Still from Apple’s “I’m Not Remarkable” ad Apple today released a new ad titled “I’m Not Remarkable” that puts the spotlight on the company’s accessibility features across iPhone, iPad, Mac, and Apple Watch. The spot follows college students using tools like Magnifier, VoiceOver, Live Captions, Sound Recognition, Name Recognition, Accessibility Reader, and Braille Access to navigate campus life, attend classes, and connect with friends. “Apple products are designed for every student,” the company stated. “Built-in accessibility features help people with disabilities access education, enhance their learning, and open new possibilities to study, socialize, and thrive in college.” Apple Accessibility features that appear in the ad: VoiceOver on iPhone Zoom on iPhone Braille Screen Input on iPhone Magnifier on Mac AssistiveTouch…

Apple today shared a new "I'm Not Remarkable" ad that highlights the accessibility features available on the iPhone, iPad, Mac, and Apple Watch. Apple says its products are designed for every student, with the ad showcasing the use of accessibility features like Magnifier and VoiceOver in college. "Apple products are designed for every student," says Apple. "Accessibility features like Magnifier on Mac, Accessibility Reader, Braille Access, VoiceOver, Sound & Name Recognition, and Live Captions can improve access, enhance learning, and create new opportunities for people with disabilities to study, socialize, and succeed in college."Tags: Accessibility, Apple AdsThis article, "Apple Shares New 'I'm Not Remarkable' Ad" first appeared on MacRumors.comDiscuss this article in our forums

Apple has long been a dominant force in the mobile ecosystem, and its influence extends significantly into the mobile gaming sector. With the launch of Apple Arcade in 2019, Apple further solidified its position in the gaming world, offering a curated subscription service for games on iOS devices. This article explores Apple’s role in mobile gaming, the evolution of Apple Arcade, and the growing mobile gaming community on Apple platforms. (more…)

Apple's online store has sold out of the limited-edition Hikawa Phone Grip and Stand accessibility accessory it debuted late last week. However, two new color options in production are set to be released in early December and can be pre-ordered directly from Hikawa's website. Hikawa is offering the MagSafe-compatible Grip and Stand in Cobalt and Blurple Swirl, following the rapid sellout of its Chartreuse and Crater colors. The accessories cost £55 each (about $72 USD) and international shipping is available – but stock is extremely limited, so move quickly if you're interested. Designed by LA-based Bailey Hikawa to celebrate the 40th anniversary of accessibility at Apple, the grip uses magnets to securely snap onto any iPhone with MagSafe. Hikawa says…

Apple has begun selling the Hikawa Phone Grip and Stand, a new limited-edition iPhone accessory designed with accessibility in mind. Designed by LA-based Bailey Hikawa to celebrate the 40th anniversary of accessibility at Apple, the grip uses magnets to securely snap onto any iPhone with MagSafe. Apple says it can be removed with ease, and doubles as a stand with two different viewing angles, in both vertical and horizontal orientations. Inspired by modern sculpture, the Hikawa's design process involved direct input from individuals with disabilities affecting muscle strength, dexterity, and hand control. The limited edition Hikawa Phone Grip and Stand is available in two colors: a bold, high-visibility Chartreuse and recycled Crater, exclusive to Apple. The Hikawa Phone Grip and…

Voice assistants have become a staple of modern life, helping users perform tasks hands-free, manage daily routines, and interact with their devices in more natural and intuitive ways. At the forefront of this technology is Siri, Apple's voice assistant, which has been evolving since its debut in 2011. However, while Siri has been an iconic part of the Apple ecosystem, competition from other voice assistants like Amazon’s Alexa, Google Assistant, and Microsoft’s Cortana has sparked an arms race of features, capabilities, and integrations. This article explores Siri’s development, the new features shaping Apple’s voice assistant, and how Siri compares to its competitors in the broader voice assistant landscape. (more…)