A new marketing campaign aims to promote plant-based diets and convince people to stop eating meat, and uses Steve Jobs‘ famous slogan, but it may get pushback from Apple.
Steve Jobs famously had a fruit-based dietEat Differently, a newly established LLC describes itself as a “public service resource.” As part of its mission, it has funded the placement of 29 billboards throughout San Diego, featuring prominent figures such as Jobs, Paul McCartney, Greta Thunberg, and Cesar Chavez, among others.

