10.13.2025
Following Apple's one-line announcement earlier today that Apple TV+ is being rebranded as simply Apple TV with a "vibrant new identity," the first hints of that vibrancy have appeared in
The Apple TV app icons and other visuals across the latest releases like iOS 26.1 and tvOS 26.1 beta 3 have adopted a hint of glasslike multicolor, replacing the previous subdued gray theme.
The rebrand has also appeared on press pages for the Apple TV service, but it has not yet propagated to consumer-focused pages.
It remains to be seen whether there will be additional components to the rebranding beyond the name and logo changes, but if there are, we should be seeing them fairly soon.
Tag: Apple TV Plus
This article, "Apple TV's 'Vibrant' Rebranding Starts to Appear in Latest iOS 26.1 Beta" first appeared on MacRumors.com
Discuss this article in our forums
You may also be interested in this
Apple Shares WWDC 2024 Pl…
05.29.2024
Excited for WWDC 2024? Get in the mood with the official Apple Music playlist for the event, which features 20 songs from a variety of artists, including Billie Eilish, Sabrina
New MacBook Air Expected …
05.31.2023
Apple plans to announce a new MacBook Air with a larger 15-inch display at WWDC next week, according to Bloomberg's Mark Gurman. The annual developers conference begins with Apple's keynote
Every new Apple product c…
09.09.2024
Macworld Over the past few years, Apple has overhauled its entire product range, including transitioning the Mac from Intel to its own processors, introducing the tough Apple Watch Ultra, adding
Apple could spend $5B on …
10.23.2023
Apple's attempts to catch up with the rest of the market in the generative AI field could cost more than first thought, with it potentially spending more than $5 billion
iCloud․com just got its i…
09.28.2023
With iOS 17 and macOS Sonoma complete, Apple has turned its attention iCloud on the web. Apple’s web apps for Mail, Calendar, and more have been updated to gain feature
iPadOS 18 Beta 2 Extends …
06.24.2024
Apple today announced that the second beta of iPadOS 18 extends alternative app marketplaces and other app-related changes in the EU to the iPad. The changes were first introduced on
Apple scores record 13 Ac…
01.23.2024
Apple was recognized with a record 13 Academy Award nominations, including 10 nominations for "Killers of the Flower Moon".
iPhone 15 Pro to Get Visu…
02.20.2025
Apple's new iPhone 16e, announced on Wednesday, supports Visual Intelligence despite having no Camera Control button, and now Apple has confirmed that the Apple Intelligence feature is coming to the
