One of the best times of the year to get a good deal on a new Apple Watch is during Amazon’s Prime Day Sale and this year it is scheduled to take place from July 11 to 12.
During Prime Day 2023 we will be tracking the sales, so be sure to check this page often as the deals change all the time.
The Amazon Prime Sale is only open to Prime members, so you’ll need to sign in with an active membership to purchase one of the deals. Prime memberships cost $139 / £95 / AUD$59 annually, or $14.99 / £8.99 / AUD$6.99 on a monthly basis. New users can sign up for a 30-day free trial that can be canceled at any time during the trial window.
In the October 2022 Prime sale, we didn’t see many deals on the newest Apple Watches, but there were plenty to be had on the older models. This July we expect to see discounts on the entire range of Apple Watches – in fact, you can already save money as you will see if you look at the deals below.
Prime Day 2023: Best Apple Watch 8 deals
We are seeing the following discounts right now on Amazon:
Amazon U.S.:
Apple Watch Series 8 (41mm) GPS: $329 ($70 off, deal varies by color and style)
Apple Watch Series 8 (45mm) GPS: $359 ($70 off, deal varies by color and style)
Apple Watch Series 8 (41mm) GPS + Cellular: $429 ($70 off)
Apple Watch Series 8 (45mm) GPS + Cellular: $459 ($70 off)
Amazon U.K.:
Apple Watch Series 8 (41mm) GPS: £419 (full price)
Apple Watch Series 8 (45mm) GPS: £429 (£20 off)
Apple Watch Series 8 (41mm) GPS + Cellular: £509 (£20 off)
Apple Watch Series 8 (45mm) GPS + Cellular: £529 (£20 off)
Prime Day 2023: Best Apple Watch Ultra deals
Amazon U.S.:
Apple Watch Ultra: $779 ($20 off)
Amazon U.K.:
Apple Watch Ultra: £819 (£30 off)
Prime Day 2023: Best Apple Watch SE deals
The Apple Watch SE is the more affordable option, essentially a cross between an Apple Watch Series 4 and Series 6. Its display isn’t quite as large and doesn’t have the always-on feature, nor does it have the blood oxygen or ECG features. But it still does most of what people want an Apple Watch for, while saving you around $100.
In the U.S.:
Apple Watch SE (40mm) GPS: $239 ($89 off)
Apple Watch SE (44mm) GPS: $269 ($90 off)
Apple Watch SE (40mm) GPS + Cellular: $299 (full price)
Apple Watch SE (44mm) GPS + Cellular: $329 (full price)
Amazon U.K.:
Apple Watch SE (40mm) GPS: £249 (£10 off)
Apple Watch SE (44mm) GPS: £289 (£10 off)
Apple Watch SE (40mm) GPS + Cellular: £319 (full price)
Apple Watch SE (44mm) GPS + Cellular: £349 (full price)
Prime Day 2023: Best discontinued Apple Watch deals
Amazon U.S.:
Amazon U.K.:
- Apple Watch Series 7 (41mm) GPS, Midnight: £333 (£35 off)
- Apple Watch Series 7 (45mm) GPS, Midnight or blue: £339 (£60 off)
- Apple Watch Series 7 (41mm) GPS + Cellular, green: £349 (£120 off)
- Apple Watch Series 7 (45mm) GPS + Cellular, blue: £395.01 (£170 off)
- Apple Watch SE (44mm) GPS, blue: £239 (£30 off)
- Apple Watch SE (40mm) GPS + Cellular, starlight: £279 (£58 off)
- Apple Watch SE (44mm) GPS + Cellular, blue: £289 (£65 off)
Prime Day Sale 2023: How can I get the best Apple Watch deals?
Amazon Prime Day is scheduled for July 11 and 12, 2023. Amazon also runs an Amazon Prime Early Access Sale in October in the following countries: Austria, Australia, Belgium, Brazil, Canada, China, France, Germany, Italy, Japan, Luxembourg, Mexico, the Netherlands, Portugal, Singapore, Spain, the U.K., and the U.S.
The Amazon Prime Day Sale is only open to Prime members, so you’ll need to sign in with an active membership to purchase one of the deals. Prime memberships cost $139 / £95 / AUD$59 annually, or $14.99 / £8.99 / AUD$6.99 on a monthly basis. New users can sign up for a 30-day free trial that can be canceled at any time during the trial window.
Prime members also get free two-day shipping and access to Prime Video and all the content available on that service.
For more Prime Day Sale coverage, check out our other Apple deal roundups:
See our round-up of the best Amazon Prime Day AirPods deals for more Prime Day Sale deals.
See our round-up of the best Amazon Prime Day iPhone deals for more Prime Day Sale deals.
See our round-up of the best Amazon Prime Day iPad deals for more Prime Day Sale deals.
See our round-up of the best Amazon Prime Day Mac deals for more Prime Day Sale deals.
