05.29.2025
During the first quarter of 2025, Apple's iPhone 16 was the best selling smartphone in the world, according to estimates provided by Counterpoint Research. After the iPhone 16, the iPhone
Last year, it was Apple's Pro iPhone that was the best seller. In Q1 2024, the iPhone 15 Pro Max was the top selling smartphone, narrowly beating out the iPhone 15.
Apple has narrowed the gap between its standard smartphones and its Pro lineup in terms of performance and feature set. The iPhone 16 has an A18 chip that's almost as fast as the A18 Pro in the iPhone 16 Pro Max, and it also has the same Action button and Camera Control button.
Of the top 10 best selling smartphones in Q1 2025, Apple secured five of them. The top four, and then the 10th spot with the iPhone 16 Plus. Samsung's flagship smartphone, the Galaxy S25 Ultra, took the 7th spot, while the other smartphones on the list are lower cost options.
The $600+ iPhone 16e was only on sale for part of the quarter, but it did take the sixth spot in Counterpoint's top 10 list for March 2025, which was the first full month that it was available for purchase. The iPhone 16e is expected to sell better in its first year than the iPhone SE did during its first year thanks to its higher-end feature set.
Counterpoint's report focuses on rankings rather than unit sales, and while it does not break down sales by country, it does say that the iPhone 16 sold particularly well in Japan and the Middle East and Africa (MEA) market. In China, the iPhone 16 Pro and Pro Max suffered because of government subsidies favoring lower-cost devices and competition from Chinese companies like Huawei.
Tag: Counterpoint
This article, "Apple's iPhone 16 Was the Best Selling Smartphone in Q1 2025" first appeared on MacRumors.com
Discuss this article in our forums
You may also be interested in this
Apple iPhone increases it…
05.10.2023
Apple’s indomitable iPhone increased its U.S smartphone market share to 53% in Q1 2023 from 49% in Q1 2022, according to Counterpoint Technology Market Research. Apple’s iPhone 14 and iPhone
Apple iPhone’s market sha…
05.22.2023
Colombia’s Q1 2023 smartphone shipments fell 9% YoY, but Apple’s iPhone showed remarkable resiliency with a 60% YoY increase in shipment volume, doubling iPhone’s share of the country’s smartphone market
Apple Falls to Third Plac…
01.21.2025
Apple has experienced a significant decline in iPhone sales in China, dropping from the leading position to third place in the country's smartphone market during the fourth quarter of 2024.
Apple may lean more on Ch…
10.01.2024
A fire at Tata Group’s Apple iPhone component plant in southern India has caused significant damage, potentially disrupting production ahead of the upcoming festive season sales surge. This setback could
iPhone Sales in China Dro…
04.23.2024
iPhone sales in China declined significantly in the first quarter of 2024 as consumers turned to other premium smartphone brands, according to Counterpoint research. During the first quarter of the
Switchers away from Andro…
05.09.2023
The US smartphone market remained tough for manufacturers in the first calendar quarter of 2023, but Apple's market share grew as Android users moved to iOS.iPhone shipments fell but Apple's
Android users have increa…
05.17.2023
The migration of Android users to the iPhone remains a component of Apple's ecosystem, and once they make the switch, they often remain loyal to the brand.Android users keep moving
MacBook Shipments Surge B…
04.23.2025
Apple shipped significantly more MacBooks during the first quarter of 2025, outpacing the broader PC market, according to new estimates from Counterpoint Research. While the overall PC market grew 6.7%
