Apple today revealed the M2 Ultra chip alongside the new Mac Studio and Mac Pro, the most powerful Apple silicon chip to date. The ‌M2‌ Ultra is based on the ‌M2‌ Max chip that debuted in the refreshed 14- and 16-inch MacBook Air earlier this year. It features 20% better CPU performance and 30% better GPU performance than the M1 Ultra. The ‌M2‌ Ultra is six times faster than the fastest Intel-based iMac. 22 streams of 8K ProRes video can play simultaneously on Macs with the ‌M2‌ Ultra. Apple says that it is the most powerful chip ever created for a personal computer. More to follow...Tags: WWDC, Apple SiliconRelated Forum: Apple, Inc and Tech IndustryThis article, "Apple Unveils M2 Ultra…

Apple is expected to unveil a mixed- or extended-reality (XR) headset at WWDC, its annual software developer conference on Monday, its first big move into a new product category since the introduction of the Apple Watch nine years ago. Artist’s rendering based on the images of Apple’s AR headset. Created by The Information. Stephen Nellis for Reuters: Apple’s device is likely to blend a video feed from the outside world with a virtual world displayed on screens inside the headset. Analysts expect Apple’s headset to come with premium features including a high-quality display and hand-tracking so it can be controlled without an external controller. Research firm IDC said companies sold a total of 8.8 million headsets last year, down 20.9%…

Laura Normand / The Verge The rumored debut of a “Reality Pro” headset is right around the corner, but Tim Cook has been singing the praises of AR for years. With Tim Cook as CEO, Apple has become the most valuable company in the world, having passed a $3 trillion market cap in the past and sitting at around $2.6 trillion as of this writing. For all of his nearly 12 years as the head of the company, though, there hasn’t been one single product tied to him the way the iPhone, iPad, and revitalized Mac computers are so inextricably linked to Steve Jobs. But while Cook’s impact on the company has largely been in his operational mastery and the…

Laura Normand / The Verge The rumored debut of a “Reality Pro” headset is right around the corner, but Tim Cook has been singing the praises of AR for years. With Tim Cook as CEO, Apple has become the most valuable company in the world, having passed a $3 trillion market cap in the past and sitting at around $2.6 trillion as of this writing. For all of his nearly 12 years as the head of the company, though, there hasn’t been one single product tied to him the way the iPhone, iPad, and revitalized Mac computers are so inextricably linked to Steve Jobs. But while Cook’s impact on the company has largely been in his operational mastery and the…

Apple held a premiere for "The Crowded Room" on Thursday, with stars of the limited series including Amanda Seyfried and Tom Holland attending the event for the Apple TV+ show ahead of its streaming launch on June 9.Attendees at the Apple TV+ premiere of 'The Crowded Room' at MoMA [Apple]Held at the Museum of Modern Art (MoMA) on Thursday, the Apple-hosted event for "The Crowded Room" brought together many of the cast who worked on the show, just over a week before it becomes publicly available to view on the streaming service. Read more...

Apple held a premiere for "The Crowded Room" on Thursday, with stars of the limited series including Amanda Seyfried and Tom Holland attending the event for the Apple TV+ show ahead of its streaming launch on June 9.Attendees at the Apple TV+ premiere of 'The Crowded Room' at MoMA [Apple]Held at the Museum of Modern Art (MoMA) on Thursday, the Apple-hosted event for "The Crowded Room" brought together many of the cast who worked on the show, just over a week before it becomes publicly available to view on the streaming service. Read more...