10.15.2025
After Steve Jobs, and Tim Cook, the best known head of Apple was John Sculley. AppleInsider looks at Sculley's tenure with the company, and how history has treated the man

Back: Apple's Knowledge Navigator. Fore: John Sculley in a detail from his book. Image credits: Apple, Sculley
Next time you're asked to become CEO of a major company, make sure you negotiate your exit fee before you sign the contract. For until you sign, until you start the job, the company wants you and might give you practically anything. That's surely what John Sculley did very well because when he resigned Apple on October 15, 1993, he left with the equivalent in 2025's money of $17.5 million.
That included severance pay, a one-year consulting fee and also Apple's commitment to buy Sculley's mansion — and his private Lear jet.
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