06.21.2023
Google today launched a humorous "BestPhonesForever" ad campaign that pits the latest Pixel smartphones against the iPhone, painting the iPhone as an old, outdated phone that was once great, but
There are a series of five ads. In "Plateau," the iPhone laments being 14 years old and unable to keep up with Pixel features like 30x zoom, astrophotography, and AI. The Pixel smartphone comforts the iPhone by mentioning the iPhone's blue bubbles.
"The bubbles! The bubbles! Is all I have to show for all my years on earth the color of a bubble? I mean, millions of people have waited in line for me," bemoans the iPhone. Eventually, the iPhone runs out of battery, and the Pixel phone is left calling for a charger. "Ah quick! Somebody get a Lightning charger!"
In another ad, the two smartphones are star gazing and the iPhone is lamenting that it isn't able to see the stars like the Pixel can with its astrophotography mode, while a third ad makes fun of Apple's privacy stance on public WiFi.
"I'm freaking out! Quick, get off the public Wi-Fi," says the iPhone dramatically. "There are... hackers, in this place." The Pixel smartphone reassures the iPhone that the Pixel has a built-in VPN that keeps it safe, a function not available on the iPhone.
In a fourth spot, the pixel smartphone suggests shooting some videos before noticing that the iPhone has a dead battery. The Pixel uses Qi-based charging to charge up the iPhone on the fly. A final video sees the iPhone jealously recounting all of the Pixel's features. The Pixel shows off its latest feature, folding technology, and the iPhone faints in shock. "What year is it? Do we have flying cars yet?" asks the iPhone.
Google is using the "BestPhonesForever" tag with the new campaign, which is highlighting the Pixel Fold. Google came out with the Pixel Fold back in May, with the smartphone priced at $1,800. Apple has not yet come out with a foldable smartphone and there is no word on when the company plans to do so.
Tag: Google
This article, "Google's Humorous New Pixel Ads Argue the iPhone Has Plateaued" first appeared on MacRumors.com
Discuss this article in our forums
You may also be interested in this
Apple Music and iTunes St…
02.28.2024
Apple Music and the iTunes Store are experiencing issues, according to Apple's System Status page. Apple Music may be slow or unavailable for some users. As for iTunes, some users
Reality Pro launch and pr…
05.22.2023
There’s been a lot of speculation lately about Apple’s Reality Pro launch plans, and also about the pricing of the device. The consensus view so far has been that Apple
iPad 9 Discontinued, iPad…
05.07.2024
Apple today discontinued the ninth-generation iPad, which was the final iPad model that it sold with a Lightning port. In addition, Apple lowered the price of the tenth-generation iPad, which
Extend your MacBook’s bat…
08.03.2023
How can you best save your MacBook battery life? Energiza Pro puts you in full control of your battery, so it will last you for years to come. (via Cult
WWDC 2023 Spoiler-Free Vi…
06.05.2023
Apple's WWDC 2023 begins today, with the event kicking off at 10:00 am Pacific Time via the traditional opening keynote. We know that some MacRumors readers who can't follow the
iPhone 17 and iPhone Air …
09.16.2025
With the release of iOS 26 today, Apple has shared more details on the new “Adaptive Power” feature… The post iPhone 17 and iPhone Air Models Will Have ‘Adaptive Power’
Review: Six Months With t…
04.10.2024
It's been a bit over six months since the iPhone 15 lineup came out in September, and MacRumors videographer Dan Barbera has been using an iPhone 15 Pro Max sans
These Are Apple’s O…
08.23.2023
For over two decades, the MacRumors Buyer's Guide has served as a valuable resource for keeping track of when Apple products were last updated. Below, we have highlighted five current-generation
