Apple has been working to mass-produce its own advanced micro-LED displays so it has more control over such a critical component of its products while also easing its reliance on rivals like Samsung.Apple continues work on micro-LED displaysSources involved in the project indicate that Apple has made significant investments in the research and development of micro-LED displays over the last ten years. Upon commencing production, Apple plans to take charge of the manufacturing process's crucial "mass transfer" phase, according to Nikkei Asia. Read more...

Apple's augmented reality glasses device is still at least four years away from launch, Bloomberg's Mark Gurman reports. In an extensive report detailing some of the challenges involved in developing Apple's mixed-reality headset, Gurman explained that the company's separate AR glasses product has been mired by similar issues. AR glasses were the product that CEO Tim Cook and former design chief Jony Ive originally wanted to build before technical limitations reduced expectations to the current "ski-goggle" headset form factor with video pass-through. Apple apparently realized early in the headset's development that the long-term goal of building AR glasses with sufficient power was unfeasible. Engineers calculated that the glasses would have to provide the full performance of an iPhone with only…

At WWDC 2023, on June 5th, Apple will attempt to do for mixed-reality headsets what it’s previously done for personal computers, portable media players, tablets, smartwatches, and smartphones. No everyone is convinced Apple will be able to do so. Apple VR/AR headset concept by Antonio DeRosa Mark Gurman for Bloomberg Businessweek: Despite Apple’s track record, an air of doubt surrounds the device, expected to be sold under the Reality name. It will run on a new xrOS operating system and cost about $3,000. Billions of dollars of investment into computers you wear on your face from the tech industry’s largest companies and well-funded startups have yet to produce a breakout success. The device [Apple CEO Tim] Cook will present, say…

At WWDC 2023, on June 5th, Apple will attempt to do for mixed-reality headsets what it’s previously done for personal computers, portable media players, tablets, smartwatches, and smartphones. No everyone is convinced Apple will be able to do so. Apple VR/AR headset concept by Antonio DeRosa Mark Gurman for Bloomberg Businessweek: Despite Apple’s track record, an air of doubt surrounds the device, expected to be sold under the Reality name. It will run on a new xrOS operating system and cost about $3,000. Billions of dollars of investment into computers you wear on your face from the tech industry’s largest companies and well-funded startups have yet to produce a breakout success. The device [Apple CEO Tim] Cook will present, say…

Apple executives including CEO Tim Cook and senior vice president of software engineering Craig Federighi have kept their distance from the company's mixed-reality headset throughout its development process, according to Bloomberg's Mark Gurman. Apple headset concept render by Marcus Kane. Apple apparently began developing the headset in 2015, using Samsung's Gear VR and the HTC Vive in early experiments. The headset has reportedly deviated significantly from ‌Tim Cook‌'s original vision. The product was initially imagined as "a pair of unobtrusive eyeglasses that could be worn all day," but it has now become a full-blown headset that looks like a pair of ski goggles and requires a separate battery pack due to technological limitations, internal disagreements, and a rush to bring…

We’ve known for a while that Apple has been investing into research and development of micro-LED screen technology, which looks to be the best of both worlds of current-tech OLED and mini-LED displays. Today, Nikkei says that Apple has even designed some of the production equipment itself, as well as partnering with LG Display for substrates and silicon wafers from TSMC. The eventual goal is to use micro-LED screens on the iPhone, reducing reliance on Samsung Display, which currently produces the majority of iPhone screens, with Samsung the industry leader in OLED production. more… The post Apple bets big on micro-LED tech to eventually reduce reliance on Samsung for iPhone screens appeared first on 9to5Mac.