07.11.2023
Apple has opened up an online store on WeChat, the major messaging app owned by Tencent, giving customers in China another avenue to buy iPhone, iPad, Mac, and more.Announced by
Announced by WeChat, the store will offer Apple's usual online store fare, including iPhone, iPad, Mac, and accessories. The move gives Apple a digital retail spot in the dominant messaging platform in China, one that is practically ubiquitous across the country.The opening is due to a continuation by consumers in China moving towards purchases via social platforms rather than directly, reports Reuters. WeChat and Douyin, the Chinese TikTok, offer ways for users to buy products, and retailers are jumping on the chance to do so.Read more...
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