Apple just launched four new iPhones: the iPhone 17, 17 Pro and Pro Max, and iPhone Air. The introduction of iPhone Air makes a purchase decision especially difficult this year.

Apple just launched four new iPhones: the iPhone 17, 17 Pro and Pro Max, and iPhone Air. The introduction of iPhone Air makes a purchase decision especially difficult this year. But Apple seems to know that, as it’s published a new video to help shoppers decide on the right model for them.

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