Apple’s second-gen AirPods Pro are $50 off and available at their all-time low price. | Image: Chris Welch / The Verge It’s another holiday, so of course there’s yet another sale — and quite a few, in fact. In honor of Mother’s Day, everyone from Amazon to Fitbit is offering discounts on an array of tech and assorted accessories. Many of these will arrive in time for Mother’s Day, too, so not only will you be able to gift Mom the new AirPods Pro or Kindle, but you’ll save some money in the process. And don’t worry if a pair of AirPods is outside your budget, either; there are plenty of affordable deals on Bluetooth trackers, Lego sets, smart speakers,…

Apple’s second-gen AirPods Pro are $50 off and available at their all-time low price. | Image: Chris Welch / The Verge It’s another holiday, so of course there’s yet another sale — and quite a few, in fact. In honor of Mother’s Day, everyone from Amazon to Fitbit is offering discounts on an array of tech and assorted accessories. Many of these will arrive in time for Mother’s Day, too, so not only will you be able to gift Mom the new AirPods Pro or Kindle, but you’ll save some money in the process. And don’t worry if a pair of AirPods is outside your budget, either; there are plenty of affordable deals on Bluetooth trackers, Lego sets, smart speakers,…

Macworld As Apple’s Worldwide Developers Conference approaches, so too does the rumored announcement of the company’s much-ballyhooed mixed reality headset. Expectations for the device are high–as is the reported price tag–and much of the tech community is waiting with bated breath to see if Apple can deliver a game-changing device where other competitors have foundered. If Apple does manage to pull a rabbit out of its hat, the company will surely attribute that success to its signature ability to combine hardware and software into one seamless package, delivering a product in the way that only Apple can. But there’s another element of Apple’s business that will play a big part in whether or not Apple’s headset is a hit, and…

Apple has been working of Artificial Intelligence and Machine Learning for decades, but Apple-watcher Ben Bajarin believes that Apple is more cautious about publicly touting its own AI prowess in light of the recent controversies surrounding Microsoft’s Bing AI and Google’s Bard ChatGPT competitor. Apple M2 Pro Neural Engine Ben Bajarin for Fast Company: Apple’s largest computing-platform competitors—Microsoft and Google—have been showing their cards around their bets in generative AI. We can assume that, beyond their current applications, they will likely add AI to their Windows and Android operating systems. How Apple might compete is an open question. But Apple has some core differentiators when it comes to anything it does in AI, including generative AI. • SILICON • PRIVACY • DEVELOPERS…

Macworld After GM’s announcement that its electric fleet would not support CarPlay, the company has some real CurrentC energy. You’ll forget all about the system you prefer! “GM thinks it can wean you off Apple CarPlay and Android Auto” Car shoppers told the Detroit Free Press that the move was “a dealbreaker” and a “huge blunder.” Auto analysts were left scratching their heads, noting that demand for CarPlay and Android Auto was “massive” and that GM was taking a huge risk by cutting off access. It’s baffling! Short-sighted! Pure hubris! But let’s allow a guy with a title that absolutely screams “fantastic user experience” get in a word. But Scott Miller, vice president of software defined vehicle and operating systems…

Users of Apple products are characterized by a variety of factors that contribute to their unique demographics and preferences. While it is important to note that not all Apple users share the same characteristics, here are some common traits often associated with Apple product users: (more…)