As the iPhone 17 range plus new Apple Watches and AirPods Pro 3 arrive in stores, customers around the globe have been buying in droves.A Shanghai Apple Store so busy
As the iPhone 17 range plus new Apple Watches and AirPods Pro 3 arrive in stores, customers around the globe have been buying in droves.

Crowded store with many people lined up, holding smartphones, beneath a large Apple logo, in a modern retail environment with wooden tables.
A Shanghai Apple Store so busy that this is the queue just to get in — image credit: Apple

It's the stuff of dreams for managers of the old Microsoft Stores, but at the very least a normal annual event for Apple Stores. Starting with Australia, Apple Stores around the planet have been seeing crowds queuing up to buy the new devices on their first day of in-store availability.

Apple will be releasing more images as stores around the US open, but for now it's spotlighting the crowds at first Sydney and then Shanghai.


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