Macworld On the heels of the unveiling of the Vision Pro headset, it has emerged that Apple has acquired Los Angeles-based Mira, which makes AR headsets for the Mario Kart ride at Universal Studios Hollywood as well as the U.S. military, according to Mira and Apple.  It’s unclear when the purchase was made or if any of the technology is used in the Apple Vision Pro headset unveiled at WWDC this week. The price of the acquisition wasn’t disclosed and Apple issues its standard statement about the company: “Apple buys smaller technology companies from time to time, and we generally do not discuss our purpose or plans.” The Mario Kart: Bowser’s Challenge ride at Universal Studios uses “cutting-edge technology” to…

In an increasingly interconnected and digitized world, the choice of technological devices and ecosystems plays a pivotal role in shaping the way we navigate our daily lives. Among the myriad options available, Apple stands as a prominent and influential player in the tech industry, renowned for its distinctive blend of innovation, design elegance, and a user-centric approach. The allure of Apple products extends far beyond mere functionality; it encompasses a carefully curated and harmonious experience that has captivated millions of users worldwide. (more…)

Apple on Monday unveiled the Vision Pro, its long-awaited AR/VR headset. While the headset is not launching until early next year, some media outlets and YouTubers received a 30-minute guided demo of the device and shared their first impressions. The testers were not allowed to take photos or videos of the demo experience. In a tweet, tech columnist Joanna Stern described the Vision Pro as "by far the best headset out there." In a report for The Wall Street Journal, she elaborated that "the interface and hand gestures are intuitive, 3-D movies are finally making sense and a huge dinosaur felt like it really broke through a wall right in front of me." Stern did point out some negative aspects,…

Apple at WWDC this week announced its latest privacy and security innovations, including major updates to Safari Private Browsing, Communication Safety, and Lockdown Mode, as well as app privacy improvements. Additionally, Apple introduced new features designed with privacy and security at their core, including Check In, NameDrop, and Live Voicemail. These new efforts are the latest manifestation of Apple’s deeply held belief that privacy is a fundamental human right and that good privacy is built on a foundation of strong security. “Privacy is designed into every new Apple product and feature from the beginning,” said Craig Federighi, Apple’s senior vice president of Software Engineering, in a statement. “We are focused on keeping our users in the driver’s seat when it…

Apple at WWDC this week announced its latest privacy and security innovations, including major updates to Safari Private Browsing, Communication Safety, and Lockdown Mode, as well as app privacy improvements. Additionally, Apple introduced new features designed with privacy and security at their core, including Check In, NameDrop, and Live Voicemail. These new efforts are the latest manifestation of Apple’s deeply held belief that privacy is a fundamental human right and that good privacy is built on a foundation of strong security. “Privacy is designed into every new Apple product and feature from the beginning,” said Craig Federighi, Apple’s senior vice president of Software Engineering, in a statement. “We are focused on keeping our users in the driver’s seat when it…

Apple today held the WWDC 2023 keynote event that saw the introduction of the Apple Vision Pro headset, the 15-inch MacBook Air, new versions of the Mac Pro and Mac Studio, iOS 17, macOS Sonoma, watchOS 10, and more. Subscribe to the MacRumors YouTube channel for more videos. This was an insane event that was so fast-paced it was tough to keep up with everything that was being announced. ‌iOS 17‌ and macOS Sonoma only starred in a few minutes of the keynote, so there were a lot of things that went under the radar. We've recapped everything that was announced in the video up above, and we've also rounded up all of our coverage of Apple's announcements to give…