11.24.2025
This episode of HomeKit Insider features the founder of Philips Hue and its head of technology, George Yianni, as he walks us through the creation of the brand, a launch
HomeKit Insider Podcast
George Yianni originally worked at Philips, where he, along with others, formed an "internal startup" to create smart bulbs. In the podcast, he walks us through the process of getting the brand started and how he pitched the idea to Apple, securing an exclusive launch partner.
Philips Hue, now operating under its parent company Signify, has grown far beyond its first smart bulb. The company now offers more than a hundred products, including a range of security devices.
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