This week, Apple TV tweeted a picture of “Ted Lasso” characters Coach Beard (Brendan Hunt), Roy Kent (Brett Goldstein), and Nathan “Nate the Great” Shelley (Nick Mohammed) in the AFC Richmond locker room with a simple sentence: “Smells like potential.” Last week, Hunt did an “Ask Me Anything” Q&A on Reddit. In response to a question about a fourth season of “Ted Lasso” or a potential spinoff, Hunt replied, “We don’t know. We need a break and will take one presently. Nothing has been ruled out, everything is possible; but that includes the possibility that we’re done. We won’t know until we’ve sat with it for a while, decompressed, etc.” In the first – and, potentially, only – three seasons…

Macworld Apple put a lot of effort into making its early slate of Apple TV+ original shows a little bit of something for everyone. All the company needed was one breakout hit to put the service on the map. While the quality was good, none of the shows got that “everyone is talking about it” quality until, almost a year after the debut of Apple TV+, one of the shows that weren’t very heavily promoted became a runaway hit. Combing niceness and good cheer with soccer seems like a recipe that could never succeed in the U.S., but Ted Lasso managed to charm everyone just the same. The show immediately became the most-watched show on Apple TV+. The first season…

The Apple TV+ series “Ted Lasso,” currently in its third and, perhaps, final season, has achieved its highest weekly viewership as measured by Nielsen’s weekly streaming rankings with 795 million minutes viewed from April 24 – 30, landing in the No. 6 position in Nielsen’s Streaming Top 10. “Ted Lasso” star Jason Sudeikis Selome Hailu for Variety: It should be noted that this series high comes in comparison to previous weeks of Season 3 alone, as Apple TV+ viewership was not measured on Nielsen’s charts until this year. However, it remains a triumphant week for the streamer, which also has the Ana de Armas and Chris Evans-led film “Ghosted” on Nielsen’s movies chart for the second week in a row,…

Macworld Apple put a lot of effort into making its early slate of Apple TV+ original shows a little bit of something for everyone. All the company needed was one breakout hit to put the service on the map. While the quality was good, none of the shows got that “everyone is talking about it” quality until, almost a year after the debut of Apple TV+, one of the shows that weren’t very heavily promoted became a runaway hit. Combing niceness and good cheer with soccer seems like a recipe that could never succeed in the U.S., but Ted Lasso managed to charm everyone just the same. The show immediately became the most-watched show on Apple TV+. The first season…

Severance. | Image: Apple The Writers Guild of America’s current strike is shaping up to be a shining example of just how much power workers have when working collectively. Take, for example, the way production has been halted on Apple’s Severance and HBO’s upcoming Game of Thrones spinoff A Knight of the Seven Kingdoms: The Hedge Knight due to picketing WGA members and allies refusing to cross the line. Deadline reports that, in direct response to the organized demonstrations of striking writers, production on Severance’s second season in New York City and on The Hedge Knight — which is still being written — has stopped, with no clear date as to when things might ramp back up. In addition to…

Macworld Apple put a lot of effort into making its early slate of Apple TV+ original shows a little bit of something for everyone. All the company needed was one breakout hit to put the service on the map. While the quality was good, none of the shows got that “everyone is talking about it” quality until, almost a year after the debut of Apple TV+, one of the shows that weren’t very heavily promoted became a runaway hit. Combing niceness and good cheer with soccer seems like a recipe that could never succeed in the U.S., but Ted Lasso managed to charm everyone just the same. The show immediately became the most-watched show on Apple TV+. The first season…