Apple, a company synonymous with sleek design and cutting-edge tech, has always hinted at a bigger picture beyond its products. Their marketing campaigns, keynote addresses, and even product names often subtly weave in a vision for the future – a future where technology seamlessly integrates with our lives, empowering individuals and communities to thrive. Let's delve into this vision and explore the key facets that define it. (more…)

There is no inherent reason why someone should not use Apple products. The choice of technology and devices often depends on personal preferences, specific needs, and compatibility with other devices or software. That being said, there are a few common reasons why some individuals may choose not to use Apple products: (more…)

Apple has moved on to a new round of developer beta testing for iOS 17, iPadOS 17, and related updates, and the public beta program open to everyone should be kicking off very soon. The next iPhone launch is also just two months away now, and we're continuing to hear rumors about what to expect from the next-generation models, while we've heard more this week about a rumored iPhone SE 4 and an upcoming external Mac monitor that could double as a smart home display. Finally, Meta this week launched its Twitter competitor known as Threads, and it's seen rapid uptake thanks to its integration with Instagram. Read on for all the details on this week's biggest stories! Everything New…

Choosing a new Mac often involves consideration of the many Apple silicon chips now on offer, so our comprehensive guide covers their generations, variations, performance benchmarks, and future prospects to help you decide which is best for you. After iterating for over a decade in the iPhone and iPad, Apple in 2020 brought its custom silicon chip technology to the Mac, enabling major performance and power efficiency improvements. Since then, Apple silicon has expanded to every Mac model, spurring new designs and capabilities that were previously impossible. Understanding the distinctions between Apple silicon chips will help you make an informed decision when selecting the right Mac for your needs. There have been two generations of Apple silicon for the Mac,…

Apple fans balked at the price of "Designed by Apple in California" when it came out. Bet they wish they'd paid it then so they could sell it now. (via Cult of Mac - Tech and culture through an Apple lens)

Apple fans balked at the price of "Designed by Apple in California" when it came out. Bet they wish they'd paid it then so they could sell it now. (via Cult of Mac - Tech and culture through an Apple lens)