“Most people make the mistake of thinking design is what it looks like… Design is not just what it looks like and feels like. Design is how it works.” —Steve

“Most people make the mistake of thinking design is what it looks like… Design is not just what it looks like and feels like. Design is how it works.” —Steve Jobs, The New York Times, 2003

“Neon: 1. Shinjuku” by Hannah Peel & Manchester Collective https://apple.co/Neon-Shinjuku

#AppleEvent #AppleDesign #iPhone17

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