06.05.2023
Apple's online store is now down ahead of today's WWDC keynote at 10 a.m. Pacific Time. In addition to previewing its rumored AR/VR headset, Apple is expected to announce a
Apple routinely takes down its online store prior to launching new hardware, a move that helps to build anticipation. In this case, the store going down is likely primarily related to new Macs, as investment firm Morgan Stanley recently estimated that Apple's headset is still months away from entering mass production and launching.
The new 15-inch MacBook Air is rumored to use the M2 chip, while the updated Mac Studio models would likely be available with M2 Max and M2 Ultra chips.
This is the second consecutive year in which Apple's online store has gone down ahead of WWDC. Hardware announcements during last year's keynote included 13-inch MacBook Air and 13-inch MacBook Pro models with the then-new M2 chip.
Follow along on MacRumors.com and @MacRumorsLive on Twitter for full coverage of Apple's announcements throughout the day.
Related Roundup: WWDC 2023
Related Forum: Apple, Inc and Tech Industry
This article, "Apple Store Down Ahead of WWDC Today: New Macs and More Expected" first appeared on MacRumors.com
Discuss this article in our forums
You may also be interested in this
iPadOS 17 features that m…
06.23.2023
For better or worse, my iPad Pro is my main computer. Since Apple released its 2018 iPad Pro alongside the newly rebranded iPadOS 13, I have been using it as
Daily Deals: MacBook Air …
05.12.2023
Today's top deals include up to 35% off Amazon Fire TV Omni Series, 58% off a Belkin MagSafe wireless charger pad, up to 38% off Fire TV streaming devices, and
Apple’s first update of G…
07.05.2023
In macOS Sonoma, coming this fall, Apple introduces Game Mode which automatically gives games top priority on the CPU and GPU of your Mac, lowering usage for background tasks. And
Deals: Apple Watch SE Hit…
05.09.2023
Amazon today has the second generation Apple Watch SE at a new all-time low price of $199.99, down from $249.00. This is for the 40mm GPS Apple Watch SE in
Apple Watch calls 911 for…
05.06.2023
The Apple Watch Fall Detection feature helped a woman get medical attention after collapsing, caused by suffering from a major and potentially fatal heart issue.Fall Detection in the Apple Watch
Apple plans to get rid of…
06.27.2023
When it comes to shopping at a physical retail Apple Store, the stores often use the iPhone as… The post Apple plans to get rid of Apple Store employees’ iPhone
Apple threatens to remove…
06.14.2023
Apple has already made it known that it's not a fan of in-app cryptocurrency transfers, and now it's banging that drum again for a decentralized social messaging app backed by
No more confusion: Most M…
11.14.2023
Too many people still think all MacBook Pro models are limited to a single external screen. It's not true. The number goes up to four. (via Cult of Mac -

