li><li><a title="Carphone Warehouse iPhone 12 Mini" rel="nofollow noopener" href="https://www.awin1.com/cread.php?awinmid=2264&#38;awinaffid=254429&#38;clickref=1-1-675379-1-0-0&#38;ued=https://www.carphonewarehouse.com/mobiles/pay-monthly-tariff.html#!/sort/relevance/model/APPIPH12MINI64WHI" target="_blank">Carphone Warehouse</a></li><li><a title="EE iPhone 12 Mini" rel="nofollow noopener" href="https://www.awin1.com/cread.php?awinmid=31423&#38;awinaffid=531979&#38;clickref=1-1-675379-1-0-0&#38;ued=https://shop.ee.co.uk/mobile-phones/pay-monthly/iphone-12-mini-5g/details" target="_blank">EE</a></li><li><a title="O2 iPhone 12 Mini" rel="nofollow noopener" href="https://www.awin1.com/cread.php?awinmid=3235&#38;awinaffid=531979&#38;clickref=1-1-675379-1-0-0&#38;ued=https://www.o2.co.uk/shop/apple/iphone-12-mini-5g" target="_blank">O2</a></li><li><a title="Sky iPhone 12 Mini" rel="nofollow noopener" href="https://www.awin1.com/cread.php?awinmid=11005&#38;awinaffid=531979&#38;clickref=1-1-675379-1-0-0&#38;ued=https://www.sky.com/shop/mobile/phones/apple/apple-iphone-12-mini" target="_blank">Sky Mobile</a></li><li><a title="Apple iPhone 12 Mini" rel="nofollow noopener" href="https://www.awin1.com/cread.php?awinmid=10210&#38;awinaffid=531979&#38;clickref=1-1-675379-1-0-0&#38;ued=https://www.three.co.uk/iphone/iphone-12-mini" target="_blank">Three</a></li><li><a title="Apple iPhone 12 Mini" rel="nofollow noopener" href="https://go.redirectingat.com/?id=111346X1569486&#38;url=https://www.virginmedia.com/mobile/pay-monthly/apple/iphone-12-mini-and-airpods/&#38;xcust=1-1-675379-1-0-0&#38;sref=https://www.macworld.com/feed" target="_blank">Virgin Mobile</a></li><li><a title="Vodafone iPhone 12 Mini" rel="nofollow noopener" href="https://go.redirectingat.com/?id=111346X1569486&#38;url=https://www.vodafone.co.uk/mobile/phones/pay-monthly-contracts/apple/iphone-12-mini&#38;xcust=1-1-675379-1-0-0&#38;sref=https://www.macworld.com/feed" target="_blank">Vodafone</a></li></ul>



<h2 class="toc">Best iPhone 12 deals</h2>


<div class="extendedBlock-wrapper block-coreImage undefined"><figure class="wp-block-image"><img src="https://images.macworld.co.uk/cmsdata/features/3796680/apple_iphone_12_review_38_thumb.jpg" alt="Apple iPhone 12" loading="lazy"></figure></div>



<h3>How much does the iPhone 12 cost?</h3>



<p>The standard iPhone offers a 6.1-inch display and is available in white, black, blue, green, <a title="Where to buy the purple iPhone 12 and 12 mini" href="https://www.macworld.com/article/676761/where-to-buy-the-purple-iphone-12-and-12-mini.html">purple</a> and Product(Red). With the launch of the iPhone 13 range, Apple slashed £120/$100 off the iPhone 12’s price, and the price dropped again in 2022 when the iPhone 14 came out. This is what it costs right now if you buy direct from <a rel="nofollow noopener" href="https://go.redirectingat.com/?id=111346X1569486&#38;url=https://www.apple.com/shop/buy-iphone/iphone-12&#38;xcust=1-1-675379-1-0-0&#38;sref=https://www.macworld.com/feed" target="_blank">Apple</a>:</p>



<ul><li>64GB: $599 / £649 / AU$1,049 (Was $829 / £799 / AU$1,349 at launch)</li><li>128GB: $649 / £699 / AU$1,129 (Was $879 / £849 / AU$1,429 at launch)</li><li>256GB: $749 / £809 / AU$1,299 (Was $979 / £949 / AU$1,599 launch)</li></ul>



<h3>Best iPhone 12 SIM-free deals</h3>



<p>You can browse the latest prices in our automated table below.</p>



				<div class="wp-block-price-comparison price-comparison ">
			<div class="price-comparison__record price-comparison__record--header">
				<div>
					<span>Retailer</span>
				</div>
				<div class="price-comparison__price">
					<span>Price</span>
				</div>
			</div>

														<div class="price-comparison__record">
							<div class="price-comparison__image">
																	<img src="https://www.macworld.com/wp-content/themes/idg-base-theme/dist/static/img/apple-logo.svg" alt="Apple" loading="lazy">
															</div>
							<div class="price-comparison__price">
								<span>$629.00</span>
							</div>
							<div>
								<a class="price-comparison__view-button" href="https://apple.sjv.io/c/321564/473657/7613?prodsku=MGH63LL%2FA%2Bunlocked&#38;u=https%3A%2F%2Fwww.apple.com%2Fus%2Fshop%2Fgo%2Fproduct%2FMGH63%3Fcppart%3DUNLOCKED&#38;intsrc=CATF_3652&#38;subid1=1-1-675379-4-663599-9934" data-vars-product-name="Apple iPhone 12" data-vars-product-id="663599" data-vars-category="iPhone" data-vars-manufacturer-id="9934" data-vars-manufacturer="Apple" data-vars-vendor="" data-vars-po="" data-product="663599" data-vars-link-position-id="000" data-vars-link-position="Price Comparison Body" data-vars-outbound-link="https://apple.sjv.io/c/321564/473657/7613?prodsku=MGH63LL%2FA%2Bunlocked&#38;u=https%3A%2F%2Fwww.apple.com%2Fus%2Fshop%2Fgo%2Fproduct%2FMGH63%3Fcppart%3DUNLOCKED&#38;intsrc=CATF_3652" target="_blank" rel="nofollow noopener">View Deal</a>							</div>
						</div>
												<div class="price-comparison__record price-comparison__record--footer">
					<span class="price-comparison__footer-text">
													Price comparison from over 24,000 stores worldwide												</span>
									</div>
						</div>
		


<h3>Where you can buy the iPhone 12</h3>



<p>Here are the main retailers to check when shopping around for the best price on an iPhone 12:</p>



<ul><li><a rel="nofollow noopener" href="https://go.redirectingat.com/?id=111346X1569486&#38;url=https://www.amazon.com/Apple-iPhone-12-64GB-Blue/dp/B08PNM1LNZ/&#38;xcust=1-1-675379-1-0-0&#38;sref=https://www.macworld.com/feed" target="_blank">Amazon</a> (renewed)</li><li><a title="Best Buy: iPhone 12" rel="nofollow noopener" href="https://shop-links.co/link/?url=https%3A%2F%2Fwww.bestbuy.com%2Fsite%2Fapple-iphone-12-5g-64gb-black-verizon%2F6009897.p%3FskuId%3D6009897&#38;publisher_slug=macworld&#38;exclusive=1&#38;article_name=macworld&#38;article_url=https%3A%2F%2Fwww.macworld.com%2Ffeed&#38;u1=1-1-675379-1-0-0" target="_blank">Best Buy</a></li><li><a title="Walmart" rel="nofollow noopener" href="https://go.redirectingat.com/?id=111346X1569486&#38;url=https://www.walmart.com/ip/Verizon-iPhone-12-64GB-Black/768996075&#38;xcust=1-1-675379-1-0-0&#38;sref=https://www.macworld.com/feed" target="_blank">Walmart</a></li><li><a title="Target: iPhone 12" rel="nofollow noopener" href="https://shop-links.co/link/?url=https%3A%2F%2Fwww.target.com%2Fp%2Fapple-iphone-12%2F-%2FA-81641622%2F&#38;publisher_slug=macworld&#38;exclusive=1&#38;article_name=macworld&#38;article_url=https%3A%2F%2Fwww.macworld.com%2Ffeed&#38;u1=1-1-675379-1-0-0" target="_blank">Target</a></li></ul>



<p>U.K. readers should try the following:</p>



<ul><li><a title="Amazon: iPhone 12" rel="nofollow noopener" href="https://go.redirectingat.com/?id=111346X1569486&#38;url=https://www.amazon.co.uk/New-Apple-iPhone-12-256GB/dp/B08L5Q35WQ/&#38;xcust=1-1-675379-1-0-0&#38;sref=https://www.macworld.com/feed" target="_blank">Amazon</a></li><li><a title="AO iPhone 12 £25 off" rel="nofollow noopener" href="https://www.awin1.com/cread.php?awinmid=19526&#38;awinaffid=531979&#38;clickref=1-1-675379-1-0-0&#38;ued=https://ao.com/l/mobile_phones-apple-iphone_12/1-6-7/304-305/?cmredirectionvalue=iphone%2012" target="_blank">AO</a></li><li><a title="Argos" rel="nofollow noopener" href="https://www.kqzyfj.com/click-100470607-14023759?sid=1-1-675379-1-0-0&#38;url=https://www.argos.co.uk/product/8469959" target="_blank">Argos</a></li><li><a title="Carphone Warehouse: iPhone 12" rel="nofollow noopener" href="https://www.awin1.com/cread.php?awinmid=2264&#38;awinaffid=254429&#38;clickref=1-1-675379-1-0-0&#38;ued=https://www.carphonewarehouse.com/apple/iphone-12.html" target="_blank">Carphone Warehouse</a></li><li><a title="Currys PC World iPhone 12" rel="nofollow noopener" href="https://www.awin1.com/cread.php?awinmid=1599&#38;awinaffid=531979&#38;clickref=1-1-675379-1-0-0&#38;ued=https://www.currys.co.uk/gbuk/apple-iphone-12/mobile-phones-and-accessories/mobile-phones/362_3412_32041_267_ba00011553-bv00313921/xx-criteria.html" target="_blank">Currys PC World</a></li><li><a title="John Lewis: iPhone 12" rel="nofollow noopener" href="https://john-lewis-and-partners.pxf.io/c/321564/871855/12148?subId1=1-1-675379-1-0-0&#38;u=https://www.johnlewis.com/apple-iphone-12-ios-6-1-inch-5g-sim-free-64gb/black/p5178118&#38;partnerpropertyid=322173" target="_blank">John Lewis</a></li><li><a title="iPhone 12" rel="nofollow noopener" href="https://clk.tradedoubler.com/click?p=277729&#38;a=1538920&#38;epi=1-1-675379-1-0-0&#38;url=https://www.krcs.co.uk/iphone/iphone-12" target="_blank">KRCS</a></li><li><a title="Laptops Direct iPhone 12" rel="nofollow noopener" href="https://track.webgains.com/click.html?wgcampaignid=221449&#38;wgprogramid=272145&#38;clickref=1-1-675379-1-0-0&#38;wgtarget=https://www.laptopsdirect.co.uk/apple-iphone-12-productred-6.1-64gb-5g-unlocked-sim-free-mgj73b-a/version.asp" target="_blank">Laptops Direct</a></li><li><a title="Very iPhone 12 in stock" rel="nofollow noopener" href="https://go.redirectingat.com/?id=111346X1569486&#38;url=https://www.very.co.uk/apple-iphone-12-128gb-blue/1600517838.prd&#38;xcust=1-1-675379-1-0-0&#38;sref=https://www.macworld.com/feed" target="_blank">Very</a></li></ul>



<h3>Best iPhone 12 contract deals</h3>



<p>Here are the U.S. contract providers to consider:</p>



<ul><li><a title="AT&#38;T: iPhone 12" rel="nofollow noopener" href="https://go.redirectingat.com/?id=111346X1569486&#38;url=https://www.att.com/buy/phones/apple-iphone-12-64gb-blue.html&#38;xcust=1-1-675379-1-0-0&#38;sref=https://www.macworld.com/feed" target="_blank">AT&#38;T</a></li><li><a title="T-Mobile - iPhone 12" rel="nofollow noopener" href="https://go.redirectingat.com/?id=111346X1569486&#38;url=https://www.t-mobile.com/&#38;xcust=1-1-675379-1-0-0&#38;sref=https://www.macworld.com/feed" target="_blank">T-Mobile</a></li><li><a title="Verizon: iPhone 12" rel="nofollow noopener" href="https://go.redirectingat.com/?id=111346X1569486&#38;url=https://www.verizon.com/smartphones/apple-iphone-12/&#38;xcust=1-1-675379-1-0-0&#38;sref=https://www.macworld.com/feed" target="_blank">Verizon</a></li></ul>



<p>U.K. readers can browse the best contract deals using the table below:</p>


			
		<div></div>
		


<p>But if you’re interested in doing your own research, you can try the following providers:</p>



<ul><li><a title="iPhone 12 deals contract" rel="nofollow noopener" href="https://www.awin1.com/cread.php?awinmid=2264&#38;awinaffid=254429&#38;clickref=1-1-675379-1-0-0&#38;ued=https://www.carphonewarehouse.com/apple/iphone-12.html" target="_blank">Carphone Warehouse</a></li><li><a title="EE" rel="nofollow noopener" href="https://www.awin1.com/cread.php?awinmid=31423&#38;awinaffid=531979&#38;clickref=1-1-675379-1-0-0&#38;ued=https://shop.ee.co.uk/mobile-phones/pay-monthly/iphone-12-5g/details" target="_blank">EE</a></li><li><a title="O2 iPhone 12" rel="nofollow noopener" href="https://www.awin1.com/cread.php?awinmid=3235&#38;awinaffid=531979&#38;clickref=1-1-675379-1-0-0&#38;ued=https://www.o2.co.uk/shop/apple/iphone-12-5g" target="_blank">O2</a></li><li><a title="Three" rel="nofollow noopener" href="https://www.awin1.com/cread.php?awinmid=10210&#38;awinaffid=531979&#38;clickref=1-1-675379-1-0-0&#38;ued=https://www.three.co.uk/iphone/iphone-12/" target="_blank">Three</a></li><li><a title="Sky Mobile" rel="nofollow noopener" href="https://www.awin1.com/cread.php?awinmid=11005&#38;awinaffid=531979&#38;clickref=1-1-675379-1-0-0&#38;ued=https://www.sky.com/shop/mobile/phones/apple/apple-iphone-12" target="_blank">Sky Mobile</a></li><li><a title="Virgin iPhone 12" rel="nofollow noopener" href="https://go.redirectingat.com/?id=111346X1569486&#38;url=https://www.virginmedia.com/mobile/pay-monthly/apple/iphone-12-and-airpods/&#38;xcust=1-1-675379-1-0-0&#38;sref=https://www.macworld.com/feed" target="_blank">Virgin</a></li><li><a title="Vodafone" rel="nofollow noopener" href="https://go.redirectingat.com/?id=111346X1569486&#38;url=https://www.vodafone.co.uk/mobile/phones/pay-monthly-contracts/apple/iphone-12&#38;xcust=1-1-675379-1-0-0&#38;sref=https://www.macworld.com/feed" target="_blank">Vodafone</a></li><li><a title="Voxi iPhone 12" rel="nofollow noopener" href="https://go.redirectingat.com/?id=111346X1569486&#38;url=https://www.voxi.co.uk/phones/apple/iphone-12&#38;xcust=1-1-675379-1-0-0&#38;sref=https://www.macworld.com/feed" target="_blank">Voxi</a></li></ul>



<h2 class="toc">Best iPhone 12 Pro deals</h2>


<div class="extendedBlock-wrapper block-coreImage undefined"><figure class="wp-block-image"><img src="https://images.macworld.co.uk/cmsdata/features/3796680/apple_iphone_12_pro_review_33_thumb.jpg" alt="iPhone 12 Pro deals" loading="lazy"></figure></div>



<h3>How much does the iPhone 12 Pro cost?</h3>



<p>The 12 Pro features a 6.1-inch screen like the standard iPhone 12 but has a much brighter display and a third (telephoto) lens on the back. The Pro and Pro Max are available in Graphite, Silver, Gold and Pacific Blue.</p>



<p>Apple discontinued the 12 Pro and Pro Max when it launched the iPhone 13, but you can still find it from other retailers. We’ve listed Apple’s original prices for the 12 Pro below:</p>



<ul><li>128GB: $999 / £999 / AU$1,699</li><li>256GB: $1,099 / £1,099 / AU$1,869</li><li>512GB: $1,299 / £1,299 / AU$2,219</li></ul>



<p>These were the prices when the device was brand new (back in fall 2020), so you should be looking to spend considerably less if buying today.</p>



				<div class="wp-block-price-comparison price-comparison ">
			<div class="price-comparison__record price-comparison__record--header">
				<div>
					<span>Retailer</span>
				</div>
				<div class="price-comparison__price">
					<span>Price</span>
				</div>
			</div>

														<div class="price-comparison__record">
							<div class="price-comparison__image">
																	<img src="https://www.macworld.com/wp-content/themes/idg-base-theme/dist/static/img/amazon-logo.svg" alt="Amazon" loading="lazy">
															</div>
							<div class="price-comparison__price">
								<span>$836.11</span>
							</div>
							<div>
								<a class="price-comparison__view-button" href="https://go.redirectingat.com/?id=111346X1569486&#38;url=https://www.amazon.com/dp/B08L5PTDTK?tag=macworld05-20&#38;linkCode=ogi&#38;th=1&#38;psc=1&#38;xcust=1-1-675379-4-663600-9934&#38;sref=https://www.macworld.com/feed" data-vars-product-name="iPhone 12 Pro" data-vars-product-id="663600" data-vars-category="iPhone" data-vars-manufacturer-id="9934" data-vars-manufacturer="Apple" data-vars-vendor="" data-vars-po="" data-product="663600" data-vars-link-position-id="000" data-vars-link-position="Price Comparison Body" data-vars-outbound-link="https://www.amazon.com/dp/B08L5PTDTK?tag=macworld05-20&#38;linkCode=ogi&#38;th=1&#38;psc=1" target="_blank" rel="nofollow noopener">View Deal</a>							</div>
						</div>
												<div class="price-comparison__record price-comparison__record--footer">
					<span class="price-comparison__footer-text">
													Price comparison from over 24,000 stores worldwide												</span>
									</div>
						</div>
		


<h3>Best iPhone 12 Pro SIM-free deals</h3>



<p>While you can no longer buy the iPhone 12 Pro directly from Apple, there are other retailers that still carry it. Check the following sellers if you’ve got time:</p>



<ul><li><a title="Amazon US: iPhone 12 Pro" rel="nofollow noopener" href="https://go.redirectingat.com/?id=111346X1569486&#38;url=https://www.amazon.com/dp/B08L5NL1B9/&#38;xcust=1-1-675379-1-0-0&#38;sref=https://www.macworld.com/feed" target="_blank">Amazon</a></li><li><a title="Best Buy: iPhone 12 Pro" rel="nofollow noopener" href="https://shop-links.co/link/?url=https%3A%2F%2Fwww.bestbuy.com%2Fsite%2Fiphone%2Fiphone-12-pro-shop-by-carrier%2Fpcmcat1602689904213.c&#38;publisher_slug=macworld&#38;exclusive=1&#38;article_name=macworld&#38;article_url=https%3A%2F%2Fwww.macworld.com%2Ffeed&#38;u1=1-1-675379-1-0-0" target="_blank">Best Buy</a></li><li><a title="Walmart" rel="nofollow noopener" href="https://go.redirectingat.com/?id=111346X1569486&#38;url=https://www.walmart.com/ip/AT-T-iPhone-12-Pro-128GB-Graphite/906501551&#38;xcust=1-1-675379-1-0-0&#38;sref=https://www.macworld.com/feed" target="_blank">Walmart</a></li><li><a title="Target: iPhone 12" rel="nofollow noopener" href="https://shop-links.co/link/?url=https%3A%2F%2Fwww.target.com%2Fp%2Fapple-iphone-12-pro%2F-%2FA-81641598&#38;publisher_slug=macworld&#38;exclusive=1&#38;article_name=macworld&#38;article_url=https%3A%2F%2Fwww.macworld.com%2Ffeed&#38;u1=1-1-675379-1-0-0" target="_blank">Target</a></li></ul>



<p>U.K. readers should try the following:</p>



<ul><li><a title="Amazon: iPhone 12 Pro" rel="nofollow noopener" href="https://go.redirectingat.com/?id=111346X1569486&#38;url=https://www.amazon.co.uk/dp/B08L5N8LGV&#38;xcust=1-1-675379-1-0-0&#38;sref=https://www.macworld.com/feed" target="_blank">Amazon</a></li><li><a title="Argos" rel="nofollow noopener" href="https://www.kqzyfj.com/click-100470607-14023759?sid=1-1-675379-1-0-0&#38;url=https://www.argos.co.uk/product/8480653" target="_blank">Argos</a></li><li><a title="Currys PC World iPhone 12" rel="nofollow noopener" href="https://www.awin1.com/cread.php?awinmid=1599&#38;awinaffid=531979&#38;clickref=1-1-675379-1-0-0&#38;ued=https://www.currys.co.uk/gbuk/apple-iphone-12-pro/mobile-phones-and-accessories/mobile-phones/362_3412_32041_267_ba00011553-bv00313922/xx-criteria.html" target="_blank">Currys PC World</a></li><li><a title="John Lewis: iPhone 12" rel="nofollow noopener" href="https://john-lewis-and-partners.pxf.io/c/321564/871855/12148?subId1=1-1-675379-1-0-0&#38;u=https://www.johnlewis.com/apple-iphone-12-pro-ios-6-1-inch-5g-sim-free-512gb/graphite/p5178111&#38;partnerpropertyid=322173" target="_blank">John Lewis</a></li><li><a title="Laptops Direct Apple iPhone 12 Pro" rel="nofollow noopener" href="https://track.webgains.com/click.html?wgcampaignid=221449&#38;wgprogramid=272145&#38;clickref=1-1-675379-1-0-0&#38;wgtarget=https://www.laptopsdirect.co.uk/apple-iphone-12-pro-silver-6.1-512gb-5g-unlocked-sim-free-mgmv3b-a/version.asp" target="_blank">Laptops Direct</a></li><li><a title="Carphone Warehouse: iPhone 12 Pro" rel="nofollow noopener" href="https://www.awin1.com/cread.php?awinmid=2264&#38;awinaffid=254429&#38;clickref=1-1-675379-1-0-0&#38;ued=https://www.carphonewarehouse.com/apple/iphone-12-pro.html" target="_blank">Carphone Warehouse</a></li></ul>



<p>The automated price table below will show the best offers currently available, but stock shortages may mean it comes up empty (or doesn’t appear at all). In this case consider a refurbished model, which will also be cheaper. Try <a rel="nofollow noopener" href="https://www.awin1.com/cread.php?awinmid=8053&#38;awinaffid=531979&#38;clickref=1-1-675379-1-0-0&#38;ued=https://www.decluttr.com/us/store/category/cell-phones/?keyword=iphone%2012%20pro" target="_blank">Decluttr</a> in the U.S., or <a rel="nofollow noopener" href="https://www.awin1.com/cread.php?awinmid=5792&#38;awinaffid=531979&#38;clickref=1-1-675379-1-0-0&#38;ued=https://www.musicmagpie.co.uk/store/category/mobile-phones/?keyword=apple%20iphone%2012%20pro" target="_blank">musicMagpie</a> in the U.K.</p>



				<div class="wp-block-price-comparison price-comparison ">
			<div class="price-comparison__record price-comparison__record--header">
				<div>
					<span>Retailer</span>
				</div>
				<div class="price-comparison__price">
					<span>Price</span>
				</div>
			</div>

														<div class="price-comparison__record">
							<div class="price-comparison__image">
																	<img src="https://www.macworld.com/wp-content/themes/idg-base-theme/dist/static/img/amazon-logo.svg" alt="Amazon" loading="lazy">
															</div>
							<div class="price-comparison__price">
								<span>$836.11</span>
							</div>
							<div>
								<a class="price-comparison__view-button" href="https://go.redirectingat.com/?id=111346X1569486&#38;url=https://www.amazon.com/dp/B08L5PTDTK?tag=macworld05-20&#38;linkCode=ogi&#38;th=1&#38;psc=1&#38;xcust=1-1-675379-4-663600-9934&#38;sref=https://www.macworld.com/feed" data-vars-product-name="iPhone 12 Pro" data-vars-product-id="663600" data-vars-category="iPhone" data-vars-manufacturer-id="9934" data-vars-manufacturer="Apple" data-vars-vendor="" data-vars-po="" data-product="663600" data-vars-link-position-id="000" data-vars-link-position="Price Comparison Body" data-vars-outbound-link="https://www.amazon.com/dp/B08L5PTDTK?tag=macworld05-20&#38;linkCode=ogi&#38;th=1&#38;psc=1" target="_blank" rel="nofollow noopener">View Deal</a>							</div>
						</div>
												<div class="price-comparison__record price-comparison__record--footer">
					<span class="price-comparison__footer-text">
													Price comparison from over 24,000 stores worldwide												</span>
									</div>
						</div>
		


<h3>Best iPhone 12 Pro contract deals</h3>



<p>The following networks may still have the iPhone 12 Pro available on contract, but be prepared for disappointment at this stage.</p>



<ul><li><a href="https://go.redirectingat.com/?id=111346X1569486&#38;url=https://www.att.com/buy/phones/apple-iphone-12-pro-128gb-pacific-blue.html&#38;xcust=1-1-675379-1-0-0&#38;sref=https://www.macworld.com/feed" target="_blank" rel="nofollow noopener">AT&#38;T</a></li><li><a title="T-Mobile - iPhone 12" rel="nofollow noopener" href="https://go.redirectingat.com/?id=111346X1569486&#38;url=https://www.t-mobile.com/&#38;xcust=1-1-675379-1-0-0&#38;sref=https://www.macworld.com/feed" target="_blank">T-Mobile</a></li><li><a href="https://go.redirectingat.com/?id=111346X1569486&#38;url=https://www.verizon.com/&#38;xcust=1-1-675379-1-0-0&#38;sref=https://www.macworld.com/feed" target="_blank" rel="nofollow noopener">Verizon</a></li></ul>



<p>U.K. readers should try the following:</p>



<ul><li><a title="Carphone Warehouse iPhone 12 Pro" rel="nofollow noopener" href="https://www.awin1.com/cread.php?awinmid=2264&#38;awinaffid=254429&#38;clickref=1-1-675379-1-0-0&#38;ued=https://www.carphonewarehouse.com/mobiles/pay-monthly-tariff.html#!/sort/relevance/model/APPIPH12PRO256GRA" target="_blank">Carphone Warehouse</a></li><li><a rel="nofollow noopener" href="https://www.awin1.com/cread.php?awinmid=31423&#38;awinaffid=531979&#38;clickref=1-1-675379-1-0-0&#38;ued=https://ee.co.uk/" target="_blank">EE</a></li><li><a title="O2 iPhone 12 Pro" rel="nofollow noopener" href="https://www.awin1.com/cread.php?awinmid=3235&#38;awinaffid=531979&#38;clickref=1-1-675379-1-0-0&#38;ued=https://www.o2.co.uk/shop/apple/iphone-12-pro-5g" target="_blank">O2</a></li><li><a title="Sky Mobile" rel="nofollow noopener" href="https://www.awin1.com/cread.php?awinmid=11005&#38;awinaffid=531979&#38;clickref=1-1-675379-1-0-0&#38;ued=https://www.sky.com/shop/mobile/phones/apple/apple-iphone-12-pro" target="_blank">Sky Mobile</a></li><li><a title="Voxi iPhone 12" rel="nofollow noopener" href="https://go.redirectingat.com/?id=111346X1569486&#38;url=https://www.voxi.co.uk/phones/apple/iphone-12-pro&#38;xcust=1-1-675379-1-0-0&#38;sref=https://www.macworld.com/feed" target="_blank">Voxi</a></li></ul>



<h2 class="toc">Best iPhone 12 Pro Max deals</h2>


<div class="extendedBlock-wrapper block-coreImage undefined"><figure class="wp-block-image"><img src="https://images.macworld.co.uk/cmsdata/features/3796680/apple_iphone_12_max_review_4_thumb.jpg" alt="iPhone 12 Pro Max deals" loading="lazy"></figure></div>



<h3>How much does the iPhone 12 Pro Max cost?</h3>



<p>It’s been discontinued now, but here’s how much the iPhone 12 Pro Max cost at launch:</p>



<ul><li>128GB: $1,099 / £1,099 / AU$1,849</li><li>256GB: $1,199 / £1,199 / AU$2,019</li><li>512GB: $1,399 / £1,399 / AU$2,369</li></ul>



<p>It’s very important to note that these were the prices when the devices were brand new. Based on what Apple did to the 12 and 12 mini prices in previous years, these would have dropped significantly if the company decided to keep the 12 Pro and 12 Pro Max on sale.</p>



<p>In other words, you should be looking to spend a lot less than the launch MSRPs if you buy today.</p>



<h3>Best iPhone 12 Pro Max SIM-free deals</h3>



<p>You can compare prices from top retailers in our automated price table below. But stock is running low, and it may therefore come up empty or fail to appear.</p>



<p>Your best bet in fact, may be to buy a refurbished model, which will also be cheaper. Try <a rel="nofollow noopener" href="https://www.awin1.com/cread.php?awinmid=8053&#38;awinaffid=531979&#38;clickref=1-1-675379-1-0-0&#38;ued=https://www.decluttr.com/us/store/category/cell-phones/?keyword=iphone%2012%20pro%20max" target="_blank">Decluttr</a> in the U.S., or <a rel="nofollow noopener" href="https://www.awin1.com/cread.php?awinmid=5792&#38;awinaffid=531979&#38;clickref=1-1-675379-1-0-0&#38;ued=https://www.musicmagpie.co.uk/store/category/mobile-phones/?keyword=apple%20iphone%2012%20pro%20max" target="_blank">musicMagpie</a> in the U.K.</p>



				<div class="wp-block-price-comparison price-comparison ">
			<div class="price-comparison__record price-comparison__record--header">
				<div>
					<span>Retailer</span>
				</div>
				<div class="price-comparison__price">
					<span>Price</span>
				</div>
			</div>

														<div class="price-comparison__record">
							<div class="price-comparison__image">
																	<img src="https://www.macworld.com/wp-content/themes/idg-base-theme/dist/static/img/amazon-logo.svg" alt="Amazon" loading="lazy">
															</div>
							<div class="price-comparison__price">
								<span>$729.00</span>
							</div>
							<div>
								<a class="price-comparison__view-button" href="https://go.redirectingat.com/?id=111346X1569486&#38;url=https://www.amazon.com/dp/B08L5P1T76?tag=macworld05-20&#38;linkCode=ogi&#38;th=1&#38;psc=1&#38;xcust=1-1-675379-4-663738-9934&#38;sref=https://www.macworld.com/feed" data-vars-product-name="iPhone 12 Pro Max" data-vars-product-id="663738" data-vars-category="iPhone" data-vars-manufacturer-id="9934" data-vars-manufacturer="Apple" data-vars-vendor="" data-vars-po="" data-product="663738" data-vars-link-position-id="000" data-vars-link-position="Price Comparison Body" data-vars-outbound-link="https://www.amazon.com/dp/B08L5P1T76?tag=macworld05-20&#38;linkCode=ogi&#38;th=1&#38;psc=1" target="_blank" rel="nofollow noopener">View Deal</a>							</div>
						</div>
												<div class="price-comparison__record price-comparison__record--footer">
					<span class="price-comparison__footer-text">
													Price comparison from over 24,000 stores worldwide												</span>
									</div>
						</div>
		


<h3>Best iPhone 12 Pro Max contract deals</h3>



<p>You may struggle to find the 12 Pro Max on contract now that it’s been discontinued by Apple. The following networks are worth trying, however.</p>



<ul><li><a href="https://go.redirectingat.com/?id=111346X1569486&#38;url=https://www.att.com/&#38;xcust=1-1-675379-1-0-0&#38;sref=https://www.macworld.com/feed" target="_blank" rel="nofollow noopener">AT&#38;T</a></li><li><a title="T-Mobile - iPhone 12" rel="nofollow noopener" href="https://go.redirectingat.com/?id=111346X1569486&#38;url=https://www.t-mobile.com/&#38;xcust=1-1-675379-1-0-0&#38;sref=https://www.macworld.com/feed" target="_blank">T-Mobile</a></li><li><a href="https://go.redirectingat.com/?id=111346X1569486&#38;url=https://www.verizon.com/&#38;xcust=1-1-675379-1-0-0&#38;sref=https://www.macworld.com/feed" target="_blank" rel="nofollow noopener">Verizon</a></li></ul>



<p>U.K. readers can try the following, but again, you may struggle to find a provider willing to offer the 12 Pro Max:</p>



<ul><li><a rel="nofollow noopener" href="https://www.awin1.com/cread.php?awinmid=2264&#38;awinaffid=254429&#38;clickref=1-1-675379-1-0-0&#38;ued=https://www.carphonewarehouse.com/" target="_blank">Carphone Warehouse</a></li><li><a rel="nofollow noopener" href="https://www.awin1.com/cread.php?awinmid=31423&#38;awinaffid=531979&#38;clickref=1-1-675379-1-0-0&#38;ued=https://ee.co.uk/" target="_blank">EE</a></li><li><a rel="nofollow noopener" href="https://www.awin1.com/cread.php?awinmid=3235&#38;awinaffid=531979&#38;clickref=1-1-675379-1-0-0&#38;ued=https://www.o2.co.uk/shop/apple/iphone-12-pro-max-5g" target="_blank">O2</a></li><li><a rel="nofollow noopener" href="https://www.awin1.com/cread.php?awinmid=11005&#38;awinaffid=531979&#38;clickref=1-1-675379-1-0-0&#38;ued=https://www.sky.com/shop/mobile/phones/apple/apple-iphone-12-pro-max" target="_blank">Sky Mobile</a></li><li><a rel="nofollow noopener" href="https://go.redirectingat.com/?id=111346X1569486&#38;url=https://www.voxi.co.uk/phones/apple/iphone-12-pro-max&#38;xcust=1-1-675379-1-0-0&#38;sref=https://www.macworld.com/feed" target="_blank">Voxi</a></li></ul>



<p></p>



<h2>Where to get iPhone 12 cashback deals</h2>



<p>The following retailers offer phones on contract from various networks and may have different deals to those you’ll find direct from the network. Many of these sites also offer cashback plans, if you want to save more in the long term.</p>



<ul><li><a title="Affordable Mobiles: iPhone 12" rel="nofollow noopener" href="https://www.awin1.com/cread.php?awinmid=380&#38;awinaffid=531979&#38;clickref=1-1-675379-1-0-0&#38;ued=https://www.affordablemobiles.co.uk/apple/iphone-12-deals" target="_blank">Affordable Mobiles</a></li><li><a title="Carphone Warehouse: iPhone 12" rel="nofollow noopener" href="https://www.awin1.com/cread.php?awinmid=2264&#38;awinaffid=254429&#38;clickref=1-1-675379-1-0-0&#38;ued=https://www.carphonewarehouse.com/apple/announce-iphone-12.html" target="_blank">Carphone Warehouse</a></li><li><a title="E2 Save" rel="nofollow noopener" href="https://www.awin1.com/cread.php?awinmid=422&#38;awinaffid=531979&#38;clickref=1-1-675379-1-0-0&#38;ued=https://www.e2save.com/contract/apple/apple-iphone-12" target="_blank">E2 Save</a></li><li><a title="Mobiles.co.uk" rel="nofollow noopener" href="https://www.awin1.com/cread.php?awinmid=380&#38;awinaffid=531979&#38;clickref=1-1-675379-1-0-0&#38;ued=https://www.mobiles.co.uk/apple-iphone-12-pro" target="_blank">Mobiles.co.uk</a></li><li><a title="Mobile Phones Direct" rel="nofollow noopener" href="https://www.awin1.com/cread.php?awinmid=20659&#38;awinaffid=531979&#38;clickref=1-1-675379-1-0-0&#38;ued=https://www.mobilephonesdirect.co.uk/handset/apple/iphone-12" target="_blank">Mobile Phones Direct</a></li><li><a title="Fonehouse: iPhone 12" rel="nofollow noopener" href="https://www.awin1.com/cread.php?awinmid=6224&#38;awinaffid=531979&#38;clickref=1-1-675379-1-0-0&#38;ued=https://www.fonehouse.co.uk/mobile-phone-deals/iphone-12-5g" target="_blank">Fonehouse</a></li></ul>



<h2>Where to get refurbished iPhone 12 deals</h2>



<p>If you haven’t already, you may want to consider buying a refurbished iPhone 12 to save money (and the environment). Refurbished devices are thoroughly tested and repaired to work and look just like new. In some cases, you might see some signs of wear–such as scuffs or scratches–but most retailers will indicate the condition of the device before you buy it. Typically, you’ll see A, B, and C grades, with A-grade devices showing no or very, <em>very</em> minimal signs of use and C-grade devices showing obvious signs of wear.</p>



<p>See our full guide to <a href="https://www.macworld.com/article/670952/how-to-buy-second-hand-refurbished-iphone.html">buying refurbished or second-hand iPhones</a> for more on device grades.</p>



<p>The first place to shop for a refurbished iPhone is on the <a title="Apple Refurbished Store" rel="nofollow noopener" href="https://go.redirectingat.com/?id=111346X1569486&#38;url=https://www.apple.com/shop/refurbished/iphone&#38;xcust=1-1-675379-1-0-0&#38;sref=https://www.macworld.com/feed" target="_blank">Apple Refurbished Store</a>. Here you’re guaranteed that the device will be exactly like a new iPhone out of the box. Rest assured, the Apple Refurbished Store is where you can get the highest quality of refurbished iPhones.</p>



<p>You may also want to consider the following refurbished resellers, which are likely to offer lower prices:</p>



<ul><li><a rel="nofollow noopener" href="https://www.awin1.com/cread.php?awinmid=8053&#38;awinaffid=531979&#38;clickref=1-1-675379-1-0-0&#38;ued=https://www.decluttr.com/" target="_blank">Decluttr</a> (known as <a rel="nofollow noopener" href="https://www.awin1.com/cread.php?awinmid=5792&#38;awinaffid=531979&#38;clickref=1-1-675379-1-0-0&#38;ued=https://www.musicmagpie.co.uk" target="_blank">musicMagpie</a> in the U.K.)</li><li><a rel="nofollow noopener" title="Envirophone" href="https://go.redirectingat.com/?id=111346X1569486&#38;url=https://shop.envirofone.com&#38;xcust=1-1-675379-1-0-0&#38;sref=https://www.macworld.com/feed" target="_blank">Envirofone</a></li><li><a title="Reboxed iPhone 12" rel="nofollow noopener" href="https://go.redirectingat.com/?id=111346X1569486&#38;url=https://reboxed.co/search?type=product&#38;q=iphone+12*&#38;xcust=1-1-675379-1-0-0&#38;sref=https://www.macworld.com/feed" target="_blank">Reboxed</a></li><li><a title="4Gadgets" rel="nofollow noopener" href="https://go.redirectingat.com/?id=111346X1569486&#38;url=https://www.4gadgets.co.uk&#38;xcust=1-1-675379-1-0-0&#38;sref=https://www.macworld.com/feed" target="_blank">4Gadgets</a></li><li><a title="Smartfone Store" rel="nofollow noopener" href="https://go.redirectingat.com/?id=111346X1569486&#38;url=https://www.smartfonestore.com&#38;xcust=1-1-675379-1-0-0&#38;sref=https://www.macworld.com/feed" target="_blank">Smartfone Store</a></li></ul>



<p>See our separate round-up of the <a title="Best iPhone 11, 11 Pro and 11 Pro Max" href="https://www.macworld.com/article/673675/best-deals-on-iphone-11-and-iphone-11-pro.html">best iPhone 11 deals</a>, and for the best Apple deals 2021 see our <a title="Best Apple Deals 2020" href="https://www.macworld.co.uk/best-deals/">dedicated deals hub</a>.</p>


<div class="extendedBlock-wrapper block-coreImage undefined"><figure class="wp-block-image"><img src="https://images.macworld.co.uk/cmsdata/features/3796680/iphone_12_mini_design_thumb.png" alt="iPhone 12" loading="lazy"></figure></div>



<h2>About the iPhone 12 range</h2>



<p>Apple launched the iPhone 12 range flagship phones at its ‘Hi, Speed’ Special event on October 13, 2020: a fitting title, given these were the first iPhones to feature 5G connectivity, the A14 Bionic processor and Neural Engine, which also appeared in the iPad Air 4 for advanced image processing.</p>



<p>While we’ve come to expect iPhones in three sizes, Apple introduced four models with the 12 range: the <a title="iPhone 12 review" href="https://www.macworld.com/article/668051/iphone-12-review-2.html">iPhone 12</a>, <a title="iPhone 12 Pro review" href="https://www.macworld.com/article/668053/iphone-12-pro-review.html">iPhone 12 Pro</a>, <a title="iPhone 12 Max Review" href="https://www.macworld.com/article/668065/iphone-12-pro-max-review-2.html">12 Pro Max</a>, and a smaller iPhone 12 mini–again, all with 5G support.</p>



<p>The iPhone 12 and 12 mini feature a Ceramic Shield front, glass back, and an aluminum frame, while the top-tier Pro and Pro Max add a textured matte glass on the back and a stainless steel band to the mix.</p>



<p>Design aside, the Pro and Pro Max also feature an extra telephoto lens on the back, along with advanced photo and video capabilities, like AppleRAW support and recording and editing video in Dolby Vision. For everything there is to know about the new iPhone 12 range see this <a title="New iPhone 12 release date, price &#38; specs" href="https://www.macworld.com/article/673753/new-iphone-12-release-date-price-specs.html">handy explainer</a>.</p>

<category>iPhone</category></div]]></description>
										<content:encoded><![CDATA[<p><a rel="nofollow" href="https://www.macworld.com/">Macworld</a></p>
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<section class="wp-block-bigbite-multi-title">
<div class="container"></div>
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<p>If you&rsquo;re looking to buy an iPhone 12 (or 12 mini, 12 Pro, or 12 Pro Max), now is a great time to hunt for deals. Retailers want to get rid of old stock, and there are great deals on the iPhone 12 range, whether you want to buy SIM-free or on contract. There are some great discounts on refurbished models too.</p>
<p>In this article we look at every major retailer and contract provider to find the best deals for the iPhone 12, 12 mini, 12 Pro and 12 Pro Max. In a separate article we round up the <a href="https://www.macworld.com/article/672801/best-iphone-deals.html">best iPhone deals</a> overall; we also look at the <a href="https://www.macworld.com/article/541154/apple-deals.html">best Apple deals</a> in an even broader article.</p>
<p>Find out how the <a href="https://www.macworld.com/article/538617/iphone-12-vs-iphone-13-mini-design-display-camera-specs.html">iPhone 12 compares to the iPhone 13 mini</a>, both of which start at the same price of $599/&pound;649.</p>
<h2 id="iphone-12-range-prices">iPhone 12 range prices</h2>
<p>The 12-series iPhones were launched in fall 2020, but since then we&rsquo;ve seen some significant changes to the range in terms of price and availability.</p>
<p>When Apple released the iPhone 13 in September 2021, Apple discontinued the iPhone 12 Pro and 12 Pro Max and dropped the price of the iPhone 12 and 12 mini. The following year, when the company brought out the 14-series handsets, the iPhone 12 mini was discontinued too, while the iPhone 12 got another price cut.</p>
<p>Here are the entry-level prices for each model (with the minimum storage allocation). We offer more detailed pricing information in the section for each model.</p>
<figure class="wp-block-table legacyTable">
<table>
<tbody>
<tr>
<td>&nbsp;</td>
<td><strong>Launch price</strong></td>
<td><strong>Fall 2021 price</strong></td>
<td><strong>Current price</strong></td>
</tr>
<tr>
<td>iPhone 12 mini</td>
<td>From $699/&pound;699</td>
<td>From $599/&pound;579</td>
<td>Discontinued</td>
</tr>
<tr>
<td>iPhone 12</td>
<td>From $799/&pound;799</td>
<td>From $699/&pound;679</td>
<td><a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.apple.com/shop/buy-iphone/iphone-12&amp;xcust=1-1-675379-1-0-0&amp;sref=https://www.macworld.com/feed"  rel="nofollow">From $599/&pound;649</a></td>
</tr>
<tr>
<td>iPhone 12 Pro</td>
<td>From $999/&pound;999</td>
<td>Discontinued</td>
<td>Discontinued</td>
</tr>
<tr>
<td>iPhone 12 Pro Max</td>
<td>From $1,099/&pound;1,099</td>
<td>Discontinued</td>
<td>Discontinued</td>
</tr>
</tbody>
</table>
</figure>
<p>While the 12 mini, 12 Pro and 12 Pro Max are no longer available from Apple, they can be found (usually at a hefty discount) from other retailers, which are trying to get rid of stock to make room for the new models. Check the price-comparison tables below to find the lowest price.</p>
<h2 class="toc" id="best-iphone-12-mini-deals">Best iPhone 12 mini deals</h2>
<div class="extendedBlock-wrapper block-coreImage undefined">
<figure class="wp-block-image"><img decoding="async" src="https://images.macworld.co.uk/cmsdata/features/3796680/apple_iphone_12_mini_review_thumb.jpg" alt="Apple iPhone 12 mini" loading="lazy" /></figure>
</div>
<h3 id="how-much-does-the-iphone-12-mini-cost">How much does the iPhone 12 mini cost?</h3>
<p>The smallest of the iPhone 12 range, the iPhone 12 mini features a 5.4-inch screen, which is only slightly larger than the <a title="Best iPhone SE deals" href="https://www.macworld.com/article/674015/best-iphone-se-deals.html">iPhone SE (2022)</a>. Apple stopped selling it following the launch of the iPhone 14, but we can look at past prices to get an idea of what&rsquo;s reasonable to pay now.</p>
<p>Here are the original launch prices, from fall 2020:</p>
<ul>
<li>64GB: $699 / &pound;699 / AU$1,199</li>
<li>128GB: $749 / &pound;749 / AU$1,279</li>
<li>256GB: $849 / &pound;849 / AU$1,449</li>
</ul>
<p>And here are the reduced prices, from fall 2021:</p>
<ul>
<li>64GB: $599 / &pound;579 / AU$999</li>
<li>128GB: $649 / &pound;629 / AU$1,079</li>
<li>256GB: $749 / &pound;729 / AU$1,249</li>
</ul>
<p>In other words, it would be reasonable to assume that Apple would have knocked off another $100 or so in 2022, just as it did for the standard iPhone 12, discussed below.</p>
<h3 id="best-iphone-12-mini-sim-free-deals">Best iPhone 12 mini SIM-free deals</h3>
<p>You can keep up with the latest SIM-free prices across a wide range of retailers using our automated price-comparison table below. If the table isn&rsquo;t showing, that means there are no available supplies in your region, and you&rsquo;ll need to consider an alternative.</p>
<div class="wp-block-price-comparison price-comparison ">
<div class="price-comparison__record price-comparison__record--header">
<div>
					<span>Retailer</span>
				</div>
<div class="price-comparison__price">
					<span>Price</span>
				</div>
</p></div>
<div class="price-comparison__record">
<div class="price-comparison__image">
																	<img decoding="async" src="https://www.macworld.com/wp-content/themes/idg-base-theme/dist/static/img/amazon-logo.svg" alt="Amazon" loading="lazy" />
															</div>
<div class="price-comparison__price">
								<span>$615.56</span>
							</div>
<div>
								<a class="price-comparison__view-button" href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.amazon.com/dp/B08L5NH3YR?tag=macworld05-20&amp;linkCode=ogi&amp;th=1&amp;psc=1&amp;xcust=1-1-675379-4-663607-9934&amp;sref=https://www.macworld.com/feed" data-vars-product-name="iPhone 12 mini" data-vars-product-id="663607" data-vars-category="iPhone" data-vars-manufacturer-id="9934" data-vars-manufacturer="Apple" data-vars-vendor="" data-vars-po="" data-product="663607" data-vars-link-position-id="000" data-vars-link-position="Price Comparison Body" data-vars-outbound-link="https://www.amazon.com/dp/B08L5NH3YR?tag=macworld05-20&amp;linkCode=ogi&amp;th=1&amp;psc=1"  rel="nofollow">View Deal</a>							</div>
</p></div>
<div class="price-comparison__record price-comparison__record--footer">
					<span class="price-comparison__footer-text"><br />
													Price comparison from over 24,000 stores worldwide												</span>
									</div>
</p></div>
<h3 id="best-iphone-12-mini-contract-deals">Best iPhone 12 mini contract deals</h3>
<p>Here are the U.S. providers to check for iPhone 12 mini contracts.</p>
<ul>
<li><a title="AT&amp;T iPhone 12 Pro Max" rel="nofollow" href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.att.com/buy/phones/apple-iphone-12-mini-64gb-blue.html&amp;xcust=1-1-675379-1-0-0&amp;sref=https://www.macworld.com/feed" >AT&amp;T</a></li>
<li><a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.t-mobile.com/cell-phone/apple-iphone-12-mini&amp;xcust=1-1-675379-1-0-0&amp;sref=https://www.macworld.com/feed"  rel="nofollow">T-Mobile</a></li>
<li><a title="Verizon" rel="nofollow" href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.verizon.com/smartphones/apple-iphone-12-mini/&amp;xcust=1-1-675379-1-0-0&amp;sref=https://www.macworld.com/feed" >Verizon</a></li>
</ul>
<p>U.K. readers should try the following:</p>
<ul>
<li><a title="Affordable Mobiles iPhone 12 mini" rel="nofollow" href="https://www.awin1.com/cread.php?awinmid=380&amp;awinaffid=531979&amp;clickref=1-1-675379-1-0-0&amp;ued=https://www.affordablemobiles.co.uk/apple/iphone-12-mini-deals?contracts=1" >Affordable Mobiles</a></li>
<li><a title="Carphone Warehouse iPhone 12 Mini" rel="nofollow" href="https://www.awin1.com/cread.php?awinmid=2264&amp;awinaffid=254429&amp;clickref=1-1-675379-1-0-0&amp;ued=https://www.carphonewarehouse.com/mobiles/pay-monthly-tariff.html#!/sort/relevance/model/APPIPH12MINI64WHI" >Carphone Warehouse</a></li>
<li><a title="EE iPhone 12 Mini" rel="nofollow" href="https://www.awin1.com/cread.php?awinmid=31423&amp;awinaffid=531979&amp;clickref=1-1-675379-1-0-0&amp;ued=https://shop.ee.co.uk/mobile-phones/pay-monthly/iphone-12-mini-5g/details" >EE</a></li>
<li><a title="O2 iPhone 12 Mini" rel="nofollow" href="https://www.awin1.com/cread.php?awinmid=3235&amp;awinaffid=531979&amp;clickref=1-1-675379-1-0-0&amp;ued=https://www.o2.co.uk/shop/apple/iphone-12-mini-5g" >O2</a></li>
<li><a title="Sky iPhone 12 Mini" rel="nofollow" href="https://www.awin1.com/cread.php?awinmid=11005&amp;awinaffid=531979&amp;clickref=1-1-675379-1-0-0&amp;ued=https://www.sky.com/shop/mobile/phones/apple/apple-iphone-12-mini" >Sky Mobile</a></li>
<li><a title="Apple iPhone 12 Mini" rel="nofollow" href="https://www.awin1.com/cread.php?awinmid=10210&amp;awinaffid=531979&amp;clickref=1-1-675379-1-0-0&amp;ued=https://www.three.co.uk/iphone/iphone-12-mini" >Three</a></li>
<li><a style="font-size: 1.05em" title="Apple iPhone 12 Mini" rel="nofollow" href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.virginmedia.com/mobile/pay-monthly/apple/iphone-12-mini-and-airpods/&amp;xcust=1-1-675379-1-0-0&amp;sref=https://www.macworld.com/feed" >Virgin Mobile</a></li>
<li><a title="Vodafone iPhone 12 Mini" rel="nofollow" href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.vodafone.co.uk/mobile/phones/pay-monthly-contracts/apple/iphone-12-mini&amp;xcust=1-1-675379-1-0-0&amp;sref=https://www.macworld.com/feed" >Vodafone</a></li>
</ul>
<h2 class="toc" id="best-iphone-12-deals">Best iPhone 12 deals</h2>
<div class="extendedBlock-wrapper block-coreImage undefined">
<figure class="wp-block-image"><img decoding="async" src="https://images.macworld.co.uk/cmsdata/features/3796680/apple_iphone_12_review_38_thumb.jpg" alt="Apple iPhone 12" loading="lazy" /></figure>
</div>
<h3 id="how-much-does-the-iphone-12-cost">How much does the iPhone 12 cost?</h3>
<p>The standard iPhone offers a 6.1-inch display and is available in white, black, blue, green, <a title="Where to buy the purple iPhone 12 and 12 mini" href="https://www.macworld.com/article/676761/where-to-buy-the-purple-iphone-12-and-12-mini.html">purple</a> and Product(Red). With the launch of the iPhone 13 range, Apple slashed &pound;120/$100 off the iPhone 12&rsquo;s price, and the price dropped again in 2022 when the iPhone 14 came out. This is what it costs right now if you buy direct from <a rel="nofollow" href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.apple.com/shop/buy-iphone/iphone-12&amp;xcust=1-1-675379-1-0-0&amp;sref=https://www.macworld.com/feed" >Apple</a>:</p>
<ul>
<li>64GB: $599 / &pound;649 / AU$1,049 (Was $829 / &pound;799 / AU$1,349 at launch)</li>
<li>128GB: $649 / &pound;699 / AU$1,129 (Was $879 / &pound;849 / AU$1,429 at launch)</li>
<li>256GB: $749 / &pound;809 / AU$1,299 (Was $979 / &pound;949 / AU$1,599 launch)</li>
</ul>
<h3 id="best-iphone-12-sim-free-deals">Best iPhone 12 SIM-free deals</h3>
<p>You can browse the latest prices in our automated table below.</p>
<div class="wp-block-price-comparison price-comparison ">
<div class="price-comparison__record price-comparison__record--header">
<div>
					<span>Retailer</span>
				</div>
<div class="price-comparison__price">
					<span>Price</span>
				</div>
</p></div>
<div class="price-comparison__record">
<div class="price-comparison__image">
																	<img decoding="async" src="https://www.macworld.com/wp-content/themes/idg-base-theme/dist/static/img/apple-logo.svg" alt="Apple" loading="lazy" />
															</div>
<div class="price-comparison__price">
								<span>$629.00</span>
							</div>
<div>
								<a class="price-comparison__view-button" href="https://apple.sjv.io/c/321564/473657/7613?prodsku=MGH63LL%2FA%2Bunlocked&amp;u=https%3A%2F%2Fwww.apple.com%2Fus%2Fshop%2Fgo%2Fproduct%2FMGH63%3Fcppart%3DUNLOCKED&amp;intsrc=CATF_3652&amp;subid1=1-1-675379-4-663599-9934" data-vars-product-name="Apple iPhone 12" data-vars-product-id="663599" data-vars-category="iPhone" data-vars-manufacturer-id="9934" data-vars-manufacturer="Apple" data-vars-vendor="" data-vars-po="" data-product="663599" data-vars-link-position-id="000" data-vars-link-position="Price Comparison Body" data-vars-outbound-link="https://apple.sjv.io/c/321564/473657/7613?prodsku=MGH63LL%2FA%2Bunlocked&amp;u=https%3A%2F%2Fwww.apple.com%2Fus%2Fshop%2Fgo%2Fproduct%2FMGH63%3Fcppart%3DUNLOCKED&amp;intsrc=CATF_3652"  rel="nofollow">View Deal</a>							</div>
</p></div>
<div class="price-comparison__record price-comparison__record--footer">
					<span class="price-comparison__footer-text"><br />
													Price comparison from over 24,000 stores worldwide												</span>
									</div>
</p></div>
<h3 id="where-you-can-buy-the-iphone-12">Where you can buy the iPhone 12</h3>
<p>Here are the main retailers to check when shopping around for the best price on an iPhone 12:</p>
<ul>
<li><a rel="nofollow" href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.amazon.com/Apple-iPhone-12-64GB-Blue/dp/B08PNM1LNZ/&amp;xcust=1-1-675379-1-0-0&amp;sref=https://www.macworld.com/feed" >Amazon</a> (renewed)</li>
<li><a title="Best Buy: iPhone 12" rel="nofollow" href="https://shop-links.co/link/?url=https%3A%2F%2Fwww.bestbuy.com%2Fsite%2Fapple-iphone-12-5g-64gb-black-verizon%2F6009897.p%3FskuId%3D6009897&amp;publisher_slug=macworld&amp;exclusive=1&amp;article_name=macworld&amp;article_url=https%3A%2F%2Fwww.macworld.com%2Ffeed&amp;u1=1-1-675379-1-0-0" >Best Buy</a></li>
<li><a title="Walmart" rel="nofollow" href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.walmart.com/ip/Verizon-iPhone-12-64GB-Black/768996075&amp;xcust=1-1-675379-1-0-0&amp;sref=https://www.macworld.com/feed" >Walmart</a></li>
<li><a title="Target: iPhone 12" rel="nofollow" href="https://shop-links.co/link/?url=https%3A%2F%2Fwww.target.com%2Fp%2Fapple-iphone-12%2F-%2FA-81641622%2F&amp;publisher_slug=macworld&amp;exclusive=1&amp;article_name=macworld&amp;article_url=https%3A%2F%2Fwww.macworld.com%2Ffeed&amp;u1=1-1-675379-1-0-0" >Target</a></li>
</ul>
<p>U.K. readers should try the following:</p>
<ul>
<li><a title="Amazon: iPhone 12" rel="nofollow" href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.amazon.co.uk/New-Apple-iPhone-12-256GB/dp/B08L5Q35WQ/&amp;xcust=1-1-675379-1-0-0&amp;sref=https://www.macworld.com/feed" >Amazon</a></li>
<li><a title="AO iPhone 12 &pound;25 off" rel="nofollow" href="https://www.awin1.com/cread.php?awinmid=19526&amp;awinaffid=531979&amp;clickref=1-1-675379-1-0-0&amp;ued=https://ao.com/l/mobile_phones-apple-iphone_12/1-6-7/304-305/?cmredirectionvalue=iphone%2012" >AO</a></li>
<li><a title="Argos" rel="nofollow" href="https://www.kqzyfj.com/click-100470607-14023759?sid=1-1-675379-1-0-0&amp;url=https://www.argos.co.uk/product/8469959" >Argos</a></li>
<li><a title="Carphone Warehouse: iPhone 12" rel="nofollow" href="https://www.awin1.com/cread.php?awinmid=2264&amp;awinaffid=254429&amp;clickref=1-1-675379-1-0-0&amp;ued=https://www.carphonewarehouse.com/apple/iphone-12.html" >Carphone Warehouse</a></li>
<li><a title="Currys PC World iPhone 12" rel="nofollow" href="https://www.awin1.com/cread.php?awinmid=1599&amp;awinaffid=531979&amp;clickref=1-1-675379-1-0-0&amp;ued=https://www.currys.co.uk/gbuk/apple-iphone-12/mobile-phones-and-accessories/mobile-phones/362_3412_32041_267_ba00011553-bv00313921/xx-criteria.html" >Currys PC World</a></li>
<li><a title="John Lewis: iPhone 12" rel="nofollow" href="https://john-lewis-and-partners.pxf.io/c/321564/871855/12148?subId1=1-1-675379-1-0-0&amp;u=https://www.johnlewis.com/apple-iphone-12-ios-6-1-inch-5g-sim-free-64gb/black/p5178118&amp;partnerpropertyid=322173" >John Lewis</a></li>
<li><a title="iPhone 12" rel="nofollow" href="https://clk.tradedoubler.com/click?p=277729&amp;a=1538920&amp;epi=1-1-675379-1-0-0&amp;url=https://www.krcs.co.uk/iphone/iphone-12" >KRCS</a></li>
<li><a title="Laptops Direct iPhone 12" rel="nofollow" href="https://track.webgains.com/click.html?wgcampaignid=221449&amp;wgprogramid=272145&amp;clickref=1-1-675379-1-0-0&amp;wgtarget=https://www.laptopsdirect.co.uk/apple-iphone-12-productred-6.1-64gb-5g-unlocked-sim-free-mgj73b-a/version.asp" >Laptops Direct</a></li>
<li><a title="Very iPhone 12 in stock" rel="nofollow" href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.very.co.uk/apple-iphone-12-128gb-blue/1600517838.prd&amp;xcust=1-1-675379-1-0-0&amp;sref=https://www.macworld.com/feed" >Very</a></li>
</ul>
<h3 id="best-iphone-12-contract-deals">Best iPhone 12 contract deals</h3>
<p>Here are the U.S. contract providers to consider:</p>
<ul>
<li><a title="AT&amp;T: iPhone 12" rel="nofollow" href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.att.com/buy/phones/apple-iphone-12-64gb-blue.html&amp;xcust=1-1-675379-1-0-0&amp;sref=https://www.macworld.com/feed" >AT&amp;T</a></li>
<li><a title="T-Mobile - iPhone 12" rel="nofollow" href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.t-mobile.com/&amp;xcust=1-1-675379-1-0-0&amp;sref=https://www.macworld.com/feed" >T-Mobile</a></li>
<li><a title="Verizon: iPhone 12" rel="nofollow" href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.verizon.com/smartphones/apple-iphone-12/&amp;xcust=1-1-675379-1-0-0&amp;sref=https://www.macworld.com/feed" >Verizon</a></li>
</ul>
<p>U.K. readers can browse the best contract deals using the table below:</p>
<p>			<script>
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					var moreFiltersColor 	= '#F29809';
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<p>			var phoneBlockThemeVar = {
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							mainFiltersBorderColor: boxOutlineColor,
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<p>			var tdsPcInpageConfig = tdsPcInpageConfig || {}
			tdsPcInpageConfig["widget"] = {
				elementId: "tds-widget",
				portal: "ukTelecom",
				token: "6fb1fec4-fa7e-4833-a3bf-5e093a83c56d",
				widget: "inDepth_default_proposition",
				language: "enUk",
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				limits: {
					phoneId: [1933,1932,1934]
				}
			}
		</script></p>
<div id="tds-widget"></div>
<p>But if you&rsquo;re interested in doing your own research, you can try the following providers:</p>
<ul>
<li><a title="iPhone 12 deals contract" rel="nofollow" href="https://www.awin1.com/cread.php?awinmid=2264&amp;awinaffid=254429&amp;clickref=1-1-675379-1-0-0&amp;ued=https://www.carphonewarehouse.com/apple/iphone-12.html" >Carphone Warehouse</a></li>
<li><a title="EE" rel="nofollow" href="https://www.awin1.com/cread.php?awinmid=31423&amp;awinaffid=531979&amp;clickref=1-1-675379-1-0-0&amp;ued=https://shop.ee.co.uk/mobile-phones/pay-monthly/iphone-12-5g/details" >EE</a></li>
<li><a title="O2 iPhone 12" rel="nofollow" href="https://www.awin1.com/cread.php?awinmid=3235&amp;awinaffid=531979&amp;clickref=1-1-675379-1-0-0&amp;ued=https://www.o2.co.uk/shop/apple/iphone-12-5g" >O2</a></li>
<li><a title="Three" rel="nofollow" href="https://www.awin1.com/cread.php?awinmid=10210&amp;awinaffid=531979&amp;clickref=1-1-675379-1-0-0&amp;ued=https://www.three.co.uk/iphone/iphone-12/" >Three</a></li>
<li><a title="Sky Mobile" rel="nofollow" href="https://www.awin1.com/cread.php?awinmid=11005&amp;awinaffid=531979&amp;clickref=1-1-675379-1-0-0&amp;ued=https://www.sky.com/shop/mobile/phones/apple/apple-iphone-12" >Sky Mobile</a></li>
<li><a title="Virgin iPhone 12" rel="nofollow" href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.virginmedia.com/mobile/pay-monthly/apple/iphone-12-and-airpods/&amp;xcust=1-1-675379-1-0-0&amp;sref=https://www.macworld.com/feed" >Virgin</a></li>
<li><a title="Vodafone" rel="nofollow" href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.vodafone.co.uk/mobile/phones/pay-monthly-contracts/apple/iphone-12&amp;xcust=1-1-675379-1-0-0&amp;sref=https://www.macworld.com/feed" >Vodafone</a></li>
<li><a title="Voxi iPhone 12" rel="nofollow" href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.voxi.co.uk/phones/apple/iphone-12&amp;xcust=1-1-675379-1-0-0&amp;sref=https://www.macworld.com/feed" >Voxi</a></li>
</ul>
<h2 class="toc" id="best-iphone-12-pro-deals">Best iPhone 12 Pro deals</h2>
<div class="extendedBlock-wrapper block-coreImage undefined">
<figure class="wp-block-image"><img decoding="async" src="https://images.macworld.co.uk/cmsdata/features/3796680/apple_iphone_12_pro_review_33_thumb.jpg" alt="iPhone 12 Pro deals" loading="lazy" /></figure>
</div>
<h3 id="how-much-does-the-iphone-12-pro-cost">How much does the iPhone 12 Pro cost?</h3>
<p>The 12 Pro features a 6.1-inch screen like the standard iPhone 12 but has a much brighter display and a third (telephoto) lens on the back. The Pro and Pro Max are available in Graphite, Silver, Gold and Pacific Blue.</p>
<p>Apple discontinued the 12 Pro and Pro Max when it launched the iPhone 13, but you can still find it from other retailers. We&rsquo;ve listed Apple&rsquo;s original prices for the 12 Pro below:</p>
<ul>
<li>128GB: $999 / &pound;999 / AU$1,699</li>
<li>256GB: $1,099 / &pound;1,099 / AU$1,869</li>
<li>512GB: $1,299 / &pound;1,299 / AU$2,219</li>
</ul>
<p>These were the prices when the device was brand new (back in fall 2020), so you should be looking to spend considerably less if buying today.</p>
<div class="wp-block-price-comparison price-comparison ">
<div class="price-comparison__record price-comparison__record--header">
<div>
					<span>Retailer</span>
				</div>
<div class="price-comparison__price">
					<span>Price</span>
				</div>
</p></div>
<div class="price-comparison__record">
<div class="price-comparison__image">
																	<img decoding="async" src="https://www.macworld.com/wp-content/themes/idg-base-theme/dist/static/img/amazon-logo.svg" alt="Amazon" loading="lazy" />
															</div>
<div class="price-comparison__price">
								<span>$836.11</span>
							</div>
<div>
								<a class="price-comparison__view-button" href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.amazon.com/dp/B08L5PTDTK?tag=macworld05-20&amp;linkCode=ogi&amp;th=1&amp;psc=1&amp;xcust=1-1-675379-4-663600-9934&amp;sref=https://www.macworld.com/feed" data-vars-product-name="iPhone 12 Pro" data-vars-product-id="663600" data-vars-category="iPhone" data-vars-manufacturer-id="9934" data-vars-manufacturer="Apple" data-vars-vendor="" data-vars-po="" data-product="663600" data-vars-link-position-id="000" data-vars-link-position="Price Comparison Body" data-vars-outbound-link="https://www.amazon.com/dp/B08L5PTDTK?tag=macworld05-20&amp;linkCode=ogi&amp;th=1&amp;psc=1"  rel="nofollow">View Deal</a>							</div>
</p></div>
<div class="price-comparison__record price-comparison__record--footer">
					<span class="price-comparison__footer-text"><br />
													Price comparison from over 24,000 stores worldwide												</span>
									</div>
</p></div>
<h3 id="best-iphone-12-pro-sim-free-deals">Best iPhone 12 Pro SIM-free deals</h3>
<p>While you can no longer buy the iPhone 12 Pro directly from Apple, there are other retailers that still carry it. Check the following sellers if you&rsquo;ve got time:</p>
<ul>
<li><a title="Amazon US: iPhone 12 Pro" rel="nofollow" href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.amazon.com/dp/B08L5NL1B9/&amp;xcust=1-1-675379-1-0-0&amp;sref=https://www.macworld.com/feed" >Amazon</a></li>
<li><a title="Best Buy: iPhone 12 Pro" rel="nofollow" href="https://shop-links.co/link/?url=https%3A%2F%2Fwww.bestbuy.com%2Fsite%2Fiphone%2Fiphone-12-pro-shop-by-carrier%2Fpcmcat1602689904213.c&amp;publisher_slug=macworld&amp;exclusive=1&amp;article_name=macworld&amp;article_url=https%3A%2F%2Fwww.macworld.com%2Ffeed&amp;u1=1-1-675379-1-0-0" >Best Buy</a></li>
<li><a title="Walmart" rel="nofollow" href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.walmart.com/ip/AT-T-iPhone-12-Pro-128GB-Graphite/906501551&amp;xcust=1-1-675379-1-0-0&amp;sref=https://www.macworld.com/feed" >Walmart</a></li>
<li><a title="Target: iPhone 12" rel="nofollow" href="https://shop-links.co/link/?url=https%3A%2F%2Fwww.target.com%2Fp%2Fapple-iphone-12-pro%2F-%2FA-81641598&amp;publisher_slug=macworld&amp;exclusive=1&amp;article_name=macworld&amp;article_url=https%3A%2F%2Fwww.macworld.com%2Ffeed&amp;u1=1-1-675379-1-0-0" >Target</a></li>
</ul>
<p>U.K. readers should try the following:</p>
<ul>
<li><a title="Amazon: iPhone 12 Pro" rel="nofollow" href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.amazon.co.uk/dp/B08L5N8LGV&amp;xcust=1-1-675379-1-0-0&amp;sref=https://www.macworld.com/feed" >Amazon</a></li>
<li><a title="Argos" rel="nofollow" href="https://www.kqzyfj.com/click-100470607-14023759?sid=1-1-675379-1-0-0&amp;url=https://www.argos.co.uk/product/8480653" >Argos</a></li>
<li><a title="Currys PC World iPhone 12" rel="nofollow" href="https://www.awin1.com/cread.php?awinmid=1599&amp;awinaffid=531979&amp;clickref=1-1-675379-1-0-0&amp;ued=https://www.currys.co.uk/gbuk/apple-iphone-12-pro/mobile-phones-and-accessories/mobile-phones/362_3412_32041_267_ba00011553-bv00313922/xx-criteria.html" >Currys PC World</a></li>
<li><a title="John Lewis: iPhone 12" rel="nofollow" href="https://john-lewis-and-partners.pxf.io/c/321564/871855/12148?subId1=1-1-675379-1-0-0&amp;u=https://www.johnlewis.com/apple-iphone-12-pro-ios-6-1-inch-5g-sim-free-512gb/graphite/p5178111&amp;partnerpropertyid=322173" >John Lewis</a></li>
<li><a title="Laptops Direct Apple iPhone 12 Pro" rel="nofollow" href="https://track.webgains.com/click.html?wgcampaignid=221449&amp;wgprogramid=272145&amp;clickref=1-1-675379-1-0-0&amp;wgtarget=https://www.laptopsdirect.co.uk/apple-iphone-12-pro-silver-6.1-512gb-5g-unlocked-sim-free-mgmv3b-a/version.asp" >Laptops Direct</a></li>
<li><a title="Carphone Warehouse: iPhone 12 Pro" rel="nofollow" href="https://www.awin1.com/cread.php?awinmid=2264&amp;awinaffid=254429&amp;clickref=1-1-675379-1-0-0&amp;ued=https://www.carphonewarehouse.com/apple/iphone-12-pro.html" >Carphone Warehouse</a></li>
</ul>
<p>The automated price table below will show the best offers currently available, but stock shortages may mean it comes up empty (or doesn&rsquo;t appear at all). In this case consider a refurbished model, which will also be cheaper. Try <a rel="nofollow" href="https://www.awin1.com/cread.php?awinmid=8053&amp;awinaffid=531979&amp;clickref=1-1-675379-1-0-0&amp;ued=https://www.decluttr.com/us/store/category/cell-phones/?keyword=iphone%2012%20pro" >Decluttr</a> in the U.S., or <a rel="nofollow" href="https://www.awin1.com/cread.php?awinmid=5792&amp;awinaffid=531979&amp;clickref=1-1-675379-1-0-0&amp;ued=https://www.musicmagpie.co.uk/store/category/mobile-phones/?keyword=apple%20iphone%2012%20pro" >musicMagpie</a> in the U.K.</p>
<div class="wp-block-price-comparison price-comparison ">
<div class="price-comparison__record price-comparison__record--header">
<div>
					<span>Retailer</span>
				</div>
<div class="price-comparison__price">
					<span>Price</span>
				</div>
</p></div>
<div class="price-comparison__record">
<div class="price-comparison__image">
																	<img decoding="async" src="https://www.macworld.com/wp-content/themes/idg-base-theme/dist/static/img/amazon-logo.svg" alt="Amazon" loading="lazy" />
															</div>
<div class="price-comparison__price">
								<span>$836.11</span>
							</div>
<div>
								<a class="price-comparison__view-button" href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.amazon.com/dp/B08L5PTDTK?tag=macworld05-20&amp;linkCode=ogi&amp;th=1&amp;psc=1&amp;xcust=1-1-675379-4-663600-9934&amp;sref=https://www.macworld.com/feed" data-vars-product-name="iPhone 12 Pro" data-vars-product-id="663600" data-vars-category="iPhone" data-vars-manufacturer-id="9934" data-vars-manufacturer="Apple" data-vars-vendor="" data-vars-po="" data-product="663600" data-vars-link-position-id="000" data-vars-link-position="Price Comparison Body" data-vars-outbound-link="https://www.amazon.com/dp/B08L5PTDTK?tag=macworld05-20&amp;linkCode=ogi&amp;th=1&amp;psc=1"  rel="nofollow">View Deal</a>							</div>
</p></div>
<div class="price-comparison__record price-comparison__record--footer">
					<span class="price-comparison__footer-text"><br />
													Price comparison from over 24,000 stores worldwide												</span>
									</div>
</p></div>
<h3 id="best-iphone-12-pro-contract-deals">Best iPhone 12 Pro contract deals</h3>
<p>The following networks may still have the iPhone 12 Pro available on contract, but be prepared for disappointment at this stage.</p>
<ul>
<li><a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.att.com/buy/phones/apple-iphone-12-pro-128gb-pacific-blue.html&amp;xcust=1-1-675379-1-0-0&amp;sref=https://www.macworld.com/feed"  rel="nofollow">AT&amp;T</a></li>
<li><a title="T-Mobile - iPhone 12" rel="nofollow" href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.t-mobile.com/&amp;xcust=1-1-675379-1-0-0&amp;sref=https://www.macworld.com/feed" >T-Mobile</a></li>
<li><a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.verizon.com/&amp;xcust=1-1-675379-1-0-0&amp;sref=https://www.macworld.com/feed"  rel="nofollow">Verizon</a></li>
</ul>
<p>U.K. readers should try the following:</p>
<ul>
<li><a title="Carphone Warehouse iPhone 12 Pro" rel="nofollow" href="https://www.awin1.com/cread.php?awinmid=2264&amp;awinaffid=254429&amp;clickref=1-1-675379-1-0-0&amp;ued=https://www.carphonewarehouse.com/mobiles/pay-monthly-tariff.html#!/sort/relevance/model/APPIPH12PRO256GRA" >Carphone Warehouse</a></li>
<li><a rel="nofollow" href="https://www.awin1.com/cread.php?awinmid=31423&amp;awinaffid=531979&amp;clickref=1-1-675379-1-0-0&amp;ued=https://ee.co.uk/" >EE</a></li>
<li><a title="O2 iPhone 12 Pro" rel="nofollow" href="https://www.awin1.com/cread.php?awinmid=3235&amp;awinaffid=531979&amp;clickref=1-1-675379-1-0-0&amp;ued=https://www.o2.co.uk/shop/apple/iphone-12-pro-5g" >O2</a></li>
<li><a title="Sky Mobile" rel="nofollow" href="https://www.awin1.com/cread.php?awinmid=11005&amp;awinaffid=531979&amp;clickref=1-1-675379-1-0-0&amp;ued=https://www.sky.com/shop/mobile/phones/apple/apple-iphone-12-pro" >Sky Mobile</a></li>
<li><a title="Voxi iPhone 12" rel="nofollow" href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.voxi.co.uk/phones/apple/iphone-12-pro&amp;xcust=1-1-675379-1-0-0&amp;sref=https://www.macworld.com/feed" >Voxi</a></li>
</ul>
<h2 class="toc" id="best-iphone-12-pro-max-deals">Best iPhone 12 Pro Max deals</h2>
<div class="extendedBlock-wrapper block-coreImage undefined">
<figure class="wp-block-image"><img decoding="async" src="https://images.macworld.co.uk/cmsdata/features/3796680/apple_iphone_12_max_review_4_thumb.jpg" alt="iPhone 12 Pro Max deals" loading="lazy" /></figure>
</div>
<h3 id="how-much-does-the-iphone-12-pro-max-cost">How much does the iPhone 12 Pro Max cost?</h3>
<p>It&rsquo;s been discontinued now, but here&rsquo;s how much the iPhone 12 Pro Max cost at launch:</p>
<ul>
<li>128GB: $1,099 / &pound;1,099 / AU$1,849</li>
<li>256GB: $1,199 / &pound;1,199 / AU$2,019</li>
<li>512GB: $1,399 / &pound;1,399 / AU$2,369</li>
</ul>
<p>It&rsquo;s very important to note that these were the prices when the devices were brand new. Based on what Apple did to the 12 and 12 mini prices in previous years, these would have dropped significantly if the company decided to keep the 12 Pro and 12 Pro Max on sale.</p>
<p>In other words, you should be looking to spend a lot less than the launch MSRPs if you buy today.</p>
<h3 id="best-iphone-12-pro-max-sim-free-deals">Best iPhone 12 Pro Max SIM-free deals</h3>
<p>You can compare prices from top retailers in our automated price table below. But stock is running low, and it may therefore come up empty or fail to appear.</p>
<p>Your best bet in fact, may be to buy a refurbished model, which will also be cheaper. Try <a rel="nofollow" href="https://www.awin1.com/cread.php?awinmid=8053&amp;awinaffid=531979&amp;clickref=1-1-675379-1-0-0&amp;ued=https://www.decluttr.com/us/store/category/cell-phones/?keyword=iphone%2012%20pro%20max" >Decluttr</a> in the U.S., or <a rel="nofollow" href="https://www.awin1.com/cread.php?awinmid=5792&amp;awinaffid=531979&amp;clickref=1-1-675379-1-0-0&amp;ued=https://www.musicmagpie.co.uk/store/category/mobile-phones/?keyword=apple%20iphone%2012%20pro%20max" >musicMagpie</a> in the U.K.</p>
<div class="wp-block-price-comparison price-comparison ">
<div class="price-comparison__record price-comparison__record--header">
<div>
					<span>Retailer</span>
				</div>
<div class="price-comparison__price">
					<span>Price</span>
				</div>
</p></div>
<div class="price-comparison__record">
<div class="price-comparison__image">
																	<img decoding="async" src="https://www.macworld.com/wp-content/themes/idg-base-theme/dist/static/img/amazon-logo.svg" alt="Amazon" loading="lazy" />
															</div>
<div class="price-comparison__price">
								<span>$729.00</span>
							</div>
<div>
								<a class="price-comparison__view-button" href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.amazon.com/dp/B08L5P1T76?tag=macworld05-20&amp;linkCode=ogi&amp;th=1&amp;psc=1&amp;xcust=1-1-675379-4-663738-9934&amp;sref=https://www.macworld.com/feed" data-vars-product-name="iPhone 12 Pro Max" data-vars-product-id="663738" data-vars-category="iPhone" data-vars-manufacturer-id="9934" data-vars-manufacturer="Apple" data-vars-vendor="" data-vars-po="" data-product="663738" data-vars-link-position-id="000" data-vars-link-position="Price Comparison Body" data-vars-outbound-link="https://www.amazon.com/dp/B08L5P1T76?tag=macworld05-20&amp;linkCode=ogi&amp;th=1&amp;psc=1"  rel="nofollow">View Deal</a>							</div>
</p></div>
<div class="price-comparison__record price-comparison__record--footer">
					<span class="price-comparison__footer-text"><br />
													Price comparison from over 24,000 stores worldwide												</span>
									</div>
</p></div>
<h3 id="best-iphone-12-pro-max-contract-deals">Best iPhone 12 Pro Max contract deals</h3>
<p>You may struggle to find the 12 Pro Max on contract now that it&rsquo;s been discontinued by Apple. The following networks are worth trying, however.</p>
<ul>
<li><a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.att.com/&amp;xcust=1-1-675379-1-0-0&amp;sref=https://www.macworld.com/feed"  rel="nofollow">AT&amp;T</a></li>
<li><a title="T-Mobile - iPhone 12" rel="nofollow" href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.t-mobile.com/&amp;xcust=1-1-675379-1-0-0&amp;sref=https://www.macworld.com/feed" >T-Mobile</a></li>
<li><a href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.verizon.com/&amp;xcust=1-1-675379-1-0-0&amp;sref=https://www.macworld.com/feed"  rel="nofollow">Verizon</a></li>
</ul>
<p>U.K. readers can try the following, but again, you may struggle to find a provider willing to offer the 12 Pro Max:</p>
<ul>
<li><a rel="nofollow" href="https://www.awin1.com/cread.php?awinmid=2264&amp;awinaffid=254429&amp;clickref=1-1-675379-1-0-0&amp;ued=https://www.carphonewarehouse.com/" >Carphone Warehouse</a></li>
<li><a rel="nofollow" href="https://www.awin1.com/cread.php?awinmid=31423&amp;awinaffid=531979&amp;clickref=1-1-675379-1-0-0&amp;ued=https://ee.co.uk/" >EE</a></li>
<li><a rel="nofollow" href="https://www.awin1.com/cread.php?awinmid=3235&amp;awinaffid=531979&amp;clickref=1-1-675379-1-0-0&amp;ued=https://www.o2.co.uk/shop/apple/iphone-12-pro-max-5g" >O2</a></li>
<li><a rel="nofollow" href="https://www.awin1.com/cread.php?awinmid=11005&amp;awinaffid=531979&amp;clickref=1-1-675379-1-0-0&amp;ued=https://www.sky.com/shop/mobile/phones/apple/apple-iphone-12-pro-max" >Sky Mobile</a></li>
<li><a rel="nofollow" href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.voxi.co.uk/phones/apple/iphone-12-pro-max&amp;xcust=1-1-675379-1-0-0&amp;sref=https://www.macworld.com/feed" >Voxi</a></li>
</ul>
<h2 id="where-to-get-iphone-12-cashback-deals">Where to get iPhone 12 cashback deals</h2>
<p>The following retailers offer phones on contract from various networks and may have different deals to those you&rsquo;ll find direct from the network. Many of these sites also offer cashback plans, if you want to save more in the long term.</p>
<ul>
<li><a title="Affordable Mobiles: iPhone 12" rel="nofollow" href="https://www.awin1.com/cread.php?awinmid=380&amp;awinaffid=531979&amp;clickref=1-1-675379-1-0-0&amp;ued=https://www.affordablemobiles.co.uk/apple/iphone-12-deals" >Affordable Mobiles</a></li>
<li><a title="Carphone Warehouse: iPhone 12" rel="nofollow" href="https://www.awin1.com/cread.php?awinmid=2264&amp;awinaffid=254429&amp;clickref=1-1-675379-1-0-0&amp;ued=https://www.carphonewarehouse.com/apple/announce-iphone-12.html" >Carphone Warehouse</a></li>
<li><a title="E2 Save" rel="nofollow" href="https://www.awin1.com/cread.php?awinmid=422&amp;awinaffid=531979&amp;clickref=1-1-675379-1-0-0&amp;ued=https://www.e2save.com/contract/apple/apple-iphone-12" >E2 Save</a></li>
<li><a title="Mobiles.co.uk" rel="nofollow" href="https://www.awin1.com/cread.php?awinmid=380&amp;awinaffid=531979&amp;clickref=1-1-675379-1-0-0&amp;ued=https://www.mobiles.co.uk/apple-iphone-12-pro" >Mobiles.co.uk</a></li>
<li><a title="Mobile Phones Direct" rel="nofollow" href="https://www.awin1.com/cread.php?awinmid=20659&amp;awinaffid=531979&amp;clickref=1-1-675379-1-0-0&amp;ued=https://www.mobilephonesdirect.co.uk/handset/apple/iphone-12" >Mobile Phones Direct</a></li>
<li><a title="Fonehouse: iPhone 12" rel="nofollow" href="https://www.awin1.com/cread.php?awinmid=6224&amp;awinaffid=531979&amp;clickref=1-1-675379-1-0-0&amp;ued=https://www.fonehouse.co.uk/mobile-phone-deals/iphone-12-5g" >Fonehouse</a></li>
</ul>
<h2 id="where-to-get-refurbished-iphone-12-deals">Where to get refurbished iPhone 12 deals</h2>
<p>If you haven&rsquo;t already, you may want to consider buying a refurbished iPhone 12 to save money (and the environment). Refurbished devices are thoroughly tested and repaired to work and look just like new. In some cases, you might see some signs of wear&ndash;such as scuffs or scratches&ndash;but most retailers will indicate the condition of the device before you buy it. Typically, you&rsquo;ll see A, B, and C grades, with A-grade devices showing no or very, <em>very</em> minimal signs of use and C-grade devices showing obvious signs of wear.</p>
<p>See our full guide to <a href="https://www.macworld.com/article/670952/how-to-buy-second-hand-refurbished-iphone.html">buying refurbished or second-hand iPhones</a> for more on device grades.</p>
<p>The first place to shop for a refurbished iPhone is on the <a title="Apple Refurbished Store" rel="nofollow" href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.apple.com/shop/refurbished/iphone&amp;xcust=1-1-675379-1-0-0&amp;sref=https://www.macworld.com/feed" >Apple Refurbished Store</a>. Here you&rsquo;re guaranteed that the device will be exactly like a new iPhone out of the box. Rest assured, the Apple Refurbished Store is where you can get the highest quality of refurbished iPhones.</p>
<p>You may also want to consider the following refurbished resellers, which are likely to offer lower prices:</p>
<ul>
<li><a rel="nofollow" href="https://www.awin1.com/cread.php?awinmid=8053&amp;awinaffid=531979&amp;clickref=1-1-675379-1-0-0&amp;ued=https://www.decluttr.com/" >Decluttr</a> (known as <a rel="nofollow" href="https://www.awin1.com/cread.php?awinmid=5792&amp;awinaffid=531979&amp;clickref=1-1-675379-1-0-0&amp;ued=https://www.musicmagpie.co.uk" >musicMagpie</a> in the U.K.)</li>
<li><a rel="nofollow" title="Envirophone" href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://shop.envirofone.com&amp;xcust=1-1-675379-1-0-0&amp;sref=https://www.macworld.com/feed" >Envirofone</a></li>
<li><a title="Reboxed iPhone 12" rel="nofollow" href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://reboxed.co/search?type=product&amp;q=iphone+12*&amp;xcust=1-1-675379-1-0-0&amp;sref=https://www.macworld.com/feed" >Reboxed</a></li>
<li><a title="4Gadgets" rel="nofollow" href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.4gadgets.co.uk&amp;xcust=1-1-675379-1-0-0&amp;sref=https://www.macworld.com/feed" >4Gadgets</a></li>
<li><a title="Smartfone Store" rel="nofollow" href="https://go.redirectingat.com/?id=111346X1569486&amp;url=https://www.smartfonestore.com&amp;xcust=1-1-675379-1-0-0&amp;sref=https://www.macworld.com/feed" >Smartfone Store</a></li>
</ul>
<p>See our separate round-up of the <a title="Best iPhone 11, 11 Pro and 11 Pro Max" href="https://www.macworld.com/article/673675/best-deals-on-iphone-11-and-iphone-11-pro.html">best iPhone 11 deals</a>, and for the best Apple deals 2021 see our <a title="Best Apple Deals 2020" href="https://www.macworld.co.uk/best-deals/">dedicated deals hub</a>.</p>
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<figure class="wp-block-image"><img decoding="async" src="https://images.macworld.co.uk/cmsdata/features/3796680/iphone_12_mini_design_thumb.png" alt="iPhone 12" loading="lazy" /></figure>
</div>
<h2 id="about-the-iphone-12-range">About the iPhone 12 range</h2>
<p>Apple launched the iPhone 12 range flagship phones at its &lsquo;Hi, Speed&rsquo; Special event on October 13, 2020: a fitting title, given these were the first iPhones to feature 5G connectivity, the A14 Bionic processor and Neural Engine, which also appeared in the iPad Air 4 for advanced image processing.</p>
<p>While we&rsquo;ve come to expect iPhones in three sizes, Apple introduced four models with the 12 range: the <a title="iPhone 12 review" href="https://www.macworld.com/article/668051/iphone-12-review-2.html">iPhone 12</a>, <a title="iPhone 12 Pro review" href="https://www.macworld.com/article/668053/iphone-12-pro-review.html">iPhone 12 Pro</a>, <a title="iPhone 12 Max Review" href="https://www.macworld.com/article/668065/iphone-12-pro-max-review-2.html">12 Pro Max</a>, and a smaller iPhone 12 mini&ndash;again, all with 5G support.</p>
<p>The iPhone 12 and 12 mini feature a Ceramic Shield front, glass back, and an aluminum frame, while the top-tier Pro and Pro Max add a textured matte glass on the back and a stainless steel band to the mix.</p>
<p>Design aside, the Pro and Pro Max also feature an extra telephoto lens on the back, along with advanced photo and video capabilities, like AppleRAW support and recording and editing video in Dolby Vision. For everything there is to know about the new iPhone 12 range see this <a title="New iPhone 12 release date, price &amp; specs" href="https://www.macworld.com/article/673753/new-iphone-12-release-date-price-specs.html">handy explainer</a>.</p>
<p><category>iPhone</category></body></div>
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