This past Thursday, Apple Chief Executive Officer Tim Cook held a companywide meeting where he discussed, among other things, artificial intelligence. He largely reiterated remarks he made during an all-hands meeting last year — “without giving a grand vision for how the company will compete in this space,” Mark Gurman reports for Bloomberg News. As part of the discussion, Cook touted the recent acquisition of Q.ai, an Israel startup with technology for interpreting facial movements.
Mark Gurman for Bloomberg News:
[Cook’s remarks]: AI is one of the most profound opportunities of our entire lifetime. I truly believe there is no company better positioned to let our customers use AI in profound and meaningful ways than Apple. We are embedding it across all our products and services. We have the best silicon, best software and best products. And with over 2.5 billion active devices, we unquestionably have a huge advantage in the space. We are excited more and more people are using the power of Apple Intelligence. One of the most popular features is Visual Intelligence. We are launching a more personalized Siri this year. Our software teams have been working incredibly hard on that, and I’m very excited about the progress they’re making. We’re making huge investments in the space. We are all in. We are excited to welcome Q.ai to Apple.
MacDailyNews Take: Cook’s empty CYA attempts are fruitless.
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