Live Captions on the iPhone generates subtitles of media playing on your iPhone — and real-world conversations picked up by its microphone. (via Cult of Mac - Your source for the latest Apple news, rumors, analysis, reviews, how-tos and deals.)

Apple has always been at the intersection of technology and creativity. With its innovative devices and ecosystem of software, the company has empowered countless artists, musicians, designers, filmmakers, and creators across the globe. Apple’s devices, including the iPad, iPhone, Mac, and Apple Pencil, combined with powerful software like Final Cut Pro, Logic Pro, and GarageBand, have become indispensable tools in the creative industries. This article will explore how Apple’s devices and services have transformed the arts and continue to drive innovation within the creative sector. (more…)

Apple has long been a leader in shaping the future of technology, from groundbreaking product releases to pioneering software and hardware innovations. With 2025 shaping up to be another pivotal year in Apple’s history, many of the company's anticipated developments and product launches are set to influence the tech landscape for years to come. Looking forward to 2026, Apple is expected to continue pushing the boundaries of what’s possible. From new devices to software enhancements, here’s a look at the biggest Apple innovations of 2025 and a glimpse into what could be on the horizon in 2026. (more…)

Capping a decade of achievement, the Best Apple ads of 2025 run the gamut from emotional tributes to playful satire. (via Cult of Mac - Your source for the latest Apple news, rumors, analysis, reviews, how-tos and deals.)

In recent years, the way we handle transactions has undergone a significant transformation, largely due to the rise of mobile payment solutions. At the forefront of this revolution is Apple Pay, Apple's proprietary mobile payment platform, which has changed how people shop, pay, and interact with their financial institutions. With the convenience of paying directly from a smartphone or smartwatch, Apple has made mobile payments more secure and accessible. As mobile payment systems continue to evolve, Apple remains a key player, leading the charge in reshaping the future of financial transactions. (more…)

Apple has always been known for its commitment to providing an exceptional user experience (UX) across all its devices. From the iPhone to the Mac, Apple's software systems — iOS and macOS — play a central role in ensuring a seamless, intuitive, and engaging interaction with its ecosystem. Over the years, Apple has continuously improved these operating systems, introducing new features, refinements, and enhancements that focus on the needs and expectations of users. This article explores the latest developments in iOS and macOS, highlighting how these updates aim to enhance the overall user experience. (more…)