09.04.2025
There hasn't been any official word on Apple Vision Pro shipments and user adoption rates, but it seems its most popular customer is enterprises revolutionizing sales and training.Apple Vision Pro
Apple Vision Pro has plenty of customers in the enterprise market
There are two defining characteristics that keep Apple Vision Pro from saturating the market — weight and price. However, neither of those metrics matters when it is being used for workplace simulations or redesigning a kitchen.
According to a report from The Wall Street Journal, Apple Vision Pro's biggest customer is in the enterprise. It's a bit of a surprise given several limitations we've previously laid out about the hardware and software.
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