Apple’s CarPlay gives you the ability to safely use what you love about your iPhone while you drive, but it’s not long for this world, according to Patrick George.
Patrick George for The Atlantic:
Last month, General Motors CEO Mary Barra announced that new cars made by the auto giant won’t support CarPlay and its counterpart, Android Auto…
Because GM’s software isn’t tied to a phone like CarPlay is, access to the full suite of software requires its own data plan—through GM, of course. (The cheapest plan costs $10 a month.) Get used to these kinds of subscriptions, regardless of what kind of car you drive. In recent years, automakers have realized how much money they can make from in-car technology…
For GM, eliminating Apple as a middleman provides more opportunities to charge for things. “It’s a turf war, and the car is real estate,” Craig Daitch, an auto-industry analyst and a former GM marketing manager, told me…
Some automakers have made a point of proclaiming their allegiance to CarPlay, knowing that’s what buyers want. Toyota’s EVs tell CarPlay how much electric range they have left, so that Apple Maps can prompt the driver to stop at a nearby charger on a road trip…
No matter what car you drive, the glory days of CarPlay may be numbered. For the auto industry, there’s just too much money to be made from creating their own versions. Get ready for a day when your car’s technology expenses are another line item on the credit-card statement, right next to the Netflix subscription.
MacDailyNews Take: The death of Apple’s CarPlay has been greatly exaggerated above. There are currently over 800 vehicle models from over 60 automakers that support CarPlay. Smart vehicle makers will continue to offer CarPlay and they will be rewarded with increased sales that are shed by every poorly run peddler of mediocrity like GM that fails to offer customers what they want while attempting to monetize them.
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