Prime Day runs this Tuesday to Friday, but the very best Apple deals won’t hang around for long, and new deals will pop up throughout the event. Macworld editors are keeping tabs on the best picks at Amazon and alternative retailers, making sure you don’t miss the top bargains, or inadvertently purchase a dud.
Stay tuned to our live blog for real-time updates on the Prime Day deals you need to know about on Apple products and accessories.
Do note that you must be an Amazon Prime day member to take advantage of the deals, but you can sign up to a 30-day free trial of Amazon Prime.
More Prime Day coverage from Macworld
- Best Apple Prime Day Deals
- Best Mac Prime Day Deals
- Best MacBook Prime Day Deals
- Best iPhone Prime Day Deals
- Best iPad Prime Day Deals
- Best Apple Watch Prime Day Deals
- Best AirPods Prime Day Deals
- Best Mac Monitor Prime Day Deals
- Best Mac Storage Prime Day Deals
- Best Apple Accessory Prime Day Deals
- See all our Prime Day Apple Deals coverage
Macworld Prime Day 2025 Live Deal Tracker
AirTags are just $17 each
Apple’s AirTags are probably its most underrated product and have saved me from losing my keys more times than I want to remember. Normally $99 for a 4-pack, which is a great price already, you can get them during Prime Day for $68, just $17 per AirTag. You’ll need a keyring holder to attach them to your keys, but they’re cheap too.

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AirPods Pro 2 are $100 off for the first time
We know, AirPods Pro 2 are always on sale at Amazon. But they’ve never ever been this low. Amazon is selling the AirPods Pro 2 for just $150, an insane price for a really great set of earbuds. It’s so good, I’m tempted to buy a second pair just to have as a spare.
All-time-low on the black Apple Watch Ultra 2
You can get deals on the Series 10, but the best Apple Watch deal I’ve found so far is this Apple Watch Ultra 2 for $150 off. This is for the superior black titanium color with Apple’s gorgeous Milanese Loop, which sells for $199 on its own. This watch has everything you could want, including cellular, and if I didn’t already have an Apple Watch, this is definitely the model I’d buy.

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Welcome to our Prime Day live blog
Stay tuned for top tips on the best deals found by Macworld editors. We’re going to be tracking deals from the very start of Prime Day, so keep coming back for the best picks!