This year's WWDC keynote was another shiny, practiced, and well-oiled presentation for a bunch of new things coming down the pipe. It's a clear sign that Apple's is probably done with the way it used to handle announcements — and that's sad.Tim Cook at WWDC 23The coronavirus pandemic changed a lot of things, but in-person events were always expected to go back to normal. For the most part that has definitely happened, but it sure looks like Apple's not quite ready to jump back on that particular bandwagon. Read more...

This year's WWDC keynote was another shiny, practiced, and well-oiled presentation for a bunch of new things coming down the pipe. It's a clear sign that Apple's is probably done with the way it used to handle announcements — and that's sad.Tim Cook at WWDC 23The coronavirus pandemic changed a lot of things, but in-person events were always expected to go back to normal. For the most part that has definitely happened, but it sure looks like Apple's not quite ready to jump back on that particular bandwagon. Read more...

Stratechery‘s Ben Thompson has used an Apple Vision Pro in a controlled demo and found the experience extraordinary, tweeting “It’s far better than I expected, and I had high expectations.” Apple Vision Pro features an ultra-high-resolution display system that packs 23 million pixels across two displays — more than a 4K TV for each eye — and the brand-new R1 chip, for a virtually lag-free, real-time view of the world. Ben Thompson for Stratechery: The high expectations came from the fact that not only was this product being built by Apple, the undisputed best hardware maker in the world, but also because I am, unlike many, relatively optimistic about VR. What surprised me is that Apple exceeded my expectations on…

Stratechery‘s Ben Thompson has used an Apple Vision Pro in a controlled demo and found the experience extraordinary, tweeting “It’s far better than I expected, and I had high expectations.” 19″ align=”alignnone” width=”660″] Apple Vision Pro features an ultra-high-resolution display system that packs 23 million pixels across two displays — more than a 4K TV for each eye — and the brand-new R1 chip, for a virtually lag-free, real-time view of the world.[/caption] Ben Thompson for Stratechery: The high expectations came from the fact that not only was this product being built by Apple, the undisputed best hardware maker in the world, but also because I am, unlike many, relatively optimistic about VR. What surprised me is that Apple exceeded…

Screen for one, please. | Photo by Vjeran Pavic / The Verge Vision Pro is all about the ‘experience’ as you watch videos, FaceTime family, and get work done. But that experience looks awfully isolating. The year is 2025. I’m sitting on the couch next to my husband, who appears in my field of vision whenever we talk to each other. When we aren’t talking, he fades out of view so I can focus my attention on the screens in front of me. I’m editing a presentation for work, FaceTiming with my family across the country, learning Spanish, and watching cooking demos on YouTube at the same time. I get a notification — it’s time for my daily meditation. The…

Image: Apple Apple needs developers to make the case for its new augmented reality headset. Apple announced its $3,499 Vision Pro headset yesterday, and among all of the flashy demos, it got me thinking... what does “pro” actually mean for Apple’s new headset? While the iMac Pro, Mac Pro, and MacBook Pro have all been targeted at high-level professionals in the past, the audience for the Apple Vision Pro is a lot less obvious. It’s one of the first times we’ve seen Apple launch a “pro” device without a corresponding entry-level equivalent since the MacBook Pro in 2006. And just like the MacBook Pro, the Apple Vision Pro was a “one more thing” surprise at the end of an Apple…