Apple's market capitalization has once again hit $3 trillion as the company's shares opened at $191.78 this morning, up just over 1% compared to yesterday's closing price. It has been nearly 18 months since Apple very briefly hit the milestone in January 2022 before declining along with the overall market. At the beginning of this year, Apple's value dipped below $2 trillion, but the company's shares have risen 53% so far this year, pushing them back to all-time highs in recent days. Reaching the $3 trillion market capitalization milestone again has required a slightly higher share price than it did 18 months ago as Apple has continued to aggressively buy back its stock, reducing the overall share count of the…

Apple this month introduced the 15-inch MacBook Air, the world’s best 15-inch laptop. With an expansive 15.3-inch Liquid Retina display, the incredible performance of M2, up to 18 hours of battery life, and a silent, fanless design, the new MacBook Air brings power and portability — all in the world’s thinnest 15-inch laptop. 15-inch M2 MacBook Air With an all-new six-speaker sound system, the 15-inch MacBook Air delivers immersive Spatial Audio, along with a 1080p FaceTime HD camera, MagSafe charging, and the power and ease of macOS Ventura for an unrivaled experience. the 15-inch MacBook Air is now available for order. Kif Leswing for CNBC: The MacBook Air has come in 11-inch and 13-inch versions in the past, but this…

Apple’s iPhone 15 will likely see an specification upgrade of ultra wideband (UWB), with the production process moving from 16nm to more advanced 7nm and, in 2024, iPhone 16 is likely to upgrade to Wi-Fi 7, according to TF International Securities’ analyst Ming-Chi Kuo. iPhone 15 Pro Max (iPhone 15 Ultra) rendering based on CAD. (imagevia @UniverseIce) Ming-Chi Kuo via Twitter: Apple will aggressively upgrade hardware specifications to build a more competitive ecosystem for Vision Pro 1. The ecosystem is one of the key success factors for Vision Pro, including the integration with other Apple hardware products, and related main hardware specifications are Wi-Fi and UWB. 2. iPhone 15 will likely see an specification upgrade of UWB, with the production…

Analyst Ming-Chi Kuo claims that Apple will "aggressively upgrade" its iPhone hardware to better integrate with the new Apple Vision Pro.Apple Vision Pro with mockup of iPhone 15 ProIt's only to be expected that Apple sees its Vision Pro as part of the company's ecosystem of devices and services, but analyst Ming-Chi Kuo claims to know the specifics of Apple's hardware plans. Read more...

Apple's upcoming iPhone 15 will feature an upgraded Ultra Wideband (UWB) chip to optimize integration with the company's Vision Pro headset, according to analyst Ming-Chi Kuo. In his latest Twitter post, Kuo said upgrading the UWB processor, which Apple currently calls the U1 chip, is part of a plan to "aggressively upgrade hardware specifications to build a more competitive ecosystem for Vision Pro." Kuo goes on: The ecosystem is one of the key success factors for Vision Pro, including the integration with other Apple hardware products, and related main hardware specifications are Wi-Fi and UWB. iPhone 15 will likely see an specification upgrade of UWB, with the production process moving from 16nm to more advanced 7nm, allowing for improved performance…

In a birthday post earlier in 2023, and again during Wednesday's I/O conference, Google continues to court Apple, trying to get it to adopt RCS. It's still not ready, not a standard, and not something Google is all-in on itself.Google continues to beg Apple to fix its messaging problemApple's products rely on iMessage when commuting with other Apple products, then fall back on SMS for everyone else. Google has been aggressively pushing a newer standard called RCS, but it isn't quite ready for primetime. Read more...