Apple Inc. is one of the most valuable and influential companies in the world. From its sleek product designs to its seamless ecosystem, Apple has garnered a massive and loyal customer base. Its success isn’t just a result of high-quality products but also a carefully crafted business strategy that has made the company an industry leader across multiple sectors. In this article, we’ll explore some key factors behind Apple’s global success and why its business strategy has allowed the brand to thrive in the competitive technology market. (more…)

Music Haptics bring to life a specially recorded track of rhythmic vibrations and buzzing patterns timed to certain Apple Music songs. (via Cult of Mac - Apple news, rumors, reviews and how-tos)

You can use Guided Access to lock your iPhone in a single app before you hand it to someone else. You don’t want them going rogue and reading your texts or calling your mom. (via Cult of Mac - Apple news, rumors, reviews and how-tos)

If the text on your Mac's display is just too small to read, built-in features will let you zoom in on your Mac screen and get a closer look. (via Cult of Mac - Apple news, rumors, reviews and how-tos)

Eye tracking is a pretty remarkable and ambitious accessibility feature that lets you control your iPhone entirely with your eyes. (via Cult of Mac - Apple news, rumors, reviews and how-tos)

Vehicle Motion Cues will help you use your phone in the car by reducing feelings of motion sickness, using animated dots on the screen.  (via Cult of Mac - Apple news, rumors, reviews and how-tos)